Tourism Integration vs Vertical Integration

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16 Questions

What is one of the tasks of a travel agent, according to the text?

Making reservations

Which activity is NOT mentioned as a duty of a travel agent in the text?

Taking care of pets during trips

What kind of communication methods are mentioned in the text for travel agents?

Telephone, e-mail, and letter

Which financial task is NOT listed as something a travel agent should do?

Tracking cryptocurrency investments

What is a key responsibility of a travel agent in handling customer issues?

Intervening between principals regarding customer complaints

What type of products and services might specialist travel agencies offer?

Medical tourism, golf holidays, and painting holidays

What is the main difference between front office and back office procedures of travel agents?

Front office involves customer-facing activities while back office involves administrative duties

Why is it important for travel agencies to undertake certain procedures every day?

To maintain control over operations and ensure availability of resources

What kind of companies do agents deal with to secure contracts for providing travel arrangements?

Large companies

Which type of travel agencies may have staff that are specialists in a particular geographical region?

Specialized travel agencies

What is the main goal of tourism integration?

Enhancing efficiency and sustainability in the industry

In vertical integration, what determines whether it is backward or forward integration?

The level in the chain of distribution where it occurs

What differentiates horizontal integration from vertical integration?

It involves merging with competitors offering similar products

What types of services does a leisure travel agency typically provide?

Package holidays and short breaks

Which statement best describes the role of business travel agencies?

Specialized in handling travel for Meetings, Incentives, Conferences, and Exhibitions (MICE)

How do vertical and horizontal integrations differ in terms of the stage of distribution?

Vertical integration can occur at various levels, while horizontal integration occurs at the same stage.

Explore the differences between tourism integration and vertical integration in the industry. Understand how collaboration among stakeholders differs from companies merging at different levels in the chain of distribution.

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