Summary

These notes cover Unit 2: Cognition, exploring topics like cognitive dissonance, memory types, and language development. The notes also discuss experiments and theories on memory and cognitive biases.

Full Transcript

Unit 2: Cognition Cognitive Dissonance → the way the brain processes information Cognitive → our cognitions: thoughts, beliefs, attitudes, values Disso...

Unit 2: Cognition Cognitive Dissonance → the way the brain processes information Cognitive → our cognitions: thoughts, beliefs, attitudes, values Dissonance → inconsistency, clash, not in harmony reason that you find ways to justify your actions Ex: Beleif: I dont eat donuts. Action: I just slammed three donuts clash = dissonance = bad = reduce change your thought → “I don’t eat donuts past noon” What can you do about it? Change a thought Change a behavior Add a thought Trivialize the inconsistency Leon Festinger classic experiment demonstrating cognitive dissonance had people preform a really boring task asked them to report to the next subject that the task was enjoyable ½ the people paid $1 ½ the people paid $20 Metacognition → thinking about the way that you think Clive Wearing → man in England got sick with Herpesviral Encephalitis attacked Hypocamus https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 1 of 7 : transfers short-term memory to long- term only remebers 10 seconds at a time one doctor recemmended journaling to try and remember would forget he wrote stuff and would cross it our and re-write it suggested making a video to watch every day didn’t work as he would forget it everyday Sensory Memory George Sperling flashed 3×3 grid for twentieth of a second to participants had to reall one of the rows immediatley after indicaated which to remember with tone participants could recall Primacy Effect → ability to remember things at the beginning but forget things at the end Recency Effect → ability to remember things at the end more than at the top Serial Position Effect → remember things at the beginning and the end but foget things in the middle Short Term Memory is stored in acoustic formation →ex: https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 2 of 7 : rhyming words Long Term Memory is stored in semantic format → ex:similar words but acoustically dissimilar Semantic Network Theroy → storage in our LTM based largley in semantics similar to word webs in another class folders in your bag or you HD computer sleep, slumber, tired, night, day, dream, comfort, morning, awake (9) Sleep wasnt on the list but because of semantic network we thought it was Types of Memory: Episodic → memories of specific events,” flashbulb” Semantic → general knowledge of the world Procedural → memory of skills and how to perform them, “Muscle memory” Explicit Memories → conscious memories of facts or events we try to remember Implicit Memories → Unintentional memories that may not know we have Retrival errors Proactive Interference → can‘t remember new information because old information is interfering forgetting new infromation Retroactive Interference → can’t remember the old information because of the new information Levels of Processing → Long-term Potentiation focus on the depth of processing involves memory, and predicts the deeper information is processed, the longer a memory trace will last Shallow Processing Structural processing → when we encode only the physical qualitites of something Phenomic processing → which is when we encode its sound shallow processing only involves mainting rehearsal and leads to fairly short-term retention of information https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 3 of 7 : Deep Processing Semantic processing → happens when we encode the meaning of a word and relate it to similar words with similar meaning Deep processing → elaboration rehearsal which involves a more meaningful analysis giving words meaning or linking them with previous knowledge Constructive Memory → Elizabeth Loftus memories are not always what they seem Constructed memory = created memory aka “false recollection” aka “misinformation effect” your memory of what happened, what others said happened,and what you wished had happened used 6 different groups verbs and mean speed estimates: smashed - 40.5 collided - 39.3 bumped - 38.1 hit - 34.0 contacted -31.8 6th group - “Was the car going faster or slower than 60mph?” How fast was the car going? Called all participants back and asked if they had seen any broken glass Smashed → yes - 16 no-34 Hit → yes- 7 no - 43 Trial-and-Error → trying and failing, over and over again Thomas Edison tried thousands of light bulb filaments before he stumbled upon one that worked Algorithms → step-by-step procedure that guarantees you arrive at the correct answer Heuristics → a mental shortcut that allows people to solve problems and make judgments quickly and efficiently https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 4 of 7 : Why do we use them? reduce mental efforts needed to make decisions simplify complex and difficlt questions they’re generally a fast and accurate way to make conclusions helps with problem solving Downsides? make out lives easier allows us to use a rule-of-thumb to make decisions leads to Cognitive Biases Anchoring Heurisitcs→ influences the way people intuitvely assess probabilities Availability Heurisitics → mental shortcut that relies on immediate, easily recalled examples that come to mind Representativeness Heuristics →decisions made based on whether or not they match our prototype Prototype matching Language → the combination of gestured,spoke, and/or written words to communicate meaning phonemes morphemes grammer syntax semantics Phoemes → smallest distinctive sounds in a language not the same as letters english uses about 40 Bat “b-a-t” That “th-a-t” Morphemes → smallest meaningful units of language most morphemes combine two or more phonemes some are words, others are parts of words “Readers” = 3 morphemes Grammar → Language’s set of rules that enable people to communicate https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 5 of 7 : Guide us in deriving meaning from sounds(semantics) and ordering words in a sentence(syntax) Language development → babbling stage 3-4 months after birth a stage of speech development where the infact utters sounds unlike the family language consonant-vowel pairs 10 months or so - recognize native language Language Development → one-word stage around first birthday learned that sounds cary meaning can begin to say small words meant to convey a sentence 18 months = 1 word per day Language Development → Two-word Stage telegraphic speech around the 2nd Birthday Mostly nouns and verbs Language Acquisition and Development Behavioritste beleive that languge develops as a result of certain behaviors Nativisits beleive that we’re born with a specific language-learning area in our brain Behaviorists → langage like all behaviors is learned through operant conditioning and shaping Nativisits Noam Chomsky Language Acquisition Device theorized that humans are born with langiage acquisition devices(ability to learn language rapidly as children) critical period for learning language may exist nativist theory of language https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 6 of 7 : acquisition Linguistic Relativity Hypothesis Language and Cognition Physcologist Benjamin Whorf the language we use might control, and in some ways limit our thinking Broca’s Area area of the brain that is chiefly responsible for structuring speech Temporal Lobe of the dominant hemisphere (usually left) Patients know what they are trying to say, and know that they get it wrong. Just can’t help it Aphasia → speech problem Wernicke’s Area area of the brain that is chiefly responsible for the understanding of written and spoken language In the parietal lobe of the dominant side of the brain patients know in their head what to day, are unaware that they are not speaking correctly Fluency Aphasia Insight Learning → when one suddenly realizes how to solve a problem Wolfgang Kohler → Gestalt Psychologist explors insight learning with chimpanzees suspended a bannana from the ceiling out of reach of a group of chimpanzees room had many boxes with tools chimps spent most time running around in frustration suddenly, they piled up the boxes, climbed up, and grabbed the bannana https://knowt.com/note/ccd6748f-0ba4-4be5-9450-7671579dda33/Unit-2-Cognition 12/13/24, 2 21 PM Page 7 of 7 :

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