Media and Information Literacy PDF

Summary

This document is a lesson plan about media and information literacy. It discusses intellectual property, copyright, and fair use. It also covers issues like plagiarism and cyber-bullying.

Full Transcript

Identify the intent and interpreted message of the content Name the media codes were used in the content. Identify the intent and interpretative message of the content Name the media codes were used in the content. MEDIA AND INFORMATION LITERACY Intellectual Property ...

Identify the intent and interpreted message of the content Name the media codes were used in the content. Identify the intent and interpretative message of the content Name the media codes were used in the content. MEDIA AND INFORMATION LITERACY Intellectual Property The following presentation and collection of resources will focus on students developing the skills to achieve the following: 1 2 3 Define the meaning Identify the major Apply elements of and characteristics of elements of intellectual property intellectual property intellectual property to promote ethical and legal use of information INTELLECTUAL PROPERTY Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce. Intellectual property (IP) refers to the legal rights that individuals or entities have over creations of their mind or intellect. These creations can include inventions, artistic and literary works, symbols, names, and designs used in commerce. MAJOR ASPECTS OF INTELLECTUAL PROPERTY RIGHTS COPYRIGHT Copyrights protect original literary, artistic, and musical works. Copyright also protects derivative works. Copyright laws grant authors, artists and other creators automatic protection for their literary and artistic creations, from the moment they create it. MAJOR ASPECTS OF INTELLECTUAL PROPERTY RIGHTS 2 Rights under Copyright 1. Economic Right - Rights that enable the author to earn from his work, and gives him control over the use of it, such as in its: Reproduction Public display Rental Public performance 2. Moral Right - Rights that govern the author’s connection to his work Right of Attribution Right of Alteration and Integrity (object to any prejudicial distortion) Right to restrain use of his name. MAJOR ASPECTS OF INTELLECTUAL PROPERTY RIGHTS PATENT Patent protect useful inventions and new discoveries for a specific period. It allows the inventor to exclude others from using, or selling the product of his invention during the life of the patent. Example: Face Identification feature of phones, lightbulb, sola panel, Bluetooth feature. MAJOR ASPECTS OF INTELLECTUAL PROPERTY RIGHTS TRADEMARK Trademark protects brand and business’ identity in the marketplace. A trademark is a word, a group of words, sign, symbol, logo or a combination thereof that identifies and differentiates the source of the goods or services of one entity from those of others. Examples of trademarks are MCDonald’s arch logos, Nike’s swoosh logo, unique shape of Coca-cola MAJOR ASPECTS OF INTELLECTUAL PROPERTY RIGHTS FAIR USE DOCTRINE Fair use is a legal doctrine that allows for the limited use of copyrighted material without the permission of the copyright owner, under certain conditions. Fair use is based on the principle that some uses of copyrighted material serve the public interest and do not infringe upon the copyright owner's exclusive rights. The fair use doctrine is guided by a set of factors that help determine whether a particular use is considered "fair" and thus exempt from copyright infringement. Using copyrighted material for educational purposes, such as Educational Use in a classroom setting, for research, or for scholarly analysis. News Reporting and Using copyrighted material to report news and providing Commentary: criticism, commentary, or reviews of copyrighted works in mediums such as film criticism, literary analysis, or art critique. Parody and Satire Creating parodies or satirical works that use copyrighted material to make humorous or critical statements. ISSUES CONCERNING INTELLECTUAL PROPERTY RIGHTS COPYRIGHT INFRINGEMENT PLAGIARISM It occurs when someone violates It is a form of academic or the exclusive rights of a copyright intellectual misconduct where an holder by using, reproducing, individual presents someone else's distributing, displaying, or adapting work, ideas, or words as their own their copyrighted work. without giving proper credit or attribution. Identify the I.P. element that is being described in the following statements. 1. The coffee chain secures exclusive rights to use their brand name and logo in connection with their products and services. 2. A popular novelist writes a series of books that become bestsellers. They plan to release a film adaptation based on their work. 3. An art history professor includes the photographer's image in a presentation for an educational lecture about urban architecture. 