The Experience Economy and Attention Economy Quiz
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Questions and Answers

What is the term used to describe ventures that seek growth, think strategically, and use innovation?

  • Micro-enterprises
  • Small businesses
  • Service industry
  • Entrepreneurial organizations (correct)
  • According to Pine and Gilmore (1998), what type of economy follows the goods-based industrial economy?

  • Experience economy (correct)
  • Information economy
  • Attention economy
  • Digital economy
  • What does Simon (1971) suggest information consumes in an information-rich world?

  • Resources
  • Attention (correct)
  • Time
  • Money
  • Which term refers to the scarcity created by a wealth of information in an information-rich environment?

    <p>Poverty of attention</p> Signup and view all the answers

    What happens when organizations do not exhibit entrepreneurial attributes according to Wickham (2006)?

    <p>They remain micro-enterprises</p> Signup and view all the answers

    How did Gregory (1967) define creativity?

    <p>Coming up with a unique idea fit for purpose</p> Signup and view all the answers

    What characterizes strong adaptors in Kirton's Adaptors and Innovators theory?

    <p>Prefer detail and make decisions incrementally</p> Signup and view all the answers

    In Kirton's theory, what describes strong innovators?

    <p>Connect disparate information and take big moves daringly</p> Signup and view all the answers

    What is a potential downside of strong adaptors according to the text?

    <p>Missing important details in the small print</p> Signup and view all the answers

    How do strong innovators approach decision-making according to the text?

    <p>By connecting disparate information and taking bold moves</p> Signup and view all the answers

    Which group may appear more reliable due to their approach but might take longer to arrive at decisions?

    <p>Strong adaptors</p> Signup and view all the answers

    What distinguishes strong innovators from strong adaptors in decision-making?

    <p>Strong innovators connect disparate bits of information</p> Signup and view all the answers

    What makes strong adaptors reluctant to take risks according to the text?

    <p>They are detail-oriented and incremental in their approach</p> Signup and view all the answers

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