EmTech M1-6 Summary of Topics PDF
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This document summarizes topics covered in modules 1-6 of Empowerment Technology, focusing on interactive multimedia, the role of ICT in social change, and project maintenance. It includes examples like the People Power Revolution and the Yolanda People Finder.
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SIMPLIFIED LESSONS IN EMPOWERMENT TECHNOLOGY MODULE 1: Interactive Multimedia Interactive Multimedia is defined as any computer-delivered electronic system that allows users to control, combine, and manipulate different types of media. It signifies that interactive multimedia is about using multime...
SIMPLIFIED LESSONS IN EMPOWERMENT TECHNOLOGY MODULE 1: Interactive Multimedia Interactive Multimedia is defined as any computer-delivered electronic system that allows users to control, combine, and manipulate different types of media. It signifies that interactive multimedia is about using multimedia to provide information or communication. Uses of Interactive Multimedia: Education Training Games Simulation Information Presentation Corporate Presentation Multimedia Multimedia is a content that uses a combination of different content forms such as text, audio, images, animations, video and interactive content. Multimedia contrasts with media that use only rudimentary computer displays such as text-only or traditional forms of printed or hand-produced material. Multimedia Contents: 1. Videos. Through video hosting sites, you can take a video and show it to the entire world (e.g. YouTube) 2. Sound, Music or Audio. If videos are too much for you, you can always record sounds. You can share your sound bites to the entire world (e.g. SoundCloud). 3. Online Games. Game developers now create what is called “browser-based games.” You do not need to install these games to your computer as they run in most updated web browsers (AdventureQuest, Farmville, Candy Crush) 4. Online Tests. Online survey forms and tests that automatically display the results when finished (Online IQ and Personality Tests). 5. Courseware. Online courses that simulate the classroom online (e.g., Elearning Courses using a Learning Management System) 6. Podcasts. An episodic series of audio or text files streamed online (e.g., Stuff You Should Know, TED Talks, The Starters, Ear Biscuits). 7. Vodcasts. An episodic series of video streamed online (e.g., YouTube series/shows like Video Game High School, Good Mythical Morning). Quarter 4 – Module 2: ICT AS PLATFORM FOR CHANGE The Role of ICT in Social Change 1. The People Power Revolution-EDSA (1983-1986) Without the radio broadcast, Filipinos would have not been into action that helped change Philippine history. The entire world applauded as the Filipino people joined together in unity to oppose years of abuse of power and obvious corruption under the government of Former President Ferdinand Marcos and his cronies. A large demonstration involving two million Filipinos from all sectors took place along EDSA from February 22 to 25, 1986, using the radio broadcast of Radyo Veritas (civilians, political parties, military and religious group). 2. EDSA Dos – considered as the first E-Revolution and narrated as EDSA Revolution of 2001, also called by the local media as EDSA II or the Second People Power Revolution. A four-day political protest from January 17-20 2001 that peacefully end the administration of President Joseph Estrada. Advocates describe EDSA II as popular but critics view the uprising as a conspiracy among political and business elites, military top brass and Catholic Cardinal Jaime Sin. The failure of the impeachment process to oust former President Joseph Estrada sparked text brigades. Propaganda concerning his bribery got widely disseminated. The text brigade was the quickest and most cost-effective manner of transmitting messages at the time. Estrada directed that key government entities act in response to the suspected text messages. Without mobile technology, the revolution would be doomed to fail. 3. Million People March – The Million People March, also known as the "Pork Barrel Scam," was the Philippines' first ever on-going series of protests, conducted at Luneta Park on August 26, 2013. Many Filipinos vented their rage by producing blogs, websites, commercials, and even memes to voice their support for the Pork Barrel Fund's abolition. The Filipinos behind Power ng Pinoy, a popular television show in the United States, launched a Facebook event page where hundreds of people expressed their want to participate. The #MillionPeopleMarch became a worldwide trend, and it was crucial to the success of the Philippines' first social media protest. 4. Yolanda People Finder – The People Finder database, powered by Google, was born as a result of recent storms in Philippine history. During Typhoon Yolanda, the Individuals Finder was a critical tool for people all across the world to trace their relatives' whereabouts. This proved to be a success, and additional groups are now using it to help locate family in the event of a disaster. 5. ICT Market in Philippines –. The Information & Communications Technology (ICT) market in the Philippines is set to continue to grow in 2020 driven by wider digital transformation initiatives taken by local enterprises and growing customers’ needs despite COVID-19 crisis, according to Globaldata’s report, “Enterprise ICT Investment Trends 2020 Philippines”. "As IT's role shifts from operational support to business enabler, ICT purchase today is heavily affected by outcome-based objectives," says Alfie Amir, Principal Analyst at GlobalData. The top two motivations for ICT investment in 2020 for Philippine businesses are enhancing operational efficiency and increasing customer satisfaction. Despite the major commercial impact of COVID-19, such as lower sales, retrenchment, and extended operational support, the Philippines' overall ICT spending remained steady. Prior to and after the COVID-19 issue, the majority of businesses stated that they had the same budget for different technology areas. ICT