Personalize Risk Based In Persons Feature/Behaviour PDF
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Uploaded by WellManneredFresno
Kingston University
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Summary
The document discusses personalizing risk based on individual features and behaviors. It emphasizes the concept of perceived susceptibility and severity of risks, along with perceived benefits. The text also touches upon the concept of bounded rationality in decision-making.
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Personalize risk based in...
Personalize risk based in persons feature /behaviour heighen percieve susceptivility if Percieved Susceptibility low Specify consequences of the risk and the condition Percieved Severity define the action to take- how 1947: Herbert Simon where when (economist) investigated Percieved Benefits(strongest) ‘bounded rationaility’ and Clarify the positive effects to be Constructs Health Belief Model ‘satisficing’. Human decision- expected making can only be ‘good identify and reduce barrieis enough’. An understanding of thriugh reassyrance! i centives! decision-making should be assistance Percieved Barriers (strongest) informed as much by Psychology as by Economics promote awareness! reminders! Notable developments in how to information Cues of Action Behavioural Science: 1974: Kahneman and Tversky Challenges to classical (social psychologists): Provide guidance in performing economics understanding of heuristics and actions Self-Efficacy choice under uncertainty Beliefs about outcomes 2009: Sunstein & Thaler (Law Attitude toward the behaviour and Economics): Nudge Theory Evaluation of this outcomes 1935: Allport suggests that Believes about someones The history of Behavioural social psychology explores how attitude Behaviour intention Behaviour Model Subjective norm Science a person’s thoughts, feelings Motivation to comply with others Social Cognitive models and behaviours are influenced The theory of Reasoned Action by the real or imagined Internal control factrs & The theory of Planned presence of other people Behaviour control Behaviour External control factors 1940s: Maslow: Humanist traditions develop theories of Attitudes human needs and motivations Social Psychology as Efficancy beliefs Provide informatiom to change Application Behavioural Science 1957: Festinger’s theory of Week 1 - Behavioural Science Cognitive Dissonance suggests Social norms people prefer harmony in their Precontemplation thoughts and behaviours, and will change thoughts and Contemplation behaviours Preparation Model Measurement Action Models of decision making The relationship between theory Transtheoretical model of and research Irrational decisions Maintenance behaviour change Stages of Change model Rational choice We ake decision with accounting Desicion Types on biases Confirmation bias Processes of change Utility Utilitarianism Dimentions Rational decisions We make decision in limited Decisional balance Methodogical individual position Utility and rationality context Self-efficancy The problem of collective Phylosophy actions Alcohol Riskless choice Problem of social norms Smoking utility theory Axioms of utility function Harmfull behaviour Hedonic Diet Happines Process Week 2 - Utility and Value Exercise Automony Diminishing marginal utility Selfdetermination theory Competence Diminishing marginal utility ‘in real life’ EUT - expected utility theory Releredness Flow experiences wheel Spending on rational choice Deviation from EUT Capability Nonself determined Non-regulation EUT’s assumptions do not hold Motivation COM-B system Autonomy (individual) Why EUT does not hold Opportunity Self-determination theory Competence Normative models Reletedness Normative oversimplification Providing benefits Education External Regulation Positive/negtive feelings Persuasion Introjected Regulation Calculating expectations Expectation of reward Inseptivation Extrinsic motivation Identified Regulation Expectationnof punishment Cocercion Motivation Integrated redulation Imparing skills Training Intrinsic motivation Intristic regulation Calculating EV and EU Reduce ooportunity to engage in target behaviour Restriction Intervention functions Schwartz - Thranny of freedom Why do we deviate from the and pharadox of choice norm? The Behaviour Change Wheel Week 3 - Anatomy of choice Changing physical or cosial Week 15 - Behavioural Finance context Envitomental restructuring Maximiser Biases are not necessarily bad Individual differences Providing an example to aspire Satisfiers Biases and heruistics Normative and motivate Modeling What are the aims and Increasing means\reducing hypotesys of the study Week 14 - Defaults and Nudge barriersto increase capabikity or What methods were used? opportunity Enablement When reding an acricle Question What are the limitations of the Mass media campaigns Communication/marketing approach and what further Deviations from normative research is needed? choice Treatment protocols Guidelines Week 9 / 10 Heuristics and Week 7 / 8- Decision making biases Increasing duty Fiscal Paternalism - restricting behaviour Judgement and Adding risk Decision under risk Esteblishing agreements Regulation Policies Decision-Making give a choise Prohibiting sale or use Legislation Reactance theory how to minimize reframe the message Week 11 / 12 Decision St Petersburg Paradox Town planning Enviromental/social planning threat to freedom Neuroscience Support services Service provision Demencia Contemporary topics in Decision-Making Single vs. multiple plays Calculating the EV of the game Eating disorder Bipolar disorders Week 19 - Emotions and Why are people not willing to decision-making pay Psychological disorder infinite money? Week 16 / 17 - Models of Accociated with Substance and alcohol abuse Behaviour Change Disorders of personality Social and Efficacy / effectiveness Attention deficit hyperactivity Behavioural Science disorder Dissemination research Conduct disorder Audit and Feedback Calculating risk aversion Punishment / Extinction Bonus phenomenon: Risk Edicational meetings and Impulsivity Individual Paradigms aversion But… Total wealth (final states) material Measured by Reward-Directed Paradigms Don’t forget: Final states! Reminders Rapid Decision Paradigms Critiques of EUT systems engineering Organizational Urgency Definition redefining professional roles Prescriptive models Preservance Examples policy directives Change strategies Regulatory Psyhometric questionalies The UPPS subskales of Planning Definition outcomes based funding Sensation seeking decision aids Patient directed Positive urgency patient held guidelines Definition Temporal Consttrual Trope & desiece prevention media Liberman Reference points campaigns Mass media Implementation intentions Prospect theory Temporal framing Week 4 - Impulsivity & Temporal Framing Interventions Construal framing Changes Contemporary topics in What is emotion?