Communication Skills: Shockley-Zalabak's Four Elements

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10 Questions

What does Berlo define as 'effect' in communication?

The difference in the receiver's thoughts, feelings, and actions before and after exposure to a message

What is a common example of noise in communication mentioned in the text?

Experiencing a power outage while working on a deadline

What are some purposes that a communicator may have, according to the text?

To gain attention, understanding, acceptance, or elicit action

How does the text describe the experience of being misunderstood in communication?

Even experienced communicators have faced distortions, misinformation, and lack of information

In which way does Berlo suggest expressing 'effect' in communication?

In behavioral terms

What happens when noise disrupts the communication process?

Clarity is lost and understanding becomes difficult

'Lack of information' in communication refers to:

Not having enough data to transmit a message effectively

'Misinformation' in communication indicates:

'Misinformation' can lead to misunderstandings and distortions

'Distortions' in communication can arise due to:

'Distortions' can occur due to noise or misinformation

'Noise' in the communication environment refers to:

'Noise' can be any interference that disrupts the communication process

Explore the four key elements of effective communication based on Shockley-Zalabak's model: Knowledge, Skills, Sensitivity, and Values. Learn about the importance of knowing what, when, and how to communicate, as well as the ability to demonstrate knowledge through action.

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