IB Important Qs - International Business
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Parul University
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This document discusses key concepts in international business, including tools for country selection and market entry strategies. It covers topics like the Market Potential Index, Global Competitive Index, and various modes of payment and business expansion.
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Most important topic in International Business **Tools for Country Selection** 1. **Market Potential Index (MPI)** - Measures the potential of emerging markets based on factors like market size, growth rate, and consumption capacity. - Used by companies to identify which foreign markets to en...
Most important topic in International Business **Tools for Country Selection** 1. **Market Potential Index (MPI)** - Measures the potential of emerging markets based on factors like market size, growth rate, and consumption capacity. - Used by companies to identify which foreign markets to enter. 2. **Global Competitive Index (GCI)** - Published by the World Economic Forum, it ranks countries based on productivity and competitiveness. - Factors include infrastructure, macroeconomic stability, labor market efficiency, and innovation capability. 3. **FDI Confidence Index** - Published by Kearney, it reflects the willingness of companies to invest in foreign markets. - Factors include political stability, regulatory transparency, and economic outlook. 4. **Global Political Risk Index** - Evaluates the risk of political instability in a country. - Factors include government stability, corruption levels, conflict likelihood, and regulatory risks. ## **International Product Life Cycle** - A theory explaining how a product evolves in the international market: 1. **Introduction:** Product developed and sold in the home market. 2. **Growth:** Exporting begins as demand rises globally. 3. **Maturity:** Production may shift abroad to reduce costs. 4. **Decline:** Demand decreases, and the product may be phased out or replaced. ## **International Monetary System** 1. **Fixed Exchange Rate:** - Currencies are pegged to a specific value, such as gold or another currency (e.g., Bretton Woods system). - Provides stability but limits flexibility in monetary policy. 2. **Floating Exchange Rate:** - Currency value is determined by market forces (supply and demand). - Allows flexibility but can be volatile. ## **Modes of Payment in International Trade** 1. **Advance Payment:** - Importer pays the exporter before the goods are shipped. - High risk for the importer but ensures payment security for the exporter. 2. **Letter of Credit (LC):** - **Recoverable LC:** Can be canceled or modified without the beneficiary’s consent. - **Non-recoverable LC:** Cannot be changed without all parties’ agreement, offering higher payment assurance. 3. **Consignment Sales:** - Exporter sends goods to the importer, who pays only after selling them. - Risk is higher for the exporter since payment is not guaranteed. 4. **Open Account:** - Goods are shipped, and payment is expected after a specified period (e.g., 30-60 days). - Poses high risk for the exporter but can improve relationships with the importer. Here is a structured overview of **Strategy and Structure of International Business**: ## **Market Entry Strategies** 1. **Exporting** - Selling goods or services produced domestically to foreign markets. - **Direct Exporting:** Company handles exports directly. - **Indirect Exporting:** Uses intermediaries like trading companies or agents. 2. **Contractual Agreement** - Establishing business relationships through contracts without ownership transfer. - Includes licensing, franchising, and management contracts. - Useful for reducing risk and initial investment. 3. **International Strategic Alliance (SA)** - Partnership between two or more firms to achieve strategic objectives (e.g., sharing technology, market access). - Each party maintains independence. 4. **Joint Venture (JV)** - A new entity is created, owned jointly by two or more firms from different countries. - Combines resources, technology, and market expertise. 5. **Other Entry Modes** - **Mergers & Acquisitions (M&A):** Buying or merging with a foreign firm. - **Greenfield Investment:** Establishing a new business or facility in the foreign market from scratch. ## **Business Expansion Modes** 1. **Trade-Related Modes** - Involve activities like exporting and importing. - Focus on expanding international trade flows without establishing a physical presence. 2. **Contractual Modes** - Partnerships through legal agreements like **licensing** (granting rights to use intellectual property) and **franchising** (allowing use of brand and business model). - Management contracts and turnkey projects also fall under this category. 3. **Investment Modes** - Involve **Foreign Direct Investment (FDI)**, such as opening subsidiaries, joint ventures, or acquiring foreign businesses. - Allows for deeper market control but entails higher risks and costs. Here is a structured framework for **International Business**: ## **Globalization: Concept and Factors Affecting Globalization and Restructuring** - **Globalization**: The process of increasing interdependence among countries through trade, investment, technology, and cultural exchange. - **Factors Affecting Globalization**: - **Technological Advances**: Internet, communication, and transportation technologies. - **Economic Factors**: Growth of multinational corporations, trade liberalization, financial markets. - **Political Factors**: Reduction of trade barriers, formation of trade blocs (e.g., EU, NAFTA). - **Cultural Factors**: Spread of consumer culture, global branding, and lifestyle convergence. - **Restructuring**: Involves economic adjustments by companies and nations to remain competitive in a global market, such as outsourcing, mergers, or supply chain realignment. ## **International Business: Reasons for Expansion** - **Market Seeking**: Expanding into new markets to access new customers. - **Resource Seeking**: Gaining access to raw materials, labor, or technology. - **Efficiency Seeking**: Reducing costs through economies of scale or outsourcing. - **Strategic Asset Seeking**: Acquiring knowledge, technology, or brand reputation. - **Risk Diversification**: Reducing dependence on a single market or region. ## **Key Concepts in International Business** - **International Trade**: Exchange of goods and services between countries. - **International Marketing**: Marketing products across national borders by adapting to local markets. - **International Investment**: Cross-border investment through **Foreign Direct Investment (FDI)** or portfolio investments. - **International Management**: Coordinating and managing business activities in multiple countries. - **Global Business**: Operating across multiple regions with an integrated global strategy. ## **New Trade Theory: Internal and External Economies of Scale** - **Internal Economies of Scale**: Cost savings within a firm as production increases (e.g., bulk purchasing, automation). - **External Economies of Scale**: Cost savings due to the growth of an industry (e.g., specialized suppliers, shared infrastructure). - This theory explains how firms can gain a competitive edge and why some industries tend to concentrate in certain regions or countries. ## **International Political System and Ideologies** - **Types of Governments**: - **Democracy**: Citizens participate in decision-making. - **Authoritarianism**: Concentrated political power with limited freedoms. - **Monarchy**: Power held by a king or queen. - **Economic Systems**: - **Capitalism**: Market-driven economy. - **Socialism**: State controls major sectors of the economy. - **Mixed Economy**: Combines elements of capitalism and socialism. - **Political Systems**: Influence business operations through regulations, taxation, and trade policies. - **Concept of Embargo and Sanction**: - **Embargo**: Complete ban on trade with a specific country. - **Sanction**: Restriction on trade or financial transactions with targeted entities or countries for political reasons. ## **Principles of International Law** - **Sovereignty**: Respect for a nation’s authority within its borders. - **Treaties and Agreements**: Binding agreements between countries. - **Dispute Resolution**: Mechanisms like the **WTO** and **International Court of Justice**. - **Human Rights and Environmental Laws**: International standards that businesses must adhere to. ## **Cultural Orientation in International Business** - **Hofstede’s Cultural Dimensions**: Framework for understanding cultural differences (e.g., power distance, individualism vs. collectivism). - **High-Context vs. Low-Context Cultures**: - High-context: Relies on implicit communication (e.g., Japan). - Low-context: Focuses on explicit, direct communication (e.g., USA). - **Impact on Business**: Culture influences negotiation, management style, marketing, and customer behavior.