What step comes directly after Awareness in the online customer journey?
Understand the Problem
The question is asking for the next step in the online customer journey after the Awareness stage. In marketing, the customer journey often consists of sequential stages, and the user is looking to identify which stage follows Awareness.
Answer
Consideration
The step that comes directly after Awareness in the online customer journey is Consideration.
Answer for screen readers
The step that comes directly after Awareness in the online customer journey is Consideration.
More Information
The consideration stage is when potential customers assess different options and start to compare products or services they are interested in.
Sources
- 5 Stages Of The Customer Journey | Factors Blog - factors.ai
- 5 Stages of the Customer Journey | Porch Group Media - porchgroupmedia.com
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