What are the key elements of creating sales aids and the role of technology in sales?
Understand the Problem
The question is focused on understanding the components of effective sales aids and the use of technology in sales processes, including CRM, video conferencing, and virtual learning.
Answer
Key elements: understanding product, highlighting pain points, storytelling, aesthetic data, creativity. Technology: CRM, video conferencing, virtual learning.
Key elements of creating sales aids include understanding your product, putting the pain point up front, telling a story, making data aesthetically pleasing, and being creative with your medium. Technology plays a significant role with tools like CRM, video conferencing, and virtual learning to improve sales processes.
Answer for screen readers
Key elements of creating sales aids include understanding your product, putting the pain point up front, telling a story, making data aesthetically pleasing, and being creative with your medium. Technology plays a significant role with tools like CRM, video conferencing, and virtual learning to improve sales processes.
More Information
Sales aids help communicate the benefits and nature of a product effectively to prospects, aiding sales presentations and capturing customer interest. Technology enhances these processes by providing tools that improve communication, training, and sales management.
Tips
Common mistakes include not personalizing sales aids for the target audience and failing to integrate advanced technological tools effectively.
Sources
- Sales Technology: Tech Investments and Benefits | Pipedrive - pipedrive.com
- 5 Ways to Use Technology to Increase Sales - Cleanfax - cleanfax.com
- How does sales technology improve sales productivity? - Korn Ferry - kornferry.com
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