2.Informagtion-Literacy.pptx

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Transcript

Information Literacy Information Literacy - It is defined as the ability to recognize when information is needed, and to locate, evaluate, and effectively communicate information in its various formats. Therefore, it is a set of individual competencies needed to identify, evaluate and use informat...

Information Literacy Information Literacy - It is defined as the ability to recognize when information is needed, and to locate, evaluate, and effectively communicate information in its various formats. Therefore, it is a set of individual competencies needed to identify, evaluate and use information in the most ethical, efficient and effective way across all domains, occupations and professions. Stages/ Elements of Information Literacy First thing that you need to do is to look for a specific need, a problem that needs resolution Identifying/ recognizing information needs The realization that there arise a need or a problem exists that requires information, for its satisfactory resolution. (Stage 1) Find a topic which will serve as the moving reason for your research. Let’s just say you want to look into students’ reading Determining sources of information Know how to determine if the needed information exists, and to source out from varied avenues. Stage 2 requires that you must determine if there are available materials for your references, whether they be in hard or soft copies, digital or Citing or searching for information Know how to find needed information, to give credits to the source of the Stage 3 Definitely, once you have determined your information sources, like the internet, books, journals, and the like, you must cite these sources appropriately in order to not be charged with Analyzing and evaluating the quality of information Know how to fully understand found information, or know where to go for help if needed to understand, and to assess the accuracy and reliability of the information acquired. Stage 4 is all about analyzing and evaluating which from the varied information available are relevant to your research topic, and which are not valuable enough for use. This stage requires a full understanding of the topic or Organizing, storing or archiving information Know how to preserve, store, reuse, record and archive information for future use, or to dispose of information no longer needed, and safeguard information that should Stage 5 requires knowledge as to the preservation and storage of the information that you have acquired. You may store these on a flash drive, or maybe print or photocopy the information for your reference. Using information in an ethical, efficient and effective way Know how to utilize information to solve problem, make decision, or Stage 6 is all about the proper way of using the information that you have acquired that will be beneficial to a large number of people. The ethical and legal side of using referenced materials then comes into question. Creating and communicating new knowledge Know how to communicate and present information to others in appropriate, usable formats/ mediums. Stage 7 Finally, you will have to decide then as to the manner of communicating the information to the vast majority of the people. Definitely as an output of your Practical Research, you need to have this printed and bounded before submitting to your teacher Take note that the concept is appropriately divided into stages as to one cannot proceed with the next step, unless the initial step is not satisfied. The Evolution of Traditional Media to New Media What famous world event happened on April 14, 1912? 1. If the Titanic sank in the Atlantic Ocean, how did the news reach the people in England and New York at that time? 2. If the Titanic sank today, in what format will people receive or read the news? Traditional media, or as some check with as previous media, has been employed in the marketing/advertising world for years. Once associated with advertising, ancient media encompasses that of TV, newspaper, radio and magazine ads. These sorts of communication area unit the steadfast ways in which businesses have reached New media is that the way forward for advertising. Additional and additional customers and businesses accept new media to seek out their info. Ultimately, new media refers to content that’s simply accessible via many various sorts of digital media. Once associated with advertising, some samples of new media embody on- line advertising (retargeting, banner ads, etc.), on-line streaming (radio and Timeline of Media Development PREHISTORIC AGE (Before 1700s) People discovered fire, developed paper from plants and cast instrumentality or weapon through stone, bronze, copper and iron. INDUSTRIAL AGE (1700s- 1930s) People used the power of steam, developed machine tools, established iron production and manufacturing ELECTRONIC AGE (1930 - 1980) People harnessed the power of electricity that led to electrical telegraphy, electrical circuits and the early large scale computers (through vacuum tubes, transistors and integrated circuits). In this age, long distance communication became New (Information) Age (1970- Present) People advanced the use of microelectronics in the invention of personal computers, mobile devices and wearable technology. In this age, the Internet paved the way for faster communication and the creation of

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information literacy media evolution communication
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