Communication and Globalization PDF

Communication and Globalization What is Globalization?  Globalization refers to the process of increased interconnectedness, integration, and interdependence among countries, economies, cultures, and societies on a global scale. Global Village by Marshall McLuhan ✓ evolved media...

Communication and Globalization What is Globalization?  Globalization refers to the process of increased interconnectedness, integration, and interdependence among countries, economies, cultures, and societies on a global scale. Global Village by Marshall McLuhan ✓ evolved media communication leading to instantaneous communication ✓ the Earth has become a single worldwide community (McLuhan, 1964) How does globalization affect communication? Globalization has had a profound impact on communication by transforming the way people and businesses interact, exchange information, and share ideas across international borders. Characteristics of Cultures  1. Cultures are learned, not innate. 2. Cultures are shared. 3. Cultures are multifaceted. 4. Cultures are dynamic. 5. Cultural Identities are overlapping. Barriers to Effective International Communication  1. Ethnocentrism 2. Stereotypes 3. Prejudices 4. Assumed Similarities 5. Anxiety Globalization has both positive and negative impacts in communication: Positive impacts: Instantaneous Communication and Global Networking Access to Information Education Opportunities Cultural Exchange/Language Translation Enhanced Business Communication Cross-Cultural Learning Awareness of Global Issues Diverse Perspectives Negative impacts: Digital Divide Loss of Privacy Spread of Misinformation Misinterpretation and Miscommunication Loss of Face-to-Face Interaction Cyberbullying and Harassment Dependency on Technology Cultural Clashes  In essence, globalization and communication are intertwined forces that influence how people, ideas, and information move around the world. Effective communication is a fundamental requirement for successful global interactions, cooperation, and understanding. QUESTIONS? Task: Together with your group members, discuss the following: 1. Pick 3 positive impacts of Globalization on communication and what are its possible downside. 2. Pick 3 negative impacts of Globalization on communication and give examples from the Philippine context.