A person feeling hungry may get food by offering money or some other product or service in return to someone who is willing to accept the same for food. The important feature of ma... A person feeling hungry may get food by offering money or some other product or service in return to someone who is willing to accept the same for food. The important feature of marketing illustrated here is – (a) Exchange mechanism (b) Customer value (c) Creating a market offering (d) None of the above
Understand the Problem
The question is asking about the key concept in marketing illustrated by an example of a person exchanging money or services for food. It aims to identify the important marketing feature among the provided options.
Answer
Exchange mechanism
The final answer is Exchange mechanism.
Answer for screen readers
The final answer is Exchange mechanism.
More Information
The exchange mechanism is a fundamental aspect of marketing where transactions occur through offering products, services, or money for something desired.
Tips
Common mistakes include confusing the exchange mechanism with customer value or market offering creation.
Sources
- Shaalaa - Marketing Concepts - shaalaa.com
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