Podcast
Questions and Answers
What is referred to as the combustion engine in the context of big data?
What is referred to as the combustion engine in the context of big data?
- Oil
- Analytics (correct)
- Business
- Data
In the context of marketing, what has AI contributed to in recent years?
In the context of marketing, what has AI contributed to in recent years?
- Optimization of production only
- Optimization of management processes
- Optimization and automation of logistics processes (correct)
- Optimization of sales processes
According to the data provided, which industry in India has the highest percentage of AI usage from 2015-2020?
According to the data provided, which industry in India has the highest percentage of AI usage from 2015-2020?
- Transportation
- Finance
- Manufacturing
- Healthcare (correct)
What is described as the new oil in the given context?
What is described as the new oil in the given context?
Which component of business practice saw immense development due to AI according to the text?
Which component of business practice saw immense development due to AI according to the text?
Based on the data provided, what industry has shown a significant increase in AI usage from 2021-2025?
Based on the data provided, what industry has shown a significant increase in AI usage from 2021-2025?
What is the purpose of Tesco's 'Every Little Helps' marketing program?
What is the purpose of Tesco's 'Every Little Helps' marketing program?
What do universities, museums, and nonprofits use marketing for?
What do universities, museums, and nonprofits use marketing for?
What do social marketers aim to promote with messages like 'Friends Don’t Let Friends Drive Drunk'?
What do social marketers aim to promote with messages like 'Friends Don’t Let Friends Drive Drunk'?
What do investment companies and banks market securities to?
What do investment companies and banks market securities to?
Which industry has Tesco risen to the top of in the UK?
Which industry has Tesco risen to the top of in the UK?
What is a key aspect of the task environment in the marketing context?
What is a key aspect of the task environment in the marketing context?
What marketing strategy involves orchestrating services and goods to create, stage, and market experiences?
What marketing strategy involves orchestrating services and goods to create, stage, and market experiences?
Which of the following is NOT an example of a customized experience mentioned in the text?
Which of the following is NOT an example of a customized experience mentioned in the text?
Who among the following is NOT given as an example of a person who has successfully marketed themselves?
Who among the following is NOT given as an example of a person who has successfully marketed themselves?
In marketing offerings, properties refer to rights of ownership in which of the following?
In marketing offerings, properties refer to rights of ownership in which of the following?
What type of events are promoted aggressively to both companies and fans according to the text?
What type of events are promoted aggressively to both companies and fans according to the text?
Which type of professionals get help from celebrity marketers based on the text?
Which type of professionals get help from celebrity marketers based on the text?
What was the main objective of Marketing 1.0?
What was the main objective of Marketing 1.0?
Which model was NOT part of the models in Marketing 1.0?
Which model was NOT part of the models in Marketing 1.0?
What was the marketing strategy used in Marketing 1.0 to differentiate products?
What was the marketing strategy used in Marketing 1.0 to differentiate products?
How did Marketing 1.0 distribute its message?
How did Marketing 1.0 distribute its message?
Why was Marketing 1.0 considered unidirectional in its message?
Why was Marketing 1.0 considered unidirectional in its message?
What type of channels were commonly used for distribution in Marketing 1.0?
What type of channels were commonly used for distribution in Marketing 1.0?
What is Marketing 2.0 defined as?
What is Marketing 2.0 defined as?
What is the role of Web 2.0 in Marketing 2.0?
What is the role of Web 2.0 in Marketing 2.0?
What are the steps involved in data collection in Marketing 2.0?
What are the steps involved in data collection in Marketing 2.0?
How do businesses utilize the information collected through Web 2.0 tools?
How do businesses utilize the information collected through Web 2.0 tools?
What is the primary focus when information reaches the marketing manager in Marketing 2.0?
What is the primary focus when information reaches the marketing manager in Marketing 2.0?
What distinguishes Marketing 2.0 from traditional marketing?
What distinguishes Marketing 2.0 from traditional marketing?
