Survey Question Formatting

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8 Questions

What is the main purpose of a survey?

Why is sampling used in surveys?

What does an increased sample size do to the validity of the survey?

Why is the Canadian Census considered a '100% Sample'?

Which type of questions allows the respondent to answer how they see fit?

What type of questions ask the respondent to select an answer from two or more choices?

Which type of survey questions 'funnel' the respondent's answers to a set of provided responses?

Which type of question may lead the respondent to select a particular opinion, making the survey biased?


Test your ability to create well-formatted closed and open-ended survey questions, and to create a survey using proper format. Understand the purpose and effectiveness of surveys in sampling a target market.

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