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8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Search... Menu Apply Now open_in_new Home / Blog What Is Digital Media? All You Need to Know About This Booming Industry March 4, 2020 The word “media” applies to many things in the 21st century, from mass media to news media, and traditional media to the many emerging forms of digital media. While you can likely come up with several different examples –– and almost certainly you take in some form of media in your everyday life –– it can be difficult to succinctly define the word. It comes from the Latin medius or medium, which means “the middle layer.” Media is an expression that brings some type of information or entertainment from one body to another. Before the advent of the digital age, the most popular forms of media were what we now call analog or traditional media: radio, newspapers, magazines, billboards, journals, and the like. Since then, the technological revolution has brought with it many new types of media that now play a major role in disseminating information and entertainment to populations around the world. But what is digital media? What does it encompass, how did it evolve, and where is it headed? Read on to learn more about digital media, including different types, major companies in the field, and digital media job markets. We’ll also unpack what kind of educational background can position you to embark on a career in digital media. https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 1/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Defining Digital Media Unlike traditional media, digital media is transmitted as digital data, which at its simplest involves digital cables or satellites sending binary signals –– 0s and 1s –– to devices that translate them into audio, video, graphics, text, and more. Anytime you use your computer, tablet, or cellphone, opening web-based systems and apps, you’re consuming digital media. Digital media might come in the form of videos, articles, advertisements, music, podcasts, audiobooks, virtual reality, or digital art. The digital age began to unfold in the second half of the 20th century, as computer technology slowly infiltrated different industries and then moved into the public sphere. Yet analog technology remained dominant even through the 1990s. In the years that followed, newspapers, magazines, radio, and broadcast television were still the primary means of communication, with fax machines and pagers becoming most people’s first casual forays into the digital world. When the internet went from a niche hobby to something common in most American homes, the digital age was fully underway. Now, most people walk around with at least one digital media device in their pocket, purse, or backpack, using digital communication at work, on their commutes, and even while out to dinner or shopping. After that, they might come home and play a video game or stream a show, interacting with digital media yet again. Before they go to sleep, they might talk to their digital home assistant, finding out the weather forecast for the following day. What is digital media? The answer is not a simple one. Defining digital media is difficult because it is rapidly evolving alongside innovations in technology and how people interact with it. As we move into the future, our https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 2/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online day-to-day use of digital media will likely only increase, particularly as holographic and artificial intelligence (AI) technologies are developed and incorporated into our daily lives. Exploring Types of Digital Media Traditional (nondigital) media includes several types of communication technologies, some of which have existed for hundreds of years. Newspapers, magazines, books, and other printed materials were among the first types of traditional media. Those forms of media persist, joined in the 19th century by the telegraph and in the 20th century by radio and television, the first examples of mass media. The digital era, however, meant a whole new set of media transmission methods and devices, with more developed every year. These days, most types of digital media fit into one of these main subgroups: Audio: Audio forms of digital media include digital radio stations, podcasts, and audiobooks. Tens of millions of Americans subscribe to digital radio services such as Apple Music, Spotify, Tidal, Pandora, and Sirius, which provide a wide range of musical stations and allow users to listen to databases of millions of songs on demand. Video: Many digital media outlets are visual, from streaming movie and television services such as Netflix to virtual reality surgical simulators used in medical institutions. One of the biggest players in visual digital media is YouTube, which hosts billions of videos. Launched in 2005, the website is one of the most popular destinations on the web. Social media: Social media includes sites such as Twitter, Facebook, Instagram, LinkedIn, and Snapchat, which enable their users to interact with one another through text posts, photographs, and videos, leaving “likes” and comments to create conversations around pop culture, sports, news, politics, and the daily events of users’ lives. Advertising: Advertisers have made their way into the digital media landscape, taking advantage of marketing partnerships and advertising space wherever possible. The internet has moved away from the use of pop-up and autoplay ads, which flooded early websites and drove away