Management -II Past Paper April 2024 PDF

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54 80 8F 80 8F Paper / Subject Code: 44809 / Management -II YF X9 4F X9 4F 80 F5 8F F5 8F 8 X9 0Y 4F X9 0Y 4F F5 8F 98 F5 8F 98 Y F FX 0Y F X Duration: 2 ½ Hours Max. Marks: 75 4 0 54 5 F 98 F8 8 F 8 F 9 Y 4F FX 0Y 54 X N.B. i] All questions are compulsory. 0 5 F 98 YF F5 8 98 F F8 F 0Y ii] Figures to the right indicate full marks. FX 0Y 54 FX 80 4 F5 98 YF F8 X9 98 F8 0Y FX 4 FX 0 54 8F 5 8 Q.1.A. Fill in the blanks with suitable words out of those given in the brackets. 98 F F8 X9 YF 4F F8 Y FX (Any Eight) 4 80 F5 54 F 80 5 8 F F8 9 F 0Y F 8 9 Y X Y 4F 54 X 4 0 8F 98 0 5 F 8 F F5 98 YF F8 X9 1__________ refers to the marketing variables that combine to sell a product to the target Y 4F FX 0Y X 80 54 0 F5 F market. (a. Advertising mix b. Marketing mix c. Basic marketing d. Marketing Promotion) F F8 8 F8 9 98 F 8 X9 0Y X Y 4F 54 2. _____________is a process of giving a distinct name or a mark to a product to give it a 4 FX F 80 F5 F 98 YF 5 F8 F8 distinct identity. (a. Branding b. Pricing c. Physical Distribution d. Promotion) YF F8 9 Y FX 9 4 X 80 4 FX 0 5 4 3. _____________can be defined as anything that is offered to the market for consumption that 0 5 F 98 YF 5 F8 X9 98 YF F8 YF F8 can satisfy need or want. (a. Product b. Price c. Place d. Promotion) X 54 FX 0 4 8F 80 54 F 8 80 5 4. ___________ involves assigning work and giving orders and instructions to the machine YF 8 9 YF 4F F8 X9 YF F FX X9 54 80 operators. (a. Dispatching b. Routing c. Scheduling d. Follow up ) F5 54 80 8F 80 8F 8 F X9 YF 0Y F X9 5. _____________a small group of employees who meet regularly to identify, analyze, and Y F X9 4F 4 4 80 5 8F 98 80 F5 solve work related Problems. F F F5 8F 8 9 Y 4F FX X9 0Y 4F X 0Y 4F (a. Quality Ellipse b. Quality Square c. Quality Circles d. Quality Rectangle) 0 5 8F 98 5 8F F8 8 F F5 98 YF 6. Production Management deals with decision making related to ______________. 9 0Y 4F FX 4F 54 FX 0Y X 0 5 (a. Finance b. Human Resources c. Production d. Distribution) 98 YF 5 8F F8 98 F F8 98 YF 0Y FX 4F 7. In ___________ pricing strategy, Low price is charged when product is launched in the 54 X 80 54 FX 0 F 8 YF 5 F8 X9 8 YF market. (a. Trail b Standard c. Skimming d. Premium) F8 9 YF F8 X9 FX 4 80 54 8F 0 8. According to need hierarchy theory ____________ needs are the basic needs of human 5 54 80 F 98 F 8 X9 F 4F 8 YF Y F X9 beings. (a. Physiological b. Psychological c. Social d. Cultural) Y 4F X 54 80 F5 8F 80 F 80 F5 8F 9. __________________ is the systematic description of an employee's job relevant strengths F 8 9 4F 9 Y 4F X X9 Y 4F X and weaknesses.(a. Motivation b. Training c. Performance appraisal d. Selection) 0 F5 8F 0 5 8F 8 5 8F 98 F X9 F 0Y 4F 10._______________ of shares refers to conversion of physical share certificates into 0Y 4F 0Y 4F X 5 F 98 F5 F electronic certificates.(a. Publication b. Allotment c. Securitisation d. Dematerialisation) 98 YF F5 F8 98 8 FX 0Y F FX 0Y 4 FX 80 54 5 F8 98 YF F8 X9 98 YF Q.1.B. State whether the following statements are true or false. (Any Seven) F8 FX 4 FX 0 4 8F 0 1. Marketing is a Goal Oriented 5 98 5 98 YF F8 YF 4F F8 X 2. Pricing is the activity of deciding the price of the product. X 54 80 5 54 F 80 F YF 8 3. Productivity is the ratio of output to input. YF F8 X9 YF 4F X9 80 54 4. Performance appraisal is a process of evaluating work performance of employees. 80 F5 8F 80 8F X9 F X9 0Y 4F 5. Production planning is deciding in advance relating to distribution activities. X9 Y 4F 80 F5 8F 98 F5 8F 6. Machine productivity is the relation between output to raw material consumed. 9 0Y 4F FX 0Y 4F X 7. Employee retention is a strategy to retain employees, especially the high-achievers. 5 F 8 F5 8 98 YF F8 X9 8. In an Autocratic leadership style, leaders run their organization as a social hub. 4F 0Y FX 4 80 5 8F 9. The venture capital is invested in high risk but high growth potential projects. 5 YF 98 YF F8 X9 4F 10. A futures contract is a contract for the future. FX 54 80 5 F YF F8 YF F8 X9 54 80 54 80 8F F X9 YF X9 0Y 4F 37788 Page 1 of 2 8F 80 F5 8F 98 4F X9 0Y 4F FX F5 8F 98 F8 0Y 4F X980YF54F8FX980YF54F8FX980YF54F8FX980YF54F8F FX 54  54 80 8F 80 8F Paper / Subject Code: 44809 / Management -II YF X9 4F X9 4F 80 F5 8F F5 8F 8 X9 0Y 4F X9 0Y 4F F5 8F 98 F5 8F 98 Y F FX 0Y F X Q.2. A] Explain different Promotion strategies with examples. 4 0 54 5 F 98 F8 8 F 8 B] Explain the factors influencing Branding. F 9 Y 4F FX 0Y 54 X 0 OR 5 F 98 YF F5 8 98 F F8 F 0Y Q.2. C] Explain objectives of Pricing with examples. FX 0Y 54 FX 80 4 F5 98 YF D] Explain different types of Distribution channels. F8 X9 98 F8 0Y FX 4 FX 0 54 8F 5 8 98 F F8 X9 YF 4F F8 Q.3. A] Explain steps in production planning and control. Y FX 4 80 F5 54 F 80 5 B] Highlight the importance of Higher Productivity. 8 F F8 9 F 0Y F 8 9 Y X Y 4F 54 X OR 4 0 8F 98 0 5 F 8 F F5 98 YF F8 X9 Q.3. C] Discuss various measures to increase Productivity. Y 4F FX 0Y X 80 54 0 F5 F D] Mention methods of Inventory Management, F F8 8 F8 9 98 F 8 X9 0Y X Y 4F 54 4 FX F 80 F5 F 98 YF 5 F8 F8 Q.4. A] Bring out the nature of Human Resource Management. YF F8 9 Y FX 9 4 X 80 4 FX 0 5 B] Discuss the need and importance of training. 4 0 5 F 98 YF 5 F8 X9 98 YF F8