Media And Information Literacy Review PDF

MEDIA AND INFORMATION LITERACY – 3RD QUARTER REVIEWER UNIT 1: Introduction to Media and o Examining and assessing media content Information Literacy critically....

MEDIA AND INFORMATION LITERACY – 3RD QUARTER REVIEWER UNIT 1: Introduction to Media and o Examining and assessing media content Information Literacy critically. o Examine and assess media content critically Media and Information Literacy o Using media to prepare for democratic and It aims to inspire citizens with essential knowledge intercultural discussions and learning. about the functions of media and information o Making user-generated content. systems in a democratic society, how these functions apply, and how citizens assess the Information Literacy: quality of the content provided. The ability to recognize when information is Communication needed, locate, evaluate, and effectively communicate information in various formats. defined as the method wherein language, symbols, or manners are used to share Includes meaning and delivery of information, information or express opinions and thoughts. location and access of information, evaluation of It is also the exchange of information and the Information, Information organization, Information expression of ideas that result in understanding. uses, communicating and using information ethically Basic Types of Communication: Technology Literacy: 1. Verbal Communication (Sign, Gesture, Symbol etc..) 2. Non-verbal Communication (Oral Communication, Refers to the ability to know how to use Written Communication) technology, its tools, or networks to find, create, evaluate, or use information. Elements of Communication: Involves communication, innovation, 1. Communicator (Sender) collaboration, information and research fluency, 2. Message and understanding processes and concepts of technology. 3. Medium UNIT 2: THE EVOLUTION OF TRADITIONAL 4. Receiver MEDIA 5. Feedback Media Evolution Communication is affected by: Over the years, media forms and their Media accompanying technology have evolved. Marshall McLuhan’s concept, “The medium is the are communication tools that give information. message” (1962), emphasizes that society adapts Information to advances in technology, affecting cultural, political, and historical aspects. is knowledge or data gathered through Technological determinism proposes that society experiences or research. is driven by changes in media and communication technology. Media Literacy Media History: Refers to reading, analyzing, evaluating, and producing communication in different media 1. The Tribal Age: Oral Culture forms. Oral culture and communication. Roles and functions of media include: Storytelling with multi-sensory involvement and o Understanding the circumstances under which holistic thinking. media operate. Pre-Historic Technology: Traditional vs. New Media: Refers to the technology that exist before the Traditional Media: Includes TV, radio, print recorded history began. advertisements, and billboards, focusing on broad audience reach. Paleolithic New Media: Encodes audio, video, and image Paleolithic" means "Old Stone Age", and content into digital formats, enabling interactive begins with the first use of stone tools. and participatory communication. Mesolithic Hot Media The Mesolithic is characterized in most areas Engages one sense completely. by small composite flint tools. Fishing tackle, stone adzes and wooden objects, e.g. canoes Demands little interaction from the user because and bows, have been found at some sites. it "spoon-feeds" the content. Neolithic Cold Media Settlements became more permanent with Generally uses low-definition media that engages some having circular houses with single several senses. rooms made of mudbrick. Burial findings suggest an ancestor cult where people Demands significant interaction from the preserved skulls of the dead. audience. 1. 2. The Age of Literacy: UNIT 3: Information Literacy Writing systems emerge. 3. The Print Age: The Printing Press Information Industrial: Knowledge or processed data from experiences or research. Includes economic and social organization changes. Information Literacy Agricultural The ability to identify, locate, evaluate, organize, Huge increase in food output supported the and use information effectively. expansion and sustained a large population This is essential for ethical and effective and boosted trade. The increase use of communication of information. machines over human or animal power in farming also meant that fewer farm workers Importance of Information Literacy: were needed. Information literacy is a building block for Transportation lifelong learning, it encourages and informs Better metals and richer fuel also contribute problem solving and critical thinking. to industrialization by creating steam engine, They can locate, use and evaluate information factories and ships. to inform their decision making. 4. The Electronic Age/Information Age: Students use appropriate resources to produce high-quality assessments. also known as the Digital Age, Computer Age, or the New Media Age, refers to a period of history Components of Information Literacy: wherein it is described as an economy based on 1. Identify the computerization of information improved An information literate can identify the nature from the Industria Revolution brought through and extent of information needed. industrialization. Ex. Writing a thesis statement, Creating a Samuel F.B. Morse timeline, Reading the background before searching, Differentiating Information developed an electric telegraph (1832–35) and 2. Find then invented, with his friend Alfred Vail, the An information literate can find the information Morse Code (1838). needed effectively and efficiently. The latter is a system for representing letters of the alphabet, numerals, and punctuation marks by arranging dots, dashes, and spaces.  Ex. Finding an article, Using Boolean term AND, Broadcast Media: OR, NOT, Locating a book on a library · Refining a search strategy 1. Telephone Broadcasting 3. Evaluate This began with Theatre Phone systems or An information literate can evaluate “Théâtrophone” that was made by Clément information and its sources critically Ader, a French inventor, in 1881. Ex. Summarizing main idea, Reviewing multiple Theatre Phone allows people to listen to live point of view, Exploring different source, opera and theatre performance over the Analyze structure of logic in an argument. telephone. 4. Apply 2. Radio Broadcasting An information literate can apply information started experimentally in 1906, and effectively to accomplish a specific purpose commercially in 1920. Ex. Paraphrase an essay, Integrate reference, These refers to sounds signals that are transported from a transmitter through the air Creative/resourceful as radio waves, collected by an antenna and 5. Acknowledge transmitted to a receiver. Cite sources responsibly to avoid plagiarism. Radio networks links radio stations to Ex. Citing an information source and disseminate radio programs. bibliography, understand the constitutes of 3. Television Broadcasting (TELECAST) plagiarism, fair use started experimentally in 1925, commercially in the 1930s. Significance in Technology: Television broadcasting is an extension of radio broadcasting, including not only sound Technology enhances access and organization of signals, but also including video signal. information for personal, academic, or 4. Cable Radio/Television professional purposes. ("cable FM", created in 1928) and cable television (created in 1932): originally, they mainly serve as Typology of Information: media to transmit radio or television stations Factual vs. Analytical programming via coaxial cable, and then Subjective vs. Objective escalating into a wide-range universe of different Current vs. Historical cable-originated channels. Scholarly vs. Popular 5. Direct Satellite Broadcasting (DBS) Primary, Secondary, Tertiary sources started commercially in 1974 and Satellite Radio started commercially in 1990 provides a combination of television broadcasting and UNIT 4: Types of Media traditional radio that has a dedicated satellite radio programming. Meant for direct-to-home Media program broadcasting. 6. Webcasting of video or television a is the use of various devices such as television, started commercially in 1993 and Webcasting of radio, television, computers, etc. to provide or audio/radio that started commercially in 1994 share information massively. streams radio and television station programming This also refers to any object that is used to relay through Internet. messages. Media is considered as a source of reliable New Media or Internet information for its contents are provided by a New media refers to the content that is accessed credible organization or went through editorial on Internet that is easily accessed on any digital process. device. Types of Media: Examples of new media include websites (e.g. blogs, social media, online newspapers, etc.) or Print Media even video games. Unlike the previous technologies, New Media exists on an interactive Print media refers to materials that are printed community. such as books, newsletter, magazines, journals, New Media provides content through discussion etc. that provide information. that allows people to share and discuss their own Newspapers gather, and edit reports or articles for opinions about several topics. information, or entertainment purposes. Eveningers are newspapers published in the By: Ryo Shin Mendoza – Vice President of STEM 12 Y1-30 evening.