visitors. Instead, advertisers look toward native content and other methods of keeping consumers invested without overselling their product. https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 3/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online News, literature, and more: Traditionally, people consumed text via books, print newspapers, magazines, and the like. Even though digital media has proliferated, the desire for those kinds of reading experiences has endured. Research from the Pew Research Center indicates that 38% of adults in the U.S. read news online. The proliferation of literary websites, the popularity of resources like Wikipedia, and the rise of e-readers like the Kindle all further underline the continued importance of written work in digital media. Examples of Digital Media Digital media encompasses a wide array of websites, tech devices, and platforms. You may be aware of some uses of digital media, but the fact is that digital media influences many industries and has opened a range of avenues for people to make a living and utilize their talents in different ways. Prior to digital technology, surgeons and other medical professionals had to rely on clunky simulators, videos, or cadavers to practice new surgeries, which made it difficult to perfect certain operations and increased complications when they were performed on living patients. Digital technology has introduced all sorts of new tools into the surgical suite, allowing doctors to better practice and perform such procedures, thus increasing patient safety and reducing mistakes while lowering costs. Modern-day surgeons practice using advanced virtual reality (VR) systems, working through different scenarios with digital versions of the same miniature cameras and sensors they’ll rely on during an actual surgery. Digital media has also led to entirely new careers. Websites such as Twitch allow people to stream their daily lives, and people can pay to subscribe to individual channels to watch what interests them. Twitch streamers include video gamers, musicians, social influencers, and even those who just stream their daily activities, such as going to the store, cooking dinner, or cleaning the house. Users from all different walks of life expose subscribers to different cultures and lifestyles. Digital media professionals can also take advantage of easily obtainable technology such as cellphones and open-source coding to film their own shows, movies, or podcasts and stream them at little or no cost, creating greater equity in media. These are just a few examples of digital media, though the market for such products is expanding, and there are more applications every year. Major Digital Media Companies As the digital world has taken over the modern business landscape, some of the most valuable companies in the world are in the tech sphere. Many of these companies have diverse interests and divisions, including in various forms of digital media and related https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 4/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online ventures. As such, the top digital media companies are among the largest corporations on Earth. Google, founded in 1998 by Larry Page and Sergey Brin, started as a revolutionary new search engine, which spurred the growth of one of the world’s most valuable brands (worth $309 billion in 2019, according to statistics reported by CNBC). Google has become a massive, multinational technology company, developing all things internet-related, including its own web browser (Chrome), laptops (Chromebooks), smart glasses, and internet television streams (Chromecast). In 2015, Google announced that it was forming the parent company Alphabet to run the organization’s diverse departments with Google existing as a subsidiary. Netflix launched in 1997 as an online-based movie rental service, where people could order DVDs and have them delivered to their home. Customers made their wish list of films, and Netflix sent them DVDs from the list. Users could keep DVDs as long as they wanted, receiving the next movie on their list upon return of the first. Netflix has since grown from third-party movie distributor to online streaming giant, with over 150 million subscribers paying for a mix of television, movies, and original content. The brand has launched pop culture sensations such as “Orange Is the New Black,” “Stranger Things,” and “BoJack Horseman.” Apple has grown from a niche computer company with elegant marketing into one of the dominant technology forces on the planet. Founded by Steve Jobs and Steve Wozniak in 1976, Apple spent the first quarter-century of its existence as a cutting- edge though struggling computer company, with a few impressive products that never quite caught on. Then, with the introduction of the iMac in 1998, followed by the iPod three years later, marketed with Jobs’s brilliant strategies driving intrigue and demand, Apple moved to the forefront of the gadget market. In the years since, products such as the iPhone, iPad, and Apple Watch have kept Apple going strong. Millions of Americans consume large amounts of digital media each day through their Apple products, such as iTunes and Apple TV. Facebook and Twitter are two of the biggest social media websites. Instagram, YouTube, Snapchat, and TikTok also have substantial user bases in the hundreds of millions or more. According to a 2018 Pew Research Survey, 75% of all U.S. adults use YouTube and 68% use Facebook. Over 94% of 18- to 24-year-olds use YouTube, and 80% of them use Facebook. Major players in the business