Lesson 2 Models Of Communication PDF

EDMOL MODEL  ROLE MODEL RECIPE FORMAT  LESSON 2 MODELS OF COMMUNICATION Aristotle Example Example Alexander gave brave speech to his soldiers in the war field to defeat Persian Empire. Speaker – Alexander Speech – about his i...

EDMOL MODEL  ROLE MODEL RECIPE FORMAT  LESSON 2 MODELS OF COMMUNICATION Aristotle Example Example Alexander gave brave speech to his soldiers in the war field to defeat Persian Empire. Speaker – Alexander Speech – about his invasion Occasion – War field Audience – Soldiers Effect – To defeat Persia LASWELL’S MODEL OF COMMUNICATION Harold Dwight Laswell, American political scientist and communication theorist developed this model in 1948 when he was a professor at Yale Law School.  Content Media Analysis Audience Control Effect Analysis Analysis Analysis  Example: CNN NEWS – A water leak from Japan’s tsunami-crippled nuclear power station resulted in about 100 times the permitted level of radioactive material flowing into the sea, operator Tokyo Electric Power Co said on Saturday. Who – TEPC Operator What – Radioactive material flowing into sea Channel – CNN NEWS (Television medium) Whom – Public Effect – Alert the people of japan from the radiation.  INTERACTIVE MODELS Schramm’s Interactive Model  Example a person sharing their familiar experiences with a group of peers a group of students working together to achieve a better understanding of a topic; and a group of people forming a task force in order to solve a community problem.  Linear models – only looks at one-way communication. Interactive models – looks at two-way communication. Transactional models – looks at two-way communication where the message gets more complex as the communication event (e.g. conversation) progresses.  PERFORMANCE TASK 1 Choose a model of communication. Explain this model of communication through a vlog. Criteria: Relevance to the Topic: 10 pts. Creativity: 10 pts. Overall Presentation: 10 pts. Total: 30 pts.