Purposive Communication Reviewer PDF
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Arellano University
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This document reviews elements of communication, including definitions, process, and different models. It details various forms of communication in terms of language, context, etc.
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Purposive Communication Reviewer 9. NOISE – any barrier preventing an effective communication process. When a form of noise COMMUNICATION disrupts the communica...
Purposive Communication Reviewer 9. NOISE – any barrier preventing an effective communication process. When a form of noise COMMUNICATION disrupts the communication process from the sender to the receiver, it is considered The process of sharing and conveying messages communication noise. or information from one person to another within and across channels, contexts, media, and 10. DECODING – the process of cultures. interpreting/understanding the message received NATURE OF COMMUNICATION 1. It is a process. 2 Category of Noise 2. It occurs between two or more people. 3. It can be expressed through written or spoken 1. INTERNAL NOISE- noise within your mind, within words, actions, or both at the same time. yourself 2. EXTERNAL NOISE- the society around you People who are engaged in communication causes distractions to your communication with should have something in common for the sender. successful communication acts to happen and they are: Barriers that hinder the transmission and - LANGUAGE reception of the message. - KNOWLEDGE - INTERESTS 1. SEMANTIC NOISE— Deals with words and - CULTURE language, technical jargon. 1. SENDER / SPEAKER – transmit a message or Denotative barrier- the sender and receiver convey an expression through words or actions disagree about the definition or meaning of a 2. MESSAGE – the information, idea, thought, or word or phrase. emotion conveyed through words or actions 3. ENCODING – the process of speaking, writing, Connotative- means that a word has a different acting, or conveying the message meaning in a particular context. 4. CHANNEL – the medium used to send or convey the message 2. SYNTACTIC NOISE— correct structuring of words 5. DECODING – the process of interpreting / understanding the message received KINDS OF NOISE 6. RECEIVER - the recipient of the message 7. FEEDBACK – the reaction / response to the 1. PHYSICAL NOISE – environment/surroundings message received 2. PHYSIOLOGICAL NOISE – within/on the body 8. CONTEXT – the environment / setting where 3. PSYCHOLOGICAL NOISE – within the mind communication takes place, and these are the 4.CULTURAL NOISE– occurs when cultural forms: expectations, etiquette, attitudes, and values - physical context differ. - psychological context 5. TECHNICAL NOISE - anything technical that - social context prevents the audience from hearing, receiving, - cultural context and understanding a message clearly. MODELS OF COMMUNICATION WILBUR SCHRAMM—1954 ARISTOTLE’S MODEL - Believes that communication is a two-way Devised during 5 BC. process between the source and the receiver A linear or one-way model. Focused on the speaker and the message. HELICAL MODEL “Setting” dictates the message. By Frank Dance ( AMERICAN COMMUNICATION The three settings were legal, deliberative, and PROFESSOR ) ceremonial. Presents the concept of time where continuous Examples are presentations, public speeches, communication process is important. campaigns, eulogies, wedding toasts, etc. Communication is dynamic. Communication progresses as an individual SHANNON-WEAVER MODEL gets older and his experience and vocabulary increase. CLAUDE SHANNON—American Mathematician, and electronic engineer. LASSWELL’S MODEL analyzes communication in terms of five WARREN WEAVER---American Scientist, basic questions: "Who", "Says What", "In What -Bell System Technical Journal Channel", "To Whom", and "With What Effect". -A mathematical Theory of Communication Harold Lasswell A Political Scientist -The simplest model of communication that A creative innovator in social science illustrates what happens in communication. By Claude Shannon and Warren Weaver Based on the Telephone model. Gave the concept of “Noise” which hampers communication. Just like how a telephone call might have issues with the signal or connection, problems present themselves in the middle of the communication process. Criticized for lacking the element of “feedback”. BERLO’S MODEL By David Berlo Based off of the Shannon-Weaver Model. Designed to improve technical communication. Emphasized concepts under each element of communication SCHRAMM’S MODEL By Wilbur Schramm Modified the Shannon-Weaver Model. Each person has a “field of experience” that should overlap for communication to take place. Introduced the concept of “feedback”. TYPES OF COMMUNICATION ◦Oculesics - eye movement, eye contact, VERBAL – an interaction in which words are behavior gaze utilized to relay a message. Written Verbal and Oral Verbal. ◦Proxemics (LANGUAGE OF SPACE) – the use of space to show meaning, importance, and association. Oral Verbal Communication may also be classified into : ◦Kinesics - facial expressions in communication INTRAPERSONAL – communicating with self ◦Chromatics- being fashionable of a person in INTERPERSONAL – communicating with others how she dresses herself, and how she wears PUBLIC COMM- 1 AGAINST COMMUNITY/SOCIETY make-up. MASS COMM- the process of sharing information with a large audience ◦Objectics - to help understand the communication/topics. Effort is directed. LANGUAGE IS A SYSTEM- SOUND, WORD, MANNER LANGUAGE IS A SYMBOLIC- IT IS STANDS FOR ◦ Physics - static electricity SOMETHING LIKE “HOUSE” LANGUAGE IS CONVENTIONAL- COMMONLY USED, EVERYONE IS USING, DOING, AND ACCEPTING LANGUAGE IS LEARNED- EXPOSED FROM DIFFERENT LANGUAGES AND DIALECTS LANGUAGE IS CHANGING- EXPERIENCE CREATING, CULTURES CHANGES Guidelines for using Verbal communication 1. Use words sensibly 2. Comprehend the connotation of words 3. Use language that is suitable for the communication framework 4. Enrich your language NONVERBAL – an interaction where meaning is conveyed without using words. Non-verbal communication can be done through the following: (CHOPKCOP) ◦Chronemics CHRONEMICS (LANGUAGE OF TIME) – the use of time to depict meaning, position, or power. ◦Haptics (LANGUAGE OF TOUCH) – the use of touch or body-to-body interaction to express.