world own these brands. For example, Facebook owns Instagram and other platforms such as WhatsApp. Additionally, Google owns multiple web ventures including YouTube. As generations that grew up with social media get older and new users come of age, the number of people on these platforms will likely continue to grow. https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 5/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Amazon remains a digital commerce titan, with an enormous presence in the digital media sphere. The company, in fact, is one of the world’s largest by market value according to Investopedia. From Amazon Prime and its accompanying streaming service to personal assistants, cloud service, and digital advertising, the company has an expansive presence online. This is reflected in its growth, with revenues tripling between 2017 and 2018, from $117.9 billion to $232.9 billion. Digital Media Jobs and Salaries Digital media includes a wide range of platforms, products, and industries. As such, the job market and earning potential for digital media careers varies based on industry, location, work experience, and education, but in general, the outlook is strong. Many digital media jobs, including those below, exist in various industries, including in the public and private sectors. As such, careers in digital media provide the opportunity to work in all sorts of different environments. Graphic Designer Jobs in digital media include many graphic design positions. Graphic designers create digital illustrations that convey information, from company logos to movie posters and much more. They use sketch pads, computers, tablets, and other devices to create their work. They utilize different fonts, colors, photographs, shapes, and aesthetic elements along the way. Those in graphic design work with clients to discern what they’re looking for, then go through a design process where they develop several options and tweak their ideas to fit the client’s needs. There were 290,100 graphic designers working in the U.S. as of May 2018, according to the U.S. Bureau of Labor Statistics (BLS). They earned a median annual salary of $50,370, with those in the bottom 10% of earners making under $29,610 and those in the top 10% earning more than $85,760 each year. By industry, the median annual salary for this position can range from $40,170 (printing and related support activities) to $51,380 (advertising, public relations, and related services). The BLS expects the job market to grow 3% between 2018 and 2028, which equates to 8,800 new jobs. Web Developer Web design specialists use their graphic design skills to create websites and other web- based applications. They possess some knowledge of programming and coding, in languages such as CSS, HTML, or Java. Web developers help companies update their websites or design new sites from scratch, using existing templates or frameworks such as https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 6/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online WordPress or Squarespace. They make sure websites look good on different devices while also remaining functional. According to the BLS, there were 160,500 web developers working in the United States as of May 2018, making a median annual income of $69,430. The BLS has high expectations for the job market for web developers, expecting it to grow by 20,900 jobs between 2018 and 2028, at a rate of 13%. Publishing industries ($75,360) and computer systems design firms ($68,670) had the highest median annual salaries. Digital Media Specialist Digital media specialists fill a vital role in the digital media job market. These versatile media professionals are able to perform a number of tasks, combining various skills. Digital media specialists can work in social media, where they use graphic design skills to assist companies with their branding and voice. They may also use on-camera and writing skills, as well as video or audio editing abilities to create packages for use in digital marketing campaigns. Different projects require different tasks and abilities, and digital media specialists can fill any number of them. According to statistics from PayScale, the median average salary for digital media specialists was $34,000 annually as of December 2019. While the BLS doesn’t keep specific data on digital media specialists, reports from web marketing news outlets such as Social Media Today indicate that global online ad spending continued to rise significantly in 2019 (4% worldwide), with total spending set to reach $329 billion by 2021, which will account for 49% of all ad spending. These trends suggest favorable job growth in digital media careers. How to Land Digital Media Internships Working in all types of media, including digital media, means taking advantage of networking, which can lead to further opportunities down the line. Even at the high school level, students can begin interacting with digital media –– opening social media profiles, making connections, and even interning or creating digital content. But it’s in college that networking really starts to gain importance, as students start to figure out where they want to go with their digital media career. One common way for students to gain experience and valuable contacts in the industry is through internships. Internships in digital media can take place over the summer, during a single semester, or throughout an entire school year. They might be in large office settings, or they may involve work in the community. The further along students are in their undergraduate career