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Questions and Answers
Which of the following best defines a product benefit?
Which of the following best defines a product benefit?
- A marketing strategy that a restaurant uses to attract customers
- A discount that a customer receives for purchasing a product or service
- A feature that a restaurant uses to promote a product or service (correct)
- A reward program that a restaurant offers to loyal customers
True or False: A restaurant uses product benefits to highlight the advantages of purchasing a product or service.
True or False: A restaurant uses product benefits to highlight the advantages of purchasing a product or service.
- True (correct)
- False
Which of the following is NOT an example of a product benefit?
Which of the following is NOT an example of a product benefit?
- A free dessert with every meal
- A restaurant's location in a popular area (correct)
- A loyalty program that offers rewards for frequent visits
- A 10% discount for students
