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THE MODELS OF COMMUNICATION Week 2 MOST ESSENTIAL TOPIC Nature and Elements of Communication Communication Models Learning Targets: I can identify the basic components of various communication models in different scenarios. I can summarize important ideas about communication...

THE MODELS OF COMMUNICATION Week 2 MOST ESSENTIAL TOPIC Nature and Elements of Communication Communication Models Learning Targets: I can identify the basic components of various communication models in different scenarios. I can summarize important ideas about communication models by recognizing their main components. Core Value: Motivation The learners will become prepared to acquire knowledge and skills to achieve their goals. CONCEPT MAP Focus Question: "How can we apply our knowledge in nature, elements, process, and models of communication in achieving an effective conversation?” THE MODELS OF COMMUNICATION BASIC MODEL OF COMMUNICATION LINEAR MODELS OF COMMUNICATION Aristotelian Model Lasswell Model Shannon and Weaver Model LESSON Berlo's Model INTERACTIVE MODELS OF OVERVIEW: COMMUNICATION Schramm's Model White's Model TRANSACTIONAL MODEL OF COMMUNICATION Wood's Transactional Model BASIC MODEL OF COMMUNICATION Basic Model of Communication most generic representation two way-process NOTE: Noise or barriers can be eradicated. LINEAR MODEL OF COMMUNICATION Linear Model of Communication transmission model one-way conversation conversations where the receiver chooses (consciously or unconsciously) to not respond or ignore the sender no feedback SENDER CHANNEL RECEIVER message EXAMPLES: speech television broadcast sending a memo Linear Model of Communication ARISTOTELIAN MODEL OF COMMUNICATION Linear Model of Communication Aristotelian Model Aristotle's view of communication: speaker-centered speaker controls the communication process SPEAKER MESSAGE AUDIENCE Linear Model of Communication Aristotelian Model speaker appeals to that audience in three different areas: logos, ethos, and pathos Linear Model of Communication Aristotelian Model EXAMPLE: A politician gives speech to get votes from the civilians at the time of election. SPEAKER MESSAGE AUDIENCE Linear Model of Communication LASSWELL MODEL OF COMMUNICATION Linear Model of Communication Lasswell Model Harold Lasswell connotes: involves the transmission of information channel is an important component WITH WHAT WHO SAYS WHAT IN WHAT CHANNEL TO WHOM EFFECT communicator message medium receiver effect Linear Model of Communication Lasswell Model EXAMPLE: The GMA reporter criticized a democratic position on healthcare and service of the aspiring presidential candidate. WITH WHAT WHO SAYS WHAT IN WHAT CHANNEL TO WHOM EFFECT communicator message medium receiver effect Linear Model of Communication SPOKEN Lasswell Model EXAMPLE: The GMA reporter criticized a democratic position on healthcare and service of the aspiring presidential candidate. WITH WHAT WHO SAYS WHAT IN WHAT CHANNEL TO WHOM EFFECT communicator message medium receiver effect Linear Model of Communication Lasswell Model NON-VERBAL EXAMPLE: Klea used a piercing gaze to stop the stranger at the bar from approaching her, making it clear she was not interested in any interaction. WITH WHAT WHO SAYS WHAT IN WHAT CHANNEL TO WHOM EFFECT communicator message medium receiver effect Linear Model of Communication SHANNON AND WEAVER MODEL OF COMMUNICATION Linear Model of Communication Shannon and Weaver Model Claude Shannon and Warren Weaver imply: speaker transmits information to a passive listener noise is an added element NOTE: “mother of all communication models” Linear Model of Communication Linear Model of Communication BERLO’S MODEL OF COMMUNICATION Linear Model of Communication Berlo's Model also known as SMCR model based on the SW (Shannon and Weaver) model human dimension as a method of decoding the message COMMUNICATION SKILLS collection of abilities that a communicator must be SOURCE RECEIVER effective Communication Communication ATTITUDE Skills Skills outlook towards the self, the other person, and the like Attitude Attitude KNOWLEDGE familiarity with the subject Knowledge Knowledge SOCIAL SYSTEMS principles, values, beliefs, religious affiliation(s), rules, Social Systems Social Systems and the like that a person observes CULTURE customs, traditions, and the way of life a person Culture Culture practices