and the more skills they possess, the more they’ll be able to do in their internships. https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 7/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Before beginning a digital media internship, there are several skills that are valuable for students to develop. Applicants should be confident interviewees, even without prior experience, demonstrating a willingness to learn and grow as they contribute. They should have solid writing abilities and demonstrate some skill in photography, graphic design, website design, or social media. During the course of an internship, students can develop other marketable skills such as storytelling, managing relationships with clients, drafting copy, content programming, and much more. Some digital media internships pay, and some do not. While there is a push within media industries for paid internships, some businesses –– especially smaller companies –– are unable to pay their interns. When considering any internship, it is wise to consider the work experience to be gained, and what impact the internship will have on performing real work duties in the future. Explore Digital Media with Maryville University What is digital media? It is expansive and increasingly pervasive, and it isn’t going anywhere. Digital technology will only continue to further its place in society, with home assistants such as Alexa and Siri leading the next generation of artificial intelligence gadgets and devices. In the near future, augmented reality devices such as headsets, heads-up displays, and even holographic technology will likely further digitize our daily lives. Careers in digital media begin with the right undergraduate degree, which develops a foundation of skills and knowledge that positions graduates to begin any number of career paths. Explore how Maryville University’s online Bachelor of Fine Arts in Digital Media — with courses in marketing and digital media, design theory, UX/UI design, social media, and more — can prepare you to enter this multifaceted industry and offer vital visual communication strategies to businesses of all kinds. Recommended Reading Innovative Design Careers: How to Become a UX Designer 6 Exciting Digital Media Degree Jobs Sources The Balance Careers, “Important Digital Media Skills That Employers Value” open_in_new CNBC, “Amazon Beats Apple and Google to Become the World’s Most Valuable Brand” open_in_new CNN, Google Fast Facts open_in_new https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 8/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Houston Chronicle, “Careers in Digital Media” open_in_new HowStuffWorks, “Can You Explain the Basic Difference Between Analog and Digital Technology?” open_in_new Interesting Engineering, “The Fascinating History of Netflix” open_in_new Investopedia, “How Amazon Makes Money” open_in_new Mashable, “What Companies Want in a Social Media Intern” open_in_new Medical Device and Diagnostic Industry, “The Future of (Digital) Surgery” open_in_new Netflix Investors, Company Profile open_in_new PayScale, Digital Media Specialist open_in_new Pew Research Center, How Americans Get Their News open_in_new Pew Research Center, Social Media Use in 2018 open_in_new Simplicable, “14 Examples of Digital Media” open_in_new Social Media Today, “2019 Key Digital Marketing Growth Stats” open_in_new Tech Funnel, “Defining Traditional Media Today” open_in_new U.S. Bureau of Labor Statistics, Advertising, Promotions, and Marketing Managers open_in_new U.S. Bureau of Labor Statistics, Graphic Designers open_in_new U.S. Bureau of Labor Statistics, Web Developers open_in_new Be Brave Bring us your ambition and we’ll guide you along a personalized path to a quality education that’s designed to change your life. Take Your Next Brave Step Receive information about the benefits of our programs, the courses you'll take, and what you need to apply. https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 9/12 8/25/24, 11:30 AM What Is Digital Media? All You Need to Know About New Media | Maryville Online Step 1 of 4 Which program most interests you? — Select — Next Step Home / Blog Contact Us Undergraduate Admissions call 314-445-4864 mail [email protected] Graduate Admissions call 314-798-7912 mail [email protected] 650 Maryville University Drive St. Louis, MO 63141 open_in_new Facebook open_in_new Instagram open_in_new Twitter open_in_new LinkedIn open_in_new YouTube open_in_new Why Maryville University? 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All You Need to Know About New Media | Maryville Online Articles Infographics Webinars News © 2024 Maryville University. All rights reserved. Home Privacy Policy Complaint Resolution open_in_new Maryville.edu open_in_new Your Privacy Choices Sitemap https://online.maryville.edu/blog/what-is-digital-media/#:~:text=In the years since%2C products,business world own these brands. 