Lead Generation & Skip Tracing PDF

Summary

This document is an overview of lead generation, skip tracing, and lead mining. It outlines the process of attracting prospects for a business, specifically in real estate. The document discusses tasks, tools, platforms, and relevant questions to consider.

Full Transcript

Lead Generation: Lead Mining/Skip Tracing Overview: ● ● ● ● ● Lead Generation Skip Tracing in Real Estate Lead Mining in Real Estate Tasks Tools Lead Generation - In general, it is the process of attracting prospects to your business and increasing their interest through nurturing, all with the...

Lead Generation: Lead Mining/Skip Tracing Overview: ● ● ● ● ● Lead Generation Skip Tracing in Real Estate Lead Mining in Real Estate Tasks Tools Lead Generation - In general, it is the process of attracting prospects to your business and increasing their interest through nurturing, all with the end goal of converting them into a customer. Some ways to generate leads are through job applications, blog posts, coupons, live events, and online content. Major Tasks 1) Skiptrace 2) Set-up Campaigns 3) Manage CRM/Spreadsheets What is Skip Tracing in Real Estate? - is the process of locating the owner of a property. The goal is to find the owner's name, current address, phone number, and email address. Tools/Platforms What do you need to start Skip Tracing? 1) Raw List Sample What do you need to start Skip Tracing? 2) Google Sheet/ Excel Sample for Bulk What do you need to start Skip Tracing? 2.1) Google Sheet/ Excel Sample for Manual What do you need to start Skip Tracing? 3) Web Tools ● TruePeopleSearch is a 100% free people search, reverse phone lookup and address lookup service. Enter a name, phone number or address and get back results including current and past addresses, phone numbers, relatives, friends, roommates, email addresses, and business ownership. ● Make sure to use VPN ● Go to: https://www.truepeoplesearch.com What do you need to start Skip Tracing? 3.1) Web Tools Enter the info needed Click on View Details What do you need to start Skip Tracing? 3.2) Web Tools What is Lead Mining in Real Estate? - is the act of qualifying a lead through Cold Calling, SMS Blast, Email Campaign, Social Media Campaigns, DFD, etc. Goal? Tools/Platforms Cold Calling: Mojo ● Mojo a premium Dialing System and Lead Generation platform that helps motivated sales people quickly and efficiently target leads and make calls, while also taking advantage of full lead management. ● To log in, go to: https://lb11.mojosells.com/login/ Cold Calling: Mojo ● Triple Line Power Dialer ● CRM ● Skip Tracing tool ● Subscription (Paid) Email: Mail Chimp ● Mailchimp is an American marketing automation platform and email marketing service for managing mailing lists and creating email marketing campaigns to send to customers. ● To log in, go to: https://login.mailchimp.com/ Email: Mail Chimp ● Email Campaign/Blast ● Create/Edit Ads includes Social Media ● Reports ● Subscription (Free/Paid) Email: Mail Chimp Email: Mail Chimp SAMPLE Email Blast SAMPLE Report SMS: Smarter Contact ● Smarter Contact is an SMS platform that can help Save HOURS every day being able to connect & follow-up leads automatically with pre-built messaging campaigns. ● To Log in, go to: https://app.smartercontact.com/login SMS: Smarter Contact ● SMS platform ● Initial/Follow-up Campaign ● Designated Phone Number ● Integrations - CRM ● Subscription (Free Trial/Paid) SMS: Smarter Contact Checking the Account Subscription ● Go to Membership page SMS: Smarter Contact Buying & Setting-up Phone Numbers SMS: Smarter Contact Uploading a List 1) Click Upload List 2) Click on Browse & Select the file 3) Match the Info & Edit the List Name on the SMS Platform SMS: Smarter Contact Setting up an SMS Campaign 1) Go to Message Template 2) Click on Create New Campaign 3) Set-up the New SMS Campaign LEAD PROSPECTING through TEXT MESSAGING Home Information Provider Do you have questions? If none, let’s review! 5 Item Quiz! We’ll post the link for the SHORT Quiz in the chat box. Please answer the 5 Questions on the form. Good Luck! https://bit.ly/3tlwNn2 THANK YOU!

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