4. The YouTube creator's use of excerpts and images for the purpose of reviewing and critiquing the books. 5. A popular fast-food restaurant chain develops a distinctive color scheme for its signage and branding. 6. An engineer invents a new type of sustainable energy generator. Identify the I.P. element that is being described in the following statements. 7. An inventor develops a new type of smartphone that features innovative technology and design. 8. Rights that enable the author to earn from his work, and gives him control over the use of it. 9. The technology corporation secures exclusive rights to use their jingle in advertising and promotions, ensuring others cannot use a similar jingle in ways that may create confusion among consumers. 10. The technology corporation secures exclusive rights to use their jingle in advertising and promotions, ensuring others cannot use a similar jingle in ways that may create confusion among consumers. Which is which? What Is plagiarism a differentiates Is it necessary to moral issue or a copyright register literary legal issue? infringement to works, art, and fair-use policy? similar materials to obtain protection? PLAGIARISM PENALTY PALS FIND A PAIR, THEN WRITE DOWN THE POSSIBLE “PENALTY” OR CONSEQUENCES OF COMMITTING PLAGIARISM. USE ¼ SHEET OF PAPER FOR THIS ACTIVITY. I.P. Creative Challenge: 3. A song to protect - create a short, catchy song (with lyrics and melody) that explains the fair- use, copyright. Be creative and make the song 1. Copyright Collage - Students will create a collage engaging and memorable. showcasing examples of copyrighted images and text, while also incorporating fair-use elements 4. Post IT – Make a poster about intellectual from newspapers and magazine cut-outs. property using cartolina and colored pens. 2. Slogan Making – make a short slogan about Intellectual Property using cartolina and colored pens. Create an infographic about intellectual property and its major elements. Use Canva, Powerpoint, Microsoft Word for this activity. Work with the same group. Due this Friday. Upload your outputs in the google drive using the prescribed format and file name: Format : jpeg/jpg File name: Last Name, Given Name, Section Create an infographic about intellectual property and its major elements. Use Canva, Powerpoint, Microsoft Word for this activity. Work with the same group. Due this Friday. Upload your outputs in the google drive using the prescribed format and file name: Format : jpeg/jpg File name: Last Name, Given Name, Section WHAT IS NETIQUETTE? NETIQUETTE IS A SHORT FORM OF NETWORK ETIQUETTE OR INTERNET ETIQUETTE. IN GENERAL, NETIQUETTE IS THE SET OF PROFESSIONAL AND SOCIAL ETIQUETTES PRACTISED AND ADVOCATED IN ELECTRONIC COMMUNICATION OVER AND COMPUTER NETWORK. COMMON GUIDELINES INCLUDE BEING COURTEOUS AND PRECISE, RESPECTFUL, AND AVOIDING CYBER-BULLYING. NETIQUETTE ALSO COVERS THAT USERS OF MEDIA SHOULD OBEY COPYRIGHT LAWS. 10 EXAMPLES OF NETIQUETTE 1. REMEMBER THE HUMAN 2. ADHERE TO THE SAME STANDARDS OF BEHAVIOUR ONLINE THAT YOU FOLLOW IN REAL LIFE 3. KNOW WHERE YOU ARE IN CYBERSPACE 4. RESPECTS OTHER PEOPLE’S TIME AND BANDWITDH 5. MAKE YOURSELF LOOK GOOD ONLINE 6. SHARE EXPERT KNOWLEDGE 7. HELP KEEP FLAME WARS UNDER CONTROL 8. RESPECT OTHER’S PEOPLE PRIVACY 9. DON’T ABUSE YOUR POWER 10. BE FORGIVING OF OTHER PEOPLE’S MISTAKES 10 EXAMPLES OF NETIQUETTE 1. REMEMBER THE HUMAN 2. ADHERE TO THE SAME STANDARDS OF BEHAVIOUR ONLINE THAT YOU FOLLOW IN REAL LIFE 3. KNOW WHERE YOU ARE IN CYBERSPACE 4. RESPECTS OTHER PEOPLE’S TIME AND BANDWITDH 5. MAKE YOURSELF LOOK GOOD ONLINE 6. SHARE EXPERT KNOWLEDGE 7. HELP KEEP FLAME WARS UNDER CONTROL 8. RESPECT OTHER’S PEOPLE PRIVACY 9. DON’T ABUSE YOUR POWER 10. BE FORGIVING OF OTHER PEOPLE’S MISTAKES ISSUES CONCERNING INTERNET USE 1. CYBERBULLYING takes place over digital devices like cellphones, computers, and tablets. It includes sending, posting, or sharing negative , harmful, false, or mean content about someone else. It usually occurs on: Social Media – Facebook, IG, X (formerly Twitter) Instant Messages Online gaming 2. Digital DIVIDE – it is an outcome of unequal access to technology parallel to income, race, gender, age, ethnicity, and geography. RA 10173 – CYBERCRIME PREVENTION ACT OF 2012 Cybercrime also called computer crime is the use of computer and other electronic devices as an instrument to further illegal ends such fraud, trafficking, child pornography, identity thefts, and violation of privacy done in internet system Preventing and combating cybercrimes Protecting the integrity and confidentiality Regulating content

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