Multimodal Texts PDF

How do you want your lessons to be presented? Do you prefer using textbooks and handouts? Or would you rather study slides and access web links online? Now, examine the infographic provided below.  1.What is the material all about?  2. What elements make up the given material? Do you see pure t...

How do you want your lessons to be presented? Do you prefer using textbooks and handouts? Or would you rather study slides and access web links online? Now, examine the infographic provided below.  1.What is the material all about?  2. What elements make up the given material? Do you see pure text? Are there photos and other elements?  3. What do you think is the purpose of combining several elements when presenting information?  4. What do you think will happen if an element is omitted? Will removing an element affect the way someone perceives information?  Composing Texts with Multi Modal Elements OBJECTIVES: a. identify the types of multimodal texts; b. determine the components of rhetorical situation in creating multimodal texts; and c. value the importance of creating multimodal texts.  Technology has truly changed the way people perceive information. From details usually printed on paper to internet-based programs that allow information to pop up on people’s gadgets, the society we live in is indeed relying on information presented in and  WHAT IS A MULTIMODAL TEXT? Multimodal text Many texts are multimodal. A text is considered multimodal when it combines two or more communication modes to present information.  In the context of multimodal compositions, MODE refers to the method of communication being employed. It can be linguistic, visual, auditory, gestural, or spatial  DIFFERENT MODES IN COMMUNICATI ON  WRITTEN MEANING Conveyed through written language via handwriting, the printed page, and the screen. Choices of words, phrases, and sentences are organized through linguistic grammar conventions, register (where language is varied according to context), and genre (knowledge of how a text type is organized and staged to meet a specific purpose).  SPOKEN MEANING Conveyed through spoken language via live or recorded speech and can be monologic or dialogic. Composing oral meaning includes choices around mood, emotion, emphasis, fluency, speed, volume, tempo, pitch, rhythm, pronunciation, intonation, and dialect  VISUAL MEANING Conveyed through choices of visual resources and includes both still image and moving images. Images may include diverse cultural connotations, symbolism and portray different people, cultures and practices.  VISUAL MEANING Visual resources include: framing, vectors, symbols, perspective, gaze, point of view, color, texture, line, shape, casting, saliency, distance, angles, form, power, involvement /detachment, contrast, lighting, naturalistic/ non- naturalistic, camera movement, and subject movement.  AUDIO MEANING Conveyed through sound, including choices of music representing different cultures, ambient sounds, noises, alerts, silence, natural/ unnatural sounds, and use of volume, beat ,tempo, pitch, and rhythm. Lyrics in a song may also include multiple languages.  SPATIAL MEANING Conveyed through design of spaces, using choices of spatial resources including: scale, proximity, boundaries, direction, layout, and organization of objects in the space.  SPATIAL MEANING Space extends from design of the page in a book, a page in a graphic novel or comic, a web page on the screen, framing of shots in moving image, to the design of a room, architecture, streets capes, and landscapes.  GESTURE MEANING Conveyed through choices of body movement; facial expression, eye movements and gaze, demean or, gait, dance, acting, action sequences. It also includes use of rhythm, speed, stillness and angles, including ‘timing, frequency, ceremony and ritual. Gestures and body language may have diverse cultural connotations.  A multimodal text does not necessarily have to be digital in form. Generally, a multimodal text may be print-based (paper), digital, live, or transmedia (using multiple delivery channels).  Paper-based multimodal texts include picture books, textbooks, graphic novels, comics, and posters.  Live multimodal texts, for example, dance, performance, and oral storytelling, convey meaning through combinations of various modes such as gestural, spatial, audio, and oral language.  Digital multimodal texts include film, animation, slideshows, e-posters, digital stories, podcasts, and web pages that may include hyperlinks to external pronunciation guides or translations.  Processing information in a multimodal text is one thing, while composing an example of multimodal text is another. Multimodal texts can range from simple to complex ones with the level of complexity usually depending on what modes to combine, understanding the interconnections between these modes, and what platforms or technologies to use. The table below shows examples of different multimodal texts:  In multimodal texts, information is presented, and meaning is conveyed through combinations of different modes across written and spoken languages (linguistic), still and moving images (visual), sounds, gestures, and spatial semiotic resources. COMPOSING TEXTS WITH MULTIMODAL ELEMENTS  The list below presents essential considerations in composing or producing effective multimodal texts: TEXTUAL TECHNOLOGICA KNOWLEDGE L KNOWLEDGE  A clear understanding of  It is imperative to the information at hand or the specific subject from understand what which the multimodal technological tools and composition is based is processes will best work essential. This will serve for the kind of as the basis of multimodal texts to be determining how produced. information will be conveyed and what modes may work best for the information available.  The list below presents essential considerations in composing or producing effective multimodal texts: SEMIOTIC ABILITY TO KNOWLEDGE COMBINE VARIOUS MODES  When composing  This refers to multimodal text, it is understanding how each vital to understand what mode can work to convey combinations will work meaning, where each best in conveying the mode or semiotic system meaning of a specific has its own function. set of information.  