a) Societies are shaped more by the ideological messages hidden within media content than by the supposedly non-ideological messages producers would like us to accept in the media... a) Societies are shaped more by the ideological messages hidden within media content than by the supposedly non-ideological messages producers would like us to accept in the media they produce. b) Societies are shaped more by the nature of how and through which means people communicate than by the content of individual media messages. c) Media as extensions of ourselves become the tools that we willfully use to change society in specific, predictable ways. d) Print technology has 'retribalized' us into a global village and created a new orality.
Understand the Problem
The question presents four statements about media and its impact on society. The aim seems to be to discuss the ideological influence of media, the role of communication methods, the transformative power of media as extensions of ourselves, and the effects of print technology on society's structure and communication. The user might be seeking clarification or analysis of these statements.
Answer
Media as extensions of ourselves become the tools that we willfully use to change society in specific, predictable ways.
The final answer is (c) Media as extensions of ourselves become the tools that we willfully use to change society in specific, predictable ways.
Answer for screen readers
The final answer is (c) Media as extensions of ourselves become the tools that we willfully use to change society in specific, predictable ways.
More Information
Marshall McLuhan, a renowned media theorist, is known for his idea that societies are more influenced by the medium through which content is delivered than by the content itself. This sometimes contrasts with the view that media are merely extensions of human faculties shaping society predictably.
Tips
Confusing the influence of media content and the medium itself can lead to misunderstandings about media's role in shaping societies.
Sources
- The Medium Is The Message: What It Means For Us Today - wearecognitive.com
- How Marshall McLuhan Impacted the Medium of Magic - Kostya Kimlat - kostyakimlat.com
