Questions and Answers
What is the role of promotions in tourism marketing?
To create awareness and generate interest in tourism products and services
What is an example of a sales promotional tool?
Coupons and discounts
What is the purpose of public relations in promoting tourism products and services?
To maintain a positive image and build relationships with the public and media
What is the definition of sales promotions?
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What is the main advantage of direct marketing in tourism?
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