Data-Gathering and Analysis Techniques Chapter 3 Quiz
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Data-Gathering and Analysis Techniques Chapter 3 Quiz

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Questions and Answers

What is the purpose of a matrix layout in questionnaire design?

To save space by enabling the same kind of response to be given to several questions

What is the function of the order of questions in a questionnaire?

To gather facts or opinions

What do matrix questions in a questionnaire layout enable?

The same kind of response to be given to several questions

What is the purpose of a six point rating scale in a questionnaire?

<p>To indicate respondents' response to a statement</p> Signup and view all the answers

What do commonly used categories in rating scales help with?

<p>Measuring respondents' attitudes or opinions</p> Signup and view all the answers

What does the sequencing of questionnaire questions depend on?

<p>The sensitivity of the research and overall balance of the questionnaire</p> Signup and view all the answers

What is the purpose of putting general, non-threatening questions first in a questionnaire?

<p>To create a positive and comfortable environment for the respondent</p> Signup and view all the answers

Why should important items be placed in the first half of a questionnaire?

<p>To capture the attention of respondents early on</p> Signup and view all the answers

In what sequence should questionnaire move, according to the text?

<p>From factual to abstract questions over the course of the questionnaire</p> Signup and view all the answers

How can questionnaires be administered, according to the text?

<p>Self-administration, post face-to-face interview, telephone, drop-off, Internet</p> Signup and view all the answers

What should be borne in mind when considering testing for gathering research data?

<p>Whether tests are available commercially for researchers to use or not</p> Signup and view all the answers

What should the pre-test and post-test adhere to?

<p>The pre-test must be different for control and experimental groups, and the post-test must be the same for both groups</p> Signup and view all the answers

What must a researcher be clear about when considering data analysis?

<p>The kind of analysis they want to undertake</p> Signup and view all the answers

What should be done when devising a pre-test and post-test?

<p>The two tests must test the same content</p> Signup and view all the answers

Matrix questions concern the types of questions, not their layout.

<p>False</p> Signup and view all the answers

A six point rating scale might ask respondents to indicate their response to the statement.

<p>True</p> Signup and view all the answers

The sequencing of questionnaire questions depends on the sensitivity of the research, among other factors.

<p>True</p> Signup and view all the answers

Commonly used categories in rating scales help save space in a questionnaire.

<p>True</p> Signup and view all the answers

The matrix layout in questionnaire design enables different responses to be given for each question.

<p>False</p> Signup and view all the answers

The order of questions in a questionnaire should not consider the sensitivity of the research.

<p>False</p> Signup and view all the answers

The ordering of the questionnaire is not important.

<p>False</p> Signup and view all the answers

Sensitive or potentially embarrassing questions should be placed in the first half of the questionnaire.

<p>False</p> Signup and view all the answers

Demographic and personal questions should be put at the beginning of the questionnaire.

<p>False</p> Signup and view all the answers

Questionnaires can only be administered through face-to-face interviews.

<p>False</p> Signup and view all the answers

Tests for gathering research data may involve assessing achievement, aptitude, and attitude.

<p>True</p> Signup and view all the answers

The pre-test and post-test must test different content for the same groups.

<p>False</p> Signup and view all the answers

The post-test must be the same for both control and experimental groups.

<p>True</p> Signup and view all the answers

A six-point rating scale in a questionnaire serves no purpose.

<p>False</p> Signup and view all the answers

Researchers must be clear about the purpose of data analysis before undertaking any analysis.

<p>True</p> Signup and view all the answers

Tests for gathering research data can be norm-referenced or criterion-referenced.

<p>True</p> Signup and view all the answers

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