12/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters WE INVESTIGATE ALL THINGS DIGITAL MEDIA digitalbusters A Brief History of Digital Media February 4, 2015 by caenrigh Digital Media technology has evolved dramatically in recent decades. It has become a crucial and critical part of our everyday lives. It is something that I love, I’m a regular user of, and I like to keep up to date on. This is my first blog post and it will cover an outline of the major historical events which have led to what we know today as Digital Media. https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 1/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters The PC’s influence on Digital Media I think it is important firstly to have a quick look at the major technological advancements, in order to better understand the history of Digital Media. A key figure in the history of Information Technology was Charles Babbage, he first visualised Machine-readable codes in the early 1800s. In 1820s Babbage worked on the ‘Difference Engine‘, a machine which could perform mathematical calculations. However his most famous invention was the ‘Analytical Engine‘, “a revolutionary device on which his recognition as a computer pioneer now largely rests. It was intended to be able to perform any arithmetical Charles Babbage calculation using punched cards that would deliver the instructions, as well as a memory unit to store numbers and many other fundamental components of today’s computers”. (BBC) The IBM PC (http://www.computerhistory.org/revolution/personal- computers/17/301) The IBM PC The earliest computers are now called analogue computers, which used continuous quantities such as voltage to compute the desired quantity through analogy. However, in the late 1930s and early 1940s, the work of mathematicians and engineers led to the development of a new type of computer. These new machines operated upon data that was represented as a series of numerical digits. Due to being created by a sequences of digits, such data became known as digital. In 1938 the first use of the term digital applied to a computer that operates on data in the form of digits or similar discrete elements: “The emitter…differs from the other emitters in that it has twelve digital conducting spots.” CPU Moore’s Law is a computing term which originated around 1970; the simplified version of this law states that processor speeds, or overall processing power for computers will double every two years. This observation has pushed technology in my opinion to strive for better quality and faster PC’s year on year. With the greater process speeds we have seen improvements in Digital Media technology such as live streaming. CPU Advertisement https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 2/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters Vintage Norse Ring 🔥 Unleash your inner legend with the vintage-inspired Norse Tree Men Ring. 👌 Bold style for the modern- day Viking. “Advances in process technology and reductions in cost make computing devices accessible to an ever-increasing number of people worldwide, empowering innovations across the computing continuum.”(Intel) The TV’s influence on Digital Media A major push towards a digital platform for media also happened by the introduction of CATV (Cable Television). “Originally Cable TV received broadcast television on a ‘community antenna’ and re-transmit it through cables to consumers who could not normally receive these over-the-air signals due to the terrain that surrounded them”. (theRealCableGuy) Cable TV became very popular in the 1980s. Televisions back then looked very different to what we are used to now, as Illustrated in the picture to the right. Cable TV From Cable TV came the invention of Digital TV. The first adoption of Digital TV was in the late 1990’s. “Digital Television transition started in late 2000s. All the governments across the world set the deadline for analog shutdown by 2010s. Initially the adoption rate was low. But soon, more and more households were converting to digital televisions. The transition is expected to be completed worldwide by mid to late 2010s.” In 1989 Sky News made its first broadcast, it is a 24 hour news channel in the UK and Ireland. How people find out the news has changed hugely and its down to digital media. I completed work experience with the Irish Times back when I was in school years ago and I remember the journalists worried about the takeover the internet was having on business. This is very evident nowadays, it would be a rare site to see someone holding a newspaper on the train to work and it is a much for common occurrence to see people fixated on their smartphones. People want the news now, and as it https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 3/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters happens. Newspaper publishers simply can’t keep up with the high expectations of everyday people and many have now tapped into the Digital Media market by charging users a subscription to view the news site articles, they have also adopted news smartphone apps. Sky News 1989 logo The Internet’s influence on Digital Media The world wide web was invented in 1989 by Tim Berners-Lee. (World Wide Web Foundation) Internet access to the public is now widely used through our day-to-day lives and many people would struggle to survive without it. The graph below conveys the rise in popularity of the internet since 1995 to 2010. In 1995 there was 16 million internet users, that figure has skyrocketed and the trend is set to continue into the future. https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 4/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters The growth in internet This year (2015) the number of internet users is set to reach 3 billion! (eMarketer) The success of digital media is largely due to the favourability of everyday people to use the internet. Advertisement https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 5/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters Sleek & Stylish Elegance meets functionality with the Apple MacBook Air 15" M3. Lightweight, powerful, and perfect for work and play. From the use of the internet there have been many new digital media platforms. I will discuss a few below which have had a large impact on many people’s daily lives. YouTube, is a video sharing website. It was created in 2005 by Chad Hurley.the site Has 1 Billion Active Users Each Month.