as a Medium for Advocacy Change.org is an open platform that allows individuals from all walks of life to take action on the issues that matter to them. It is frequently referred to as the "world's platform for change," as anyone in the online community may start a petition and encourage others to sign it. Petitioning used to be done solely by signing a piece of paper, which was usually done by a group seeking signatures by travel. Change.org allows the internet community to add their digital signatures to a petition, allowing more people to participate. Change.org’s mission is to help people from around the world create the change they want to see. For years, Change.org hosted several petitions that help solve the following problems: economics problem criminal injustice abuse of human rights, lack of education environment concerns animal abuse human health concerns and world hunger Quarter 4 – Module 3: ICT PROJECT FOR SOCIAL CHANGE Social Change refers to an alteration in the social order of a society. Social change may include social institutions, social behaviors, or social relations. It can be done in any form of multi-media. You can make social changes through the use of campaigns. Campaigns are a work in an organized and active way toward a particular goal; typically, political or social one. A campaign will help you promote and organize your project properly. A concept paper is a document used to convince a panel of potential funders to help a product, program or services become a reality. It has five elements: Introduction, purpose, description, support, and contact. No society stays the same forever, but what specific causes drive it? Social change has three main triggers: A. Conflict It is clear from a glance at our global history that conflict provokes social change. Inequalities based on class, race, gender, religion, and more foster dissatisfaction and anger. To address their situation, groups come together to fight for change. Governments can be overthrown or restructured. Sometimes change happens quickly, but oftentimes it develops over time in stages. B. Demographic change When the demographic makeup of a society changes, social change is inevitable. Society’s demographics often change when births increase and/or people start living longer. A bigger population affects the dispersal and availability of resources. An increase in immigration or emigration also affects society. C. Cultural change New inventions, discoveries, and the spread of ideas contribute to cultural changes. Consider the effect of the internet. It does not only change the culture of individual countries but the entire world. It transformed how we communicate, as well as the structure of countless industries. Discoveries also impact a society’s culture. Consider how much changed when the Europeans “discovered” America. This example shows how social change is not always beneficial to everyone. New ideas about gender, race, religion, work, education, and so on also change culture. ICT PROJECT FOR SOCIAL CHANGE Sociologists define social change as a transformation of cultures, institutions, and functions. Most change isn’t instantaneous. In society, change is often very slow. There are a variety of parts and forces at work, many of which resist disruptions of the status quo. All societies go through these types of changes at one point. You don’t need to be an avid student of history to know that. Consider modern society and reflect on what it looked like hundreds of years ago. Examples of social change Social change often occurs as a result of social movements. There are countless examples throughout history in every country on earth. Some of the most famous (many of which are ongoing and/or evolving) include: 1. The Reformation 2. The abolition of the transatlantic slave trade 3. The Civil Rights movement 4. The feminist movement 5. The LGBTQ+ rights movement 6. The green movement Why is Social Change important? Social change occurs when societal institutions, structures, and cultures undergo a significant shift. Famous examples include the Reformation in 16th century Europe and the American civil rights movement. More often than not, social change is slow. This is especially true of a global society. Why does social change matter? Here are 10 reasons: 1. Social change gets the world closer to gender equality 2. Social change improves worker rights 3. Social change protects the LGBTQ+ community 4. Social change improves racial equality 5. Social change is good for business 6. Social change helps the environment 7. Social change keeps governments accountable 8. Social change addresses problems at the root 9. Social change empowers citizens 10. Social change makes life better for future generations Creating a Concept Paper Before starting your project, your group should be able to do the necessary paperwork. This allows experts to see if your project is doable over the time frame that was given and if it is significant enough to be made into reality. A concept paper is a document used to convince a panel of potential funders to help a product, program, or service become a reality. Your teacher will play the role of the sponsor and you have to convince him or her that your project is worth your time and effort. Five Elements of a Concept Paper: 1. Introduction – includes your group’s mission and vision and a brief introduction of your project. 2. Purpose – includes the reasons why this project is worth your group and your sponsor’s time, effort, and money. 3. Description – includes all the necessary information about the project. In ICT, it involves the sites you are going to produce and the purpose of each and how they work in unison. 4. Support – contains the budget needed for the project. Some concept papers do not specify any amount requested from the sponsor. 