MESSAGE CONTENT meaning of the message (from start to finish) ELEMENTS nonverbal media connected to the content Content TREATMENT Elements how one presents the message to achieve one’s intended effect Treatment STRUCTURES how one places and arranges the elements of the message Structures CODE form that the message takes (e.g. video, graffiti, Code cursive writing, etc.) TRANSACTIONAL MODEL OF COMMUNICATION Transactional Model of Communication two-way conversation – a conversation in person communicators are likely in the same place easily interchange messages immediate interaction little to no time delay Transactional Model of Communication Examples: class discussion job interview phone call Transactional Model of Communication Schramm’s Model modified version of the SW model emphasized the field of experience (person's background, experience, and knowledge) are factors that impact interpretation Transactional Model of Communication Examples: 1. An art professor will not be able to explain past participle tense to a group of second standard students. 2. Sir Reymark discussed the topic of the Earth's system with kindergarten students. Transactional Model of Communication White's Model feedback as part of the communication a cyclical and sequential process a failure to consider the active role of the receiver Thinking Receiving Thinking is the sender’s thoughts and Receiving is the process of receiving perceptions. messages from the receivers. Symbolizing Decoding Symbolizing means representing Decoding is the way of interpreting an something to express thoughts. encoded symbol into intelligible language. Expressing Feedbacking Expressing is the process of articulating Feedback is the process of providing a thoughts and messages to receivers. response to the sender’s message. Transmitting Monitoring Transmitting is the process of conveying Speakers try to understand whether the messages or thoughts from senders to listener accomplishes the message or not. listeners. Examples: 1. talk-show program 2. debating 3. bargaining between buyer and seller 4. small group discussion and interview session discussion INTERACTIONAL MODEL OF COMMUNICATION Interactional Model of Communication a remote conversation common in newer media sender and the receiver are (most likely) in different places take a little more time delayed interaction between sender and receiver Interactional Model of Communication Examples: 1. an online meeting 2. a telephone call 3. a Skype call 4. a chat session 5. an interactive training Interactional Model of Communication Wood's Model ❖ dynamic process S and R labeled as communicators overlaps communicators' fields of experience changes over time Wood's Model THE MODELS OF COMMUNICATION Focus Question: "How can we apply our knowledge in nature, elements, process, and models of communication in achieving an effective conversation?” Learning Targets: I can identify the basic components of various communication models in different scenarios. I can summarize important ideas about communication models by recognizing their main components. EDSCI Core Value: Motivation The learners will become prepared to acquire knowledge and skills to achieve their goals. THE MODELS OF COMMUNICATION MOST ESSENTIAL TOPIC Nature and Elements of Communication Communication Models References Hermosa, A.L., Hernandez, M.R., & Vergara, S. (2019) Oral communication: for senior high school (V. M. Victorio, Consultant). Educational Resources Corporation. Anonat, R. (2016). Oral communication in context: Grade eleven – senior high school. Books Atpb. Publishing Corp. Apolonio, J., & Basilan, M.L.J. (2017). Oral communication in context (R. Aceron, Ed.). Unlimited Books Library Services & Publishing, Inc. (Original work published 2017) Bajracharya, S. (2018). Helical model of communication [Web Article]. Retrieved 10 Jul 2020 from https://www.businesstopia.net/communication/helical-model-communication. Redirect notice. (n.d.). https://www.google.com/url?sa=i&url=https%3A%2F%2Fwww.elcomblus.com%2Ftransactional-models-of-communication%2F&psig=AOvV aw0k9qWwf9HfyvqkJIigKCYG&ust=1686807451522000&source=images&cd=vfe&ved=0CA4QjRxqFwoTCLCq8suFwv8CFQAAAAAdAAAAABAI State of the Nation Address. (n.d.). https://upload.wikimedia.org/wikipedia/commons/7/79/First_State_of_the_Nation_Address_of_Bongbong_Marcos%2C_25_July_2022.jpg

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