The list below presents essential considerations in composing or producing effective multimodal texts: UNDERSTANDING DIFFERENT GENRES  Like in writing, it is also important in multimodal compositions to take into consideration the purpose, target audience, and text- type.  HOW CAN I CREAT A MULTIMODAL TEXT? Strategies for Composing a Multimodal text  As with writing, multimodal composing is a process and should not only emphasize the final result. Therefore, the first three strategies listed below are pre-drafting activities.  COMPONENTS OF RHETORICAL SITUATION  When brainstorming your rhetorical situation, you should consider:  the purpose of your text (the message)  who you want to read and interact with your text (the audience)  your relationship to the message and audience (the author)  the type of text you want to create (the genre), and  where you want to distribute it (the medium).  THE MESSAGE  This relates to your purpose, and you might ask yourself, what am I trying to accomplish?  Let’s say you want to create a website focused on donating to charity.  You should try to make the message as clear and specific as possible. An unclear message might be “getting more people to donate to charities.” A clearer message is “convincing your fellow students to donate through your website” because the  THE AUDIENCE  There are two types of audiences. An intended audience, who you target in your message, and an unintentional audience, who may stumble upon your text.  When determining your message, you want to consider the beliefs, values, and demographics of your intended audience as well as the likelihood that unintentional audiences will  THE AUTHOR  You are the author and should consider your relationship to the message and audience..  As an author, you bring explicit (obvious) and/or implicit (not obvious) biases to your message, so it is important to recognize how these might affect it and your audience.  Also, you may be targeting an audience you are familiar with or not. It is important to think about how your familiarity might affect  THE GENRE  refers to a type of text that has genre conventions, or audience expectations.  If you are creating a website for horror film fans (the specific genre), then the audience would expect the following genre conventions: references, images, and sounds associated with horror films, directors, actors, actresses, monsters, and villains.  THE MEDIUM  the medium refers to where you will distribute it. Classic media (plural for medium) includes distribution via radio, newspapers, magazines, and television.  However, new media is defined by a text’s online distribution.  THE MEDIUM  Importantly, medium refers to where you will distribute your text but not how. The how refers to the technology tools you’ll use to create the text and possibly to distribute it. For example, to create a podcast, you might use your smartphone (a tool) to record, a free sound editor like Audacity (another tool) to edit it, and Soundcloud (a tool and the medium) to distribute it. Activity 1. Suggest at least three (3) forms of multimodal texts that can be produced to present effectively the information and the intended meaning. Use the format provided. An example has been given to serve as your guide. Do this on a separate sheet of paper. Activity 2. Choose the letter of the best answer. _____1. Which multimodal text brings the ancient tradition of oral storytelling and new technologies together? a. Film b. E-Poster c. Video Trailer d. Digital Storytelling _____2. Which is NOT an example of complex multimodal texts? b. web pages b. book trailers c. music videos d. brochures _____4. Which step are you going to do in dealing with the type of medium in your multimodal text? a. Planning as to where the material is to be distributed b. Identifying the specific conventions to be used c. Recognizing the familiarity of the audience d. Considering the beliefs and values of the target audience _____5. Why is it important to learn how to create multimodal texts? e.it encourages students to understand the ways media shapes their world b. it allows learners to experience learning in a variety of ways DAY 2 Observe closely the multimodal texts and note how the meaning is conveyed to the reader. Observe closely the multimodal texts and note how the meaning is conveyed to the reader. PROCESSING QUESTIONS: 1.What emotions does it play upon? (Consider the effect the material would have been likely to have on people at the time. Is it informative, persuasive, scary, educational, motivational or designed to change behavior, etc?) PROCESSING QUESTIONS: 2. What can you comment on symbols and images, media and techniques, design of words and images, colors, typeface size and style, art references, aesthetics. PROCESSING QUESTIONS: 3. What techniques are used to catch attention? (For example – humor, striking imagery, drama) PROCESSING QUESTIONS: 4. How effective is the material in conveying its message? Does it serve its purpose? (Consider the time, place and culture it is directed to)? GROUP ACTIVITY. ASSESS ME! Conduct a brief analysis of the sample multimodal text by responding to the questions that follow. 1.What type of a multimodal text is assigned to your group? 2. What is the author’s message? 3. Who are they addressing? 4. What can you comment on symbols and images, media and techniques, design of words and images, colors, art references, aesthetics. 5. What modes of communication are they using? Which are they emphasizing? Do these decisions support the message and/or 1. combines 2. sequentially 3. linguistic 4. sound 5. gestures 6. digital 7. form 8. knowledge 9. purpose 10. audience ASSIGNMENT: Research on the different topics they would like for the activity the next day. Topics: 1. Mobile cellphone Addiction 2. Tagum City today 3. Importance of Vaccination 4. Combating Stress during a Global Health Crisis 5. Improving Study Habits for Students DAY 3 INDIVIDUAL ACTIVITY  Make an INFOGRAPHIC on a topic you would like to design.  If you have a way to connect to the Internet and if you have laptops and cell phones, you can use online applications to create your output.  You may opt to draw you poster and use coloring materials. EXIT PASS 1. Why is it important to learn how to create multimodal texts? 2. What elements are you going to consider in creating multimodal texts