(YouTube Statistics) It is used for storing and sharing videos online through a free stream service. 100 hours of video footage are uploaded to Youtube every minute. (YouTube Statistics) In 2005 the site looked like this: An early YouTube page A very influential site, Wiki Leaks has been in the forefront of the news in recent years. The site publishes secret information, news leaks and classified media from anonymous sources.Early releases included documentation of equipment expenditures and holdings in the Afghanistan war and corruption in Kenya. It is a website that has a habit of staying in the media and will definitely be discussed in detail in a future blog post. Another popular digital media platform is Netflix. Netflix is a platform for users to stream movies and TV shows via an internet connection. For a 10 dollar subscription fee users are entitled to stream an unlimited amount of Television shows and moves. 2014 was the year of 4K TV. Netflix and YouTube now support 4K videos, along with many other popular streaming websites. (Betters, Elyse) 4K resolution, is a display device or content Netflix logo having horizontal resolution of 4,000 pixels. https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 6/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters The trend for digital media is set to continue into the future, it will be covered in future blog posts what is anticipated to happen in the digital media scene. Music Innovations influence Digital Media Digital Media has also had a huge influence over the music industry and how we listen to music. Long gone are the days of Vinyl records, tapes or even CD’s. “In 1948, Columbia Records had developed its 30cm Long Playing record, rotating at 33rpm and giving about 20- 30 minutes a side which saw the downfall of shellac and vinyl was used from then on.” (Eil) Next came the development of tapes which could be played on a Sony Walkman or similar portable cassette player. It was released in 1979 in Japan. The CD (Compact Disc) player was commercially released in 1982. CDs are increasingly being replaced by other forms of digital storage and distribution, with the result that audio CD sales rates in the USA have dropped about 50% from their peak; however, they remain one of the primary distribution methods for the music industry. (Plambeck, Joseph) Vinyl The MP3 brought around a massive change in the tech industry. Now, consumers could carry 100s and 1000s of song on portable MP3 devices. One of the most successful of these was Apples iPod. The first range of iPods were released in 2001. Since then the portable technologies have advanced to the use of Smartphones. Android, Apple and Windows have all released smartphonesOperating Systems and they currently control the large majority of the smartphone industry. Nowadays it is very popular to stream your music via a subscription service like Spotify. It was first launched in 2008 by a Swedish startup. In January 2015 the number The first iPod of Spotify users has reached 15 million! (Spotify Blog) There are other popular music streaming Spotify platforms such as Google Music, Pandora, Grooveshark and Soundcloud. https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 7/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters Summary Digital Media is an exciting concept that is growing in popularity and has become a huge influence in our everyday lives. You would not be reading this blog if it was not for the innovation that is Digital Media. Advertisement Sleek & Stylish Elegance meets functionality with the Apple MacBook Air 15" M3. Lightweight, powerful, and perfect for work and play. This blog will cover in more detail the current situation of Digital Media in future posts. Please like and leave a comment on your thoughts of the post. Cathal Enright. January. 2015. References BBC – History – Charles Babbage. 2015. BBC – History – Charles Babbage. [ONLINE] Available at:http://www.bbc.co.uk/history/historic_figures/babbage_charles.shtml (http://www.bbc.co.uk/history/historic_figures/babbage_charles.shtml). [Accessed 29 January 2015]. Betters, Elyse. 2015. Where can you watch 4K streams right now? Netflix, Amazon, YouTube, and more – Pocket-lint. [ONLINE] Available at:http://www.pocket-lint.com/news/131981-where-can-you- watch-4k-streams-right-now-netflix-amazon-youtube-and-more (http://www.pocket- https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 8/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters lint.com/news/131981-where-can-you-watch-4k-streams-right-now-netflix-amazon-youtube-and- more). [Accessed 28 January 2015]. Eil. 2015. the invention of vinyl records – where it began. [ONLINE] Available at:http://eil.com/explore/guide/vinyl_invention.asp (http://eil.com/explore/guide/vinyl_invention.asp). [Accessed 03 February 2015]. eMarketer. 2015. Internet to Hit 3 Billion Users in 2015 – eMarketer. [ONLINE] Available at:http://www.emarketer.com/Article/Internet-Hit-3-Billion-Users-2015/1011602 (http://www.emarketer.com/Article/Internet-Hit-3-Billion-Users-2015/1011602). [Accessed 30 January 2015]. Intel. 2015. Moore’s Law Inspires Intel Innovation. [ONLINE] Available at:http://www.intel.com/content/www/us/en/silicon-innovations/moores-law-technology.html (http://www.intel.com/content/www/us/en/silicon-innovations/moores-law-technology.html). [Accessed 03 February 2015]. Misa, Thomas J. 2007. Source:IEEE Annals of the History of Computing. Oct-Dec2007, Vol. 29 Issue 4, p8-15. 