Marketing Evolution and Phases MCQs
16 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What are the primary factors driving marketing evolution?

  • Organizational needs and market demands
  • Only marketing technology
  • Marketing technology and consumer needs (correct)
  • Organizational technology and market demand
  • Which phases are involved in Marketing 3.0?

  • Planning phase and execution phase
  • Planning phase and implementation phase (correct)
  • Implementation phase and execution phase
  • None of the above
  • Which element is not part of the customer’s fixed path in Marketing 4.0?

  • Aware
  • Ask
  • Assign (correct)
  • Appeal
  • Which marketing technique in Marketing 5.0 involves AI and other technological channels for information procurement and input?

    <p>Augmented marketing (D)</p> Signup and view all the answers

    What is the main advantage of using Random Forest algorithm?

    <p>It can be used for both classification and regression problems (A)</p> Signup and view all the answers

    Which statement about the functioning of DAO (decentralized autonomous organization) is not accurate?

    <p>It requires the use of Machine Learning for its functioning (B)</p> Signup and view all the answers

    What role does Randomness play in the Random Forest algorithm?

    <p>It helps in identifying the best feature among a random subset of features (A)</p> Signup and view all the answers

    What is the primary purpose of implementing the feeling AI?

    <p>Handling high CLV (Customer Lifetime Value) customers (C)</p> Signup and view all the answers

    Which of the following is a true statement about the Random Forest algorithm?

    <p>The result of a random forest is the average or majority decision from multiple decision trees. (D)</p> Signup and view all the answers

    What is a limitation of feeling AI?

    <p>Handling high CLV (Customer Lifetime Value) customers (B)</p> Signup and view all the answers

    Which technology is most central for the functioning of DAO (decentralized autonomous organization)?

    <p>Blockchain (A)</p> Signup and view all the answers

    What are the primary dimensions into which AI has been developed?

    <p>Human centered and rationalist approach dimensions (A)</p> Signup and view all the answers

    In Marketing 4.0, which element is not part of the customer’s fixed path?

    <p>Assign (A)</p> Signup and view all the answers

    What are considered as the drivers of marketing evolution?

    <p>Marketing technology and consumer needs (B)</p> Signup and view all the answers

    What does a node in a decision tree algorithm denote?

    <p>Test attributes (A)</p> Signup and view all the answers

    What is NOT a marketing technique in Marketing 5.0 for which information is procured and inputted by AI and other technological channels?

    <p>Agile marketing (B)</p> Signup and view all the answers

    Study Notes

    Marketing Evolution

    • Primary factors driving marketing evolution are not specified in the provided text.

    Marketing 3.0

    • Phases involved in Marketing 3.0 are not specified in the provided text.

    Marketing 4.0

    • One element that is not part of the customer's fixed path is not specified in the provided text.

    Marketing 5.0

    • One marketing technique involves AI and other technological channels for information procurement and input.

    Random Forest Algorithm

    • The main advantage of using Random Forest algorithm is not specified in the provided text.
    • Randomness plays a role in the Random Forest algorithm, but its specific role is not specified in the provided text.
    • One true statement about the Random Forest algorithm is not specified in the provided text.

    DAO (Decentralized Autonomous Organization)

    • One inaccurate statement about the functioning of DAO is not specified in the provided text.
    • The primary technology central for the functioning of DAO is not specified in the provided text, but is likely blockchain.

    Feeling AI

    • The primary purpose of implementing the feeling AI is not specified in the provided text.
    • One limitation of feeling AI is not specified in the provided text.

    AI Development

    • The primary dimensions into which AI has been developed are not specified in the provided text.

    Decision Tree Algorithm

    • A node in a decision tree algorithm denotes a specific step or decision in the decision-making process.

    Note: The provided text seems to be a list of questions, and the answers are not provided. The above study notes are based on the assumption that the questions are the key points to be studied, and they are presented in a concise and organized manner.

    Studying That Suits You

    Use AI to generate personalized quizzes and flashcards to suit your learning preferences.

    Quiz Team

    Description

    Test your knowledge of marketing evolution and phases with these multiple-choice questions. From factors driving marketing evolution to the phases of Marketing 3.0, this quiz covers key concepts in marketing.

    More Like This

    The Evolution of Marketing
    10 questions
    The Evolution of Marketing
    10 questions

    The Evolution of Marketing

    EnchantingSunstone avatar
    EnchantingSunstone
    Evolution of Marketing and Data Analytics
    30 questions
    Marketing Evolution and ATL/BTL Strategies
    11 questions
    Use Quizgecko on...
    Browser
    Browser