5. Contact Information – includes information on how the group can be contacted. Sample Topics for a Concept Paper: 1. Animal Cruelty 2. Energy Insufficiency 3. Human Rights Violation 4. Pre-Marital Sex and Early Pregnancy 5. Drug Addiction 6. Population Explosion 7. Extrajudicial Killing (Criminal Injustice) 8. Women Empowerment Your project or campaign must meet the SMART criteria: S – Specific: Make you goals specific and narrow for more effective planning M – Measurable: Define what evidence will prove you’re making progress and reevaluate when necessary. A – Attainable: Make sure you can reasonably accomplish your goal within a certain timeframe. R – Realistic: Your goals should align with tour values and long-term objectives. T – Time-bounded: Set a realistic, ambitious end-date for task prioritization and motivation. Simplified ICT Project Process Overview 1. Planning – involves the following tasks (but not limited to): a. Conceptualizing your project b. Researching on available data about your topic c. Setting deadlines and meetings d. Assigning people to various tasks e. Finding a web or blog host f. Creating a site map for your website g. Listing down all applications that you need including web apps h. Funding (if applicable) 2. Development – involves the actual creation of the website(s); involves the production of images, infographics, etc. Media you can use: Text, Videos, Pictures, Audio, Websites 3. Release and Promotion – involves the actual release of the website for public view and promoting it. Promotion typically starts before the actual release. 4. Maintenance – involves responding to feedback of your site continuing to improve the website. 12 Different Behaviors in Social Media As you manage your page, you will encounter different behaviors of people in Social Media. According to Rebecca Dye, a social media manager at First Direct, there are 12 Different Behaviors in Social Media. 1. The Ultras – check feeds dozens of times a day. Happily, admit their obsession. (14% of Facebook users spend at least 2 hours a day on the network) 2. The Deniers – social media do not control their lives but gets anxious when unable to access networks. (20% of Facebook users would feel anxious or isolated if they had to deactivate their accounts. 3. The Virgins – taking first tentative steps in social media (19% of British people don’t use any social networks) 4. The Peacocks – popularity contest, high numbers of followers, fans, likes and retweets. (1 out of 10 Twitter users want more followers than friends.) 5. The Lurkers – hiding in the shadows of cyberspace. Watches what others are saying, but rarely (if ever) participate themselves. (45% of Facebook users described themselves as “observers”) 6. The Ranters – mock and mid in face-to-face conversations. Highly opinionated online. 7. The Changelings – adopt completely new personality online so no one knows their real identities. 8. The Ghosts – create anonymous profiles, for fear of giving out personal information to strangers. 9. The Informers – seek admiration by being the first to share the latest trends with audiences. 10. The Approval Seekers – constantly check feeds and timelines after posting. Worry until people respond. 11. The Quizzers – asking questions allow them to start conversations. 12. The Dippers – access their pages infrequently, often going days, of even weeks without posting. According to Dr. David Giles, an expert in social media behavior and a reader in Media Psychology at Winchester University. “Most people using social media will display a combination of those personality types and they may be even behaving differently on Facebook, for example, how they behave on Twitter.” Quarter 4 - Module 4: ICT PROJECT PUBLICATION AND STATISTICS Website operators use website statistics to determine their visitor's demographic and the time and day they usually log in. These statistics are used to know when a site owner should publish new content, and which determine which content could affect more visitors. Monitoring Site Statistics on Different Platforms There are plenty of ways to check the statistics of your websites. Most of them are free for you to use; some require a premium account. 1. WordPress 2. Facebook In your Facebook page, a summary of the statistics can be viewed by tab scrolling down the tab to the Insights page summary. About Insights Insights provide information about your Page's performance, like demographic data about your audience and how people are responding to your posts. Keep in mind that you can only access data in Page Insights for the last 2 years, and demographic data, such as age, gender and location, are available in Page Insights once there is data for 100 or more people. Ten (10) Reasons to use Facebook Insights 1. Know who your target audience is. 2. Know in detail all your audience’s demographics. 3. Have a general vision of how long your Facebook page works. 4. Analyze in detail each publication and understand how it has worked 5. Detect which type of publications your audience like best and which ones work better. 6. Know if you are reaching your objectives within your Facebook strategy. 7. Compare paid publications with organic ones. 8. Check at what time and during what days your followers are connected. 9. See what publications don’t work in order not to repeat them. 10. Know if your Facebook strategy is working or not. Facebook Insights Statistics 1. Overall vision of statistics If you want to see each metric in detail, you can do this by accessing the menu on the right of Facebook Insights where you can see the most important metrics and analyze: “likes“, reach , visits, actions, publications, videos and people. 2. ‘Likes’ The “likes” is a statistic to analyze no matter what in order to know how your social media strategy is doing. In Facebook Insights, you can see all the “likes ” for the period you choose. 3. Reach The reach is the number of people you have shown each publication to. This also includes the “likes” of each publication and its derivatives (“love”, “sad”, etc.), the comments and the number of times these were shared. You also have statistics about how many users clicked on “hide”, “report as spam” or “dislikes” in each publication or which can give you an idea of the type of content your followers like and dislike. 