8p. 2 Black and White Photographs.[ONLINE] Available at: http://ieeexplore.ieee.org.elib.tcd.ie/stamp/stamp.jsp?tp=&arnumber=4407440 [Accessed 29 January 2015]. Plambeck, Joseph. – NYTimes.com. 2015. As CD Sales Wane, Music Retailers Diversify Their Wares – NYTimes.com. [ONLINE] Available at:http://www.nytimes.com/2010/05/31/business/media/31bestbuy.html?_r=0 (http://www.nytimes.com/2010/05/31/business/media/31bestbuy.html?_r=0). [Accessed 03 February 2015]. Spotify Blog. 2015. 15 for ’15! | Spotify Blog. [ONLINE] Available at: https://news.spotify.com/us/2015/01/12/15-million-subscribers/ (https://news.spotify.com/us/2015/01/12/15-million-subscribers/). [Accessed 03 February 2015]. theRealCableGuy. 2015. theRealCableGuy.com = the best spot on the web for CATV info, how-to’s and troubleshooting.. [ONLINE] Available at:http://www.therealcableguy.com/catv-history.htm (http://www.therealcableguy.com/catv-history.htm). [Accessed 28 January 2015]. The Ultimate Guide to 4K and 8K Ultra HD. 2015. The Ultimate Guide to 4K and 8K Ultra HD. [ONLINE] Available at: http://www.ultrahdtv.net/the-ultimate-guide-to-4k-and-8k-ultra-hd/ (http://www.ultrahdtv.net/the-ultimate-guide-to-4k-and-8k-ultra-hd/). [Accessed 03 February 2015]. YouTube Statistics. 2015. Statistics – YouTube. [ONLINE] Available at:https://www.youtube.com/yt/press/statistics.html (https://www.youtube.com/yt/press/statistics.html). [Accessed 03 February 2015]. World Wide Web Foundation. 2015. History of the Web – World Wide Web Foundation. [ONLINE] Available at:http://webfoundation.org/about/vision/history-of-the-web/ (http://webfoundation.org/about/vision/history-of-the-web/). [Accessed 03 February 2015]. Advertisements REPORT THIS AD This Post was posted in Digital Media, Information Technology and tagged android, apple, cd, charles babbage, digital, internet, ipod, media, netflix, pc, skynews, soundcloud, spotify, tv, www, youtube. Bookmark the permalink. https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 9/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters 3 thoughts on “A Brief History of Digital Media” 1. lovrusk says: February 9, 2015 at 4:51 pm Great Post Cathal!! There is so much going on with Digital Media i strongly feel we can’t keep up anymore and i can’t help but to ask the question, ‘Is it all necessary/relevant or it’s a question of the players outdoing each other?’ But then again relevance is very subjective but one objective fact is we are all coersed to keep up as the rate at which Digital Media has disrupted the Media/Communication industry is alarming and almost worrying looking into the future considering the rate at which gadgets or means are/is retired for the new ones in the market. It has brought in effeciency in the media industry, not disputing that but is it doing more damage than good to the current generation that cannot speak correct gramma and worse off write it regardless of language due to watching too much televersion and/or auto typing and gramma corrections? Could this evolution be the major reason why life has become so expensive due to the now justfiably the ‘need’ to have some form of media connection in the form of broadband, tv (which attracts a licence fee), computers and now smart phones and tablets? I enjoy the benefits but honestly i hate the cost that comes with this evolution!! Reply 2. gonzalp1 says: February 10, 2015 at 4:18 pm In my opinion new generations have much more information available that we used to have. This has its benefits and its disadvantages, one of them it is that filter and differentiate which information is correct and which one no it is not an easy job. For example, Wikipedia defined as “multilingual, web-based, free-content encyclopedia project” http://en.wikipedia.org/wiki/Wikipedia:Introduction may have content that it isn’t accurate or correct “free-content” but, when I was at school and I needed to get an accurate answer, I used to go to the library, take the proper encyclopedia and read about the topic. Nowadays, where the books are about to get extinct, Where can I search on internet that will be always accurate and correct? Reply 3. weik says: February 22, 2015 at 12:03 am It only took the human beings several thousand years from occupying very limited information to ‘too much’ information. From not knowing anything outside the clan/village to knowing everything happening around the globe whenever and wherever. Thanks to the knowledge we have, we human beings are now very close to Type I civilization in Kardashev Scale. But how do we analysis and make the best use of the fast growing and maybe someday unmanageable ‘big data’ has become more and more of an issue to all of us. Everyone hope our next generations can get ‘good media’ with ease and convenience. Yet we are all concerning of them laying eyes on the ‘bad media’ which could also happen to be with ease and convenience. I agree with Patricia on this as people have spent too much time everyday of receiving ‘garbage’ or miss-leading information. I guess that’s one of the original intentions Wikipedia and all similar https://digitalbusters.wordpress.com/2015/02/04/a-brief-history-of-digital-media/ 10/12 8/25/24, 11:28 AM A Brief History of Digital Media | digitalbusters websites were built. But I think more needs to be done to categorize and manage all possible data. I doubt at the moment Facebook would say they know how to best use all their user data in the future. Will this problem be solved, can it ever be solved? 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