Communication Process Components
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Questions and Answers

What term is used to describe the French meaning 'everything within a frame' in the context of media content?

  • Technical codes
  • Mise en scene (correct)
  • Camerawork
  • Infographics
  • Which color is typically associated with nature or sickness in the context of media content?

  • Red
  • Purple
  • Blue
  • Green (correct)
  • What does the term 'new radio' refer to in the context of media content?

  • Live streaming
  • Podcast (correct)
  • E-Books
  • Webinars
  • Which type of content creation allows for real-time sharing of ideas and creations?

    <p>Live streaming</p> Signup and view all the answers

    What type of codes in media texts refer to the equipment used to tell a story through camera techniques, framing, and lighting?

    <p>Technical codes</p> Signup and view all the answers

    In the context of media content, what does the term 'setting' specifically refer to?

    <p>Time and place of the narrative</p> Signup and view all the answers

    Which of the following is NOT a common camera angle used in filmmaking?

    <p>Reverse shot</p> Signup and view all the answers

    Which of these is NOT a key component of the formal written language used in media products?

    <p>Color palette</p> Signup and view all the answers

    Which of the following is the BEST definition of plagiarism?

    <p>Closely imitating the language and thoughts of another author without authorization</p> Signup and view all the answers

    Which of these is NOT a common form convention in media products?

    <p>Consistent color grading</p> Signup and view all the answers

    Which of the following is the BEST definition of phishing?

    <p>Cybercrime where a target is contacted by someone posing as a legitimate institution</p> Signup and view all the answers

    Which of these is the MOST important function of lighting in filmmaking?

    <p>To highlight specific elements of the scene</p> Signup and view all the answers

    According to McLuhan's classification of communication periods, which age is characterized by the invention of the printing press and mass production of written text?

    <p>Print Age</p> Signup and view all the answers

    What is the primary role of the receiver in the communication process?

    <p>To analyze and interpret the message from the source</p> Signup and view all the answers

    What does the term interference or noise refer to in the context of communication?

    <p>Anything that blocks or changes the intended meaning of the message</p> Signup and view all the answers

    Which of the following is not a characteristic of traditional media, according to the given information?

    <p>Instant communication</p> Signup and view all the answers

    According to McLuhan, what is the phenomenon called when instant communication creates a global interconnectedness, where everyone knows everyone else's business?

    <p>Global village</p> Signup and view all the answers

    Which of the following best describes the concept of feedback in the communication process?

    <p>The receiver's response to the source, intentionally or unintentionally</p> Signup and view all the answers

    Study Notes

    Media Content and Delivery Modes

    • Media content refers to the idea or message delivered to the audience
    • Live streaming allows creators to share ideas in real-time
    • Webinars create a virtual room for seminars, training, lectures, and discussions
    • Podcasts are audio programs delivered in digital format, also known as "new radio"
    • Infographics present information and data in a visual format
    • E-books are electronic versions of printed books

    Social and Technical Codes

    • Symbolic codes are social in nature
    • Technical codes involve equipment use to tell a story in a media text
    • Camera techniques include camerawork, framing, lightning, and more
    • Camera angles include eye level, low angle, high angle, hip level, knee level, ground level, shoulder level, Dutch level, over head, and aerial shots
    • Lighting is the manipulation of natural or artificial light to highlight specific elements of the scene

    Storytelling and Audio

    • Story conventions involve common narrative structures and understanding in storytelling
    • Genre conventions involve the use of tropes, characters, setting, or themes in a particular medium
    • Audio involves the expressive or naturalistic use of sound

    Language and Conventions

    • Witten codes involve formal written language used in media products
    • Form conventions are the expected ways media codes are arranged
    • Story conventions involve common narrative structures and understanding in storytelling
    • Copyright is a legal device authorizing the creator of a work to publish and sell it
    • Plagiarism involves using another author's language and thoughts without authorization

    Communication and Feedback

    • The receiver receives the message from the source, analyzing and interpreting it
    • Feedback occurs when the receiver responds to the source, intentionally or unintentionally
    • Environment includes the atmosphere, physical and psychological, where an individual sends and receives messages
    • Context involves the communication interaction, involving setting, scene, and expectations of the individuals involved
    • Interference or noise blocks or changes the source's intended meaning of the message

    McLuhan's Eras of Communication

    • Tribal Age: early human ancestors relied on a sense of survival
    • Literacy Age: humans discovered the concept of alphabet and learned to read and comprehend
    • Print Age: the invention of the printing press led to mass production of written text
    • Electronic Age: instant communication, reverting to sound and touch, originating from Samuel Morse's telegraph, leading to devices like telephones, cell phones, and the internet, creating a "global village"

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    Test your knowledge on the key components of the communication process such as receiver, feedback, environment, context, and interference. Understand how these elements play a role in effective communication.

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