Decide on any three different promotional tools to successfully market and promote the following: a. the business tourism company that you have started. b. the prestigious travel a... Decide on any three different promotional tools to successfully market and promote the following: a. the business tourism company that you have started. b. the prestigious travel and tourism conference that will be held in Cape Town. c. The national pre-tour or international post-tour you will compile for delegates attending the conference.
Understand the Problem
The question is asking to provide three distinct promotional tools to effectively market a business tourism company, an international travel and tourism conference in Cape Town, and a national pre-tour or international post-tour for conference delegates. Each part has its specific focus and marking rubric, indicating that it's important to tailor the promotional strategies accordingly.
Answer
Social Media Marketing, Email Marketing, Networking and Trade Shows.
To promote a tourism business or event, consider using the following promotional tools: 1. Social Media Marketing - Utilize platforms like Facebook and Instagram to reach a broad audience with engaging content. 2. Email Marketing - Send targeted emails to a curated list of potential customers or conference delegates. 3. Networking and Trade Shows - Participate in industry events to meet potential clients and partners.
Answer for screen readers
To promote a tourism business or event, consider using the following promotional tools: 1. Social Media Marketing - Utilize platforms like Facebook and Instagram to reach a broad audience with engaging content. 2. Email Marketing - Send targeted emails to a curated list of potential customers or conference delegates. 3. Networking and Trade Shows - Participate in industry events to meet potential clients and partners.
More Information
Social media marketing can create a strong online presence, email marketing allows for direct communication with leads and existing clients, while networking and trade shows provide personal interaction opportunities.
Tips
A common mistake in promotional strategies is not targeting the right audience. Ensure that you tailor your messages and channels to the specific demographics and interests of your target markets.
Sources
- 7 Effective Promotion Ideas for Tourism Marketing - tourismtiger.com
- Solved Part 1 - Classace.io - classace.io
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