Lecture_1_Background,_Philosophical_Basis_and_Principles_of_Behavior.pdf

Umm Al-Qura University Faculty of Public Health and Health Informatics Health Promotion and Education Department Health Behavior Change Course Presented by: Dr. Sallah Alawneh Topics to be Covered List of Topics 1 Definition, background, philosophical basis and principles of behavior 2 Behavi...

Umm Al-Qura University Faculty of Public Health and Health Informatics Health Promotion and Education Department Health Behavior Change Course Presented by: Dr. Sallah Alawneh Topics to be Covered List of Topics 1 Definition, background, philosophical basis and principles of behavior 2 Behavior modification techniques 3 Intrapersonal and interpersonal theories of behavior change Exam -I 4 Motivation 5 Role of policy in behavior change 6 Behavior change to prevent chronic diseases through population 7 Exam -II 8 Factors affecting health 9 Process of change 10 Role of health behavior change in reducing health problems 11 Revision 12 Final exam Course Objectives By the end of this course, students should be able to: • • • • • • • • • Understand health behaviour change concepts and principles; Describe the characteristics, processes and elements that determine human behaviour; Apply concepts of behavioural theories in analysing studies on health behaviour; Explain the behavioural change process; Apply models of planned change to modify health behaviours; Define other various health related behaviours; Describe the role of policy in behaviour change; Discuss and analyse behavioural factors that influence some selected diseases; Explain how the effective behavioural changes reduce the health problems. Learning Resources • - Bruce Simons-Morton, Kenneth R. McLeroy& Monica L. Wendel (2011): Behavior Theory In Health Promotion Practice And Research [Paperback] • Karen Glanz, Barbara K. Rimer& K. Viswanath (2008): Health Behavior and Health Education: Theory, Research, and Practice (Glanz, Health Behaviour and Health Education) [Hardcover], Jossey-Bass,4th Edition. • Jacqueline Kerr, Rolf Weitkunat& Manuel Moretti (2005): The ABC of Behaviour Change: A Guide to Successful Disease Prevention and Health Promotion [Paperback], Churchill Livingstone,1st Edition. Schedule of Assessment Tasks for Students During the Semester Assessment Assessment task Week due (eg. essay, test, group project, examination etc.) 1 Class activities and attendance 2 3 4 5 Homework assignments, project presentations and quizzes Proportion of Final Assessment All along 10% All along 10% Week 4 10% Week 8 20% Week 13 50% Exam –I Exam -II Final exam Lecture 1 : By the end of this lecture the students will be able to: Able to identify the basic concepts of the health behavior Contents of the lecture 01 Background of Behavior 02 Principles and Factors Affect of Behavior Definitions of Health Behavior, Theory and Model 03 04 Philosophical Basis of Behavior Health Behavior Definitions: • It is referring to any behavior that influences, or is believed to influence, physical health outcomes, either by increasing or decreasing their risk or severity. Definition of Theory Definitions: • A theory presents a systematic way of understanding events, behaviors, and/or situations. Definition of Theory Definitions: • A theory is a set of interrelated concepts, definitions, and propositions that explain or predict events or situations by specifying relations among variables Theories • Theories can guide the search to understand why people do or do not practice health-promoting behaviors, help identify what information is needed to design an effective intervention strategy, and provide insight into how to design a program so that it is successful. Theories • Theories and models help explain behavior, as well as suggest how to develop more effective ways to influence and change behavior. Behavior is lawful • When put in the same situation repeatedly, people and animals tend to behave in similar ways to how they behaved before Individual differences matter • Even though behavior is lawful, people (and animals) tend to be different from each other. It is useful to look at behavior for each individual to help determine why they behave as they do. Philosophical Basis of Behaviour • Behavioral factors are the most prominent contributors to death and disease in the world, particularly tobacco use, diet and activity patterns, alcohol consumption, and avoidable injuries. Philosophical Basis of Behaviour • Effective Public Health programs aim to help people to maintain and improve health, reduce disease risks, and manage illness. • And these programs usually require behavior change at many levels organizational, and community). (e.g., individual, Philosophical Basis of Behaviour • The most successful public health programs and initiatives are based on an understanding of health behaviors and the contexts in which they occur. • Health behavior theory can contribute to program planning and evaluation and to advance research to test innovative intervention strategies. Behaviour • Interventions to improve health behavior can be best designed with an understanding of relevant theories of behavior change and the ability to use them skillfully. • Many social, cultural, and economic factors contribute to the development, maintenance, and change of health behavior patterns. Behaviour • No single factor or set of factors adequately accounts for why people eat as they do, smoke or do not smoke, and are active or sedentary. • Knowledge, attitudes, reactions to stress, and motivation are important individual determinants of health behavior. Behaviour • Families, social relationships, socioeconomic status, culture, and geography are other important influences. • A broad understanding of some of the key factors and models for understanding behaviors and behavior change can provide a foundation for wellinformed public health programs. Behaviour • And this will help in identifying the most influential factors for a particular person or population, and enable program developers to focus on the most important issues. Behaviour • Public health and health-promotion interventions are most likely to be effective if they include an ecological perspective. • Interventions should not only be targeted at individuals but should also affect interpersonal, organizational, and environmental factors that influence the health behavior. Behaviour • Before the 1970s, public health education emphasized a broad view of social determinants of health, and community organization skills were central to training programs. • During the next two decades, health educators and clinicians focused more on intra individual factors such as a person’s beliefs, knowledge, and skills. • Many behavior-change programs for reducing risk factors continue to have these emphases. *********************** THANK U References Bruce Simons-Morton, Kenneth R. McLeroy & Monica L. Wendel (2011): Behavior Theory In Health Promotion Practice And Research [Paperback] ISBN- 13:978-0-7637-8679-3 https://books.google.com.sa/books?id=cA5i0TeEdrkC&printsec=frontc over&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false Karen Glanz, Barbara K. Rimer& K. Viswanath (2008): Health Behavior and Health Education: Theory, Research, and Practice (Glanz, Health Behaviour and Health Education) [Hardcover], Jossey-Bass, 4th Edition. https://books.google.com.sa/books?id=1xuGErZCfbsC&printsec=frontc over&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false Jacqueline Kerr, Rolf Weitkunat& Manuel Moretti (2005): The ABC of Behaviour Change: A Guide to Successful Disease Prevention and Health Promotion [Paperback], Churchill Livingstone,1st Edition.