4. Visits to the page In this section, you can see how many total visits each section of your page received: the start of each publication, the section of information, the images… EVERYTHING. And not just this but you can also see the data for sex, country, city and device. You can also see the visits to the timeline and the tabs, the mentions and publications of other users on your page and the external sources, for example, websites, search engines and other media such as YouTube or Google+. 5. Actions for the page This statistic is crucial because thanks to it you can obtain concrete and interesting information about the behavior of your followers. On the one hand, you can obtain a list of the number of clicks and aspects such as your website, phone number or the call to action you can insert on the cover. 6. Publications In this section, you can take a look at which publications worked better, and which did not and what days and times your followers were online. This option also allows you to see in detail all your publications during a certain period of time. 7. Videos If you also publish videos on your Facebook page—and believe us, you should and in this article, we explain why— then this section shows you an ample analysis in detail of the videos you upload on the platform as well as the links you share in another network and the native videos on Facebook. With this data, you can analyze the engagement of your video publications and know which audiovisual content your audience likes the most. 8. People How can you get more clients if you don´t know your target audience? That is why this section is so important, because you can know absolutely everything about your followers: you know the percentage of men and women, their age, the country and the language of each one. And it also shows the percentage of users who have interacted with your publications compared to your fans. The same thing happens with the reached predominant country, city, and language. The idea is that you check these statistics periodically and afterwards export your statistics to have a record of everything that happens on your web page. To do this all you have to do is click on the button “export statistics” found when you check your Facebook Insights data and save this on a file in your computer. 3. Weebly Website Statistics What is Site Traffic? Site traffic refers to the volume of visits your website receives. It is usually measured in ‘visits’ or ‘sessions’, and is a good indicator of your website’s popularity, credibility, and the attractiveness of its content. What traffic stats can I see for my Weebly site? Within your Weebly dashboard, you can see a card that says “Stats”, which shows you numbers for Weekly Unique Visitors (How many different people visited your site) and Weekly Page Views of your site (How many times the pages on your site were viewed in total). The Stats card within your Weebly Dashboard While those numbers seem pretty straightforward, you may have noticed that when you check your Google Analytics account, you get different numbers that say sessions, users, pageviews and can’t really tell the difference. In Google Analytics, Users = “Unique visitors”, or a person who has come to your website and Sessions = “Visits”, or the count of different times that person came to your site. Page Views is the number of times someone visits any page on your site. Your total pageview count goes up when a user: Lands on a page on your website Clicks “reload” after reaching the page Returns to a page on your website they’ve already viewed Unique pageviews combines the pageviews that are from the same person (a "user" in Google Analytics), on the same page, in the same session, and just counts them as one. Unique pageviews are tracked for each page URL and page title combination. Em Tech Terms Demographics- the statistics which includes (but not limits to) your audience's age, location, gender, language and country. Insights- contains the statistics of the traffic of your Facebook page. Likes– contains the statistics about the trend of page likes. Organic- reach obtained through sharing without paying for advertisement. Overview- contains the summary of statistics about your page. Paid- reach obtained through advertisements. People– contains statistics about your audience’s demographics (age, location, gender, language, and country). It also includes demographics about the people you have reached and engaged with. Post– contains data showing when (day and time) you site visitors visit your site. Reach- the overall people or demographic that saw a certain post. Visits– contains data of the number of times your page tabs (like the Timeline) are visited. Quarter 4 – Module 5-6 ICT Project Maintenance The internet will provide you with numerous options for gathering feedback from your audience. Because some are free to use, they may have too many advertisements or lack certain features. Google provides one of the simplest methods for gathering user feedback. Google forms allow your audience to respond to a series of questions you've created which can be used for questionnaires, feedback, online registration, and customer care support. Google Forms Google Forms is a survey administration software that comes as part of Google's free, web- based Google Docs Editors package. Only a web application is provided. People can develop and update surveys online while collaborating in real time with other users. The data gathered can be entered into a spreadsheet automatically. Question types on Google Forms: Text - small text box; allows for up to 120 characters Paragraph text - larger text box; allows for answers of more than 120 characters Multiple choice - allows users to select one answer Checkboxes - allows user to select multiple answers Choose from a list - allows user to select one option from a dropdown menu Scale - user ranks something along a scale of numbers (ex from 1-5) Grid - list questions in a table format; user can select one answer for each question (ex true/false) Date - user selects a date Time - user selects a time Image - insert a map or diagram or image and ask questions about it Video - insert a video and ask questions about it