Classification of service
Understand the Problem
The question is asking for information about the classification of services, which may refer to different methods or frameworks used to categorize services in various fields such as business, technology, or economics.
Answer
Services are classified as people-based or equipment-based, and also as tangible or intangible.
Services are classified as people-based or equipment-based, with subcategories. Alternatively, they can be tangible, like food services, or intangible, like teaching and medical services.
Answer for screen readers
Services are classified as people-based or equipment-based, with subcategories. Alternatively, they can be tangible, like food services, or intangible, like teaching and medical services.
More Information
Services are often ambiguous in nature due to their intangibility and variability, making classification essential for effective marketing and management strategies.
Tips
Confusing tangible services with tangible products is common. Remember, tangible services include activities with a tangible result, like dry cleaning, whereas a product is an actual physical item.
Sources
- 11.1 Classification of Services - Principles of Marketing - OpenStax - openstax.org
- Classification of services - Marketing91 - marketing91.com
- Classification of services – Services Marketing - ebooks.inflibnet.ac.in
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