Media and Information Literacy Introduction

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Questions and Answers

Which of the following best describes the primary aim of Media and Information Literacy (MIL)?

To promote the use of technology in schools.
To equip citizens with the skills to critically engage with media and information and become active participants in society. (correct)
To enable citizens to passively receive information from media outlets.
To train individuals to become professional journalists and media producers.

A person who understands how to access, evaluate, and use information from various sources to solve problems and make informed decisions would be demonstrating competence in which area?

Computer Programming
Information Literacy (correct)
Technology Literacy
Media Literacy.

In the context of MIL, what is the significance of developing critical thinking skills?

To promote conformity and discourage questioning of authority.
To enable individuals to blindly accept information from any source.
To increase the speed at which information is consumed.
To help individuals analyze information, identify biases, and form their own informed opinions. (correct)

Which of the following is an example of how media and information literacy can contribute to an individual's personal development?

Enhanced ability to participate in democratic processes and make informed decisions. (D) Signup and view all the answers

Which of the following scenarios exemplifies the effective application of media literacy skills?

Critically evaluating the source, author, and potential biases of an online news article before sharing it. (A) Signup and view all the answers

What is the relationship between communication and MIL?

MIL enhances one's ability to communicate effectively by understanding how media shapes messages. (B) Signup and view all the answers

Which of the following actions demonstrates an understanding of information ethics within the scope of MIL?

Properly citing sources and respecting intellectual property rights when using information. (A) Signup and view all the answers

If an individual is unable to determine the credibility of a news source, this indicates a deficiency in which type of literacy?

Media Literacy (D) Signup and view all the answers

Which communication model emphasizes the continuous and reciprocal nature of communication, rather than a linear, one-way transmission?

Osgood-Schramm Model (A) Signup and view all the answers

In the context of communication models, what does the term 'channel' primarily refer to?

The medium through which the message is transmitted (A) Signup and view all the answers

How does Westley and MacLean's Model of Communication differ primarily from earlier transmission models?

It incorporates the role of an advocate who selects and transmits information. (D) Signup and view all the answers

Which element is uniquely highlighted in Berlo's SMCR model compared to simpler communication models?

The consideration of the sender's and receiver's communication skills, attitudes, knowledge, social system, and culture. (A) Signup and view all the answers

Which scenario exemplifies the concept of 'habit' as defined in the provided terms?

Routinely checking social media feeds without consciously thinking about it. (A) Signup and view all the answers

How might an individual's 'lifestyle' influence their choice of media and information sources?

By shaping their interests and values, which in turn affect the content they seek. (B) Signup and view all the answers

What is the primary distinction between 'preference' and 'habit' in the context of media consumption?

'Preference' involves a conscious choice based on certain criteria, while 'habit' is a recurring, often unconscious behavior. (D) Signup and view all the answers

How does the Lasswell's Communication Model primarily frame the communication process?

As a linear process focused on who says what, through which channel, to whom, and with what effect. (B) Signup and view all the answers

Flashcards

Media and Information Literacy (MIL)

Essential competencies (knowledge, skills, attitude) to engage with media and information effectively.

Core Subject Description (MIL)

Media and information are channels of communication that are essential tools for development.