Product Attachment and Pleasure in Design
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Questions and Answers

What can stimulate product attachment according to Mugge, Schifferstein, and Schoormans (2008)?

  • Low quality and poor appearance
  • Superior utility and/or superior appearance (correct)
  • High price and difficult usability
  • Average utility and mediocre appearance

Why might technological improvements in new products reduce pleasure for the product in possession?

  • Because they are typically more expensive than existing products
  • Because they are considered less aesthetically pleasing
  • Because they accelerate the obsolescence of current products (correct)
  • Because they often include new features that enhance the user experience

What design strategy can negatively impact the experience of pleasure for currently owned products?

  • Introducing new products with new features frequently (correct)
  • Focusing on sustainable production practices
  • Reducing the price of existing products
  • Creating products with enduring quality

How can planned obsolescence affect the emotional bond with a product?

<p>It leads to a short-lived emotional connection (D)</p> Signup and view all the answers

According to Schifferstein et al. (2004), what contributes to the short-lived nature of product attachment?

<p>Accelerating product lifecycles through new features (D)</p> Signup and view all the answers

What is a challenge that designers face when striving for superior utility or appearance in their product designs?

<p>Technological advancements reducing pleasure for current products (A)</p> Signup and view all the answers

What is the main idea behind the concept of product personality in design?

<p>Product personality reflects the unique identity consumers associate with a product. (D)</p> Signup and view all the answers

How do designers use product personality to influence consumer perception?

<p>By translating personality characteristics into the product appearance for consumer understanding. (C)</p> Signup and view all the answers

What role do shape, material, texture, and color play in relation to product personality?

<p>They are crucial factors that influence the emotional attachment consumers form with products. (B)</p> Signup and view all the answers

According to Govers (2004), what defines product personality?

<p>'The profile of personality characteristics used to differentiate a product variant.' (B)</p> Signup and view all the answers

How does product personality contribute to customer satisfaction according to the provided text?

<p>It significantly enhances customer satisfaction by promoting emotional bonding with products. (B)</p> Signup and view all the answers

What aspect of a product's design is crucial in translating product personality into consumer understanding?

<p>Translating personality traits into the appearance of the product (D)</p> Signup and view all the answers

How can designers stimulate emotional bonding with products according to the text?

<p>By allowing consumers to be truly creative in personalizing products (B)</p> Signup and view all the answers

What is a drawback of offering consumers a great deal of design authority?

<p>Consumers may lack the necessary skills to design products effectively (D)</p> Signup and view all the answers

How does mass customization impact the uniqueness of products?

<p>Mass customization limits the uniqueness of personalized products (D)</p> Signup and view all the answers

What design strategy can help in creating a more personal and unique product?

<p>Implementing product personalization that demands consumer creativity (C)</p> Signup and view all the answers

Why is it important for designers to find a balance between creating design opportunities and ensuring product quality?

<p>To create an environment where both creativity and quality are maintained (D)</p> Signup and view all the answers

In what way do consumers benefit from the NOKIA 3220 mobile phone's design tool?

<p>By being able to personally design their own cut-out covers (D)</p> Signup and view all the answers

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