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The Power of Marketing
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The Power of Marketing

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Questions and Answers

Which of the following is NOT a way that marketing influences the competitiveness of an organization?

  • Increasing customer loyalty
  • Improving product differentiation
  • Reducing production costs (correct)
  • Creating brand awareness

    • How does marketing contribute to the competitiveness of an organization?

  • By increasing employee productivity
  • By reducing operational costs
  • By improving customer satisfaction (correct)
  • By optimizing supply chain management

    • Which of the following is an example of how marketing can improve product differentiation?

  • Advertising on social media platforms
  • Providing superior customer service (correct)
  • Expanding distribution channels
  • Offering lower prices than competitors

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