Philippine Communication Media Landscape Quiz

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18 Questions

What was the smartphone growth rate in the Philippines during the 2010 to 2013 period?

75%

Which country in Southeast Asia had the highest smartphone growth rate during the specified period?

Philippines

In 2014, which form of communication experienced a significant drop in usage in the Philippines?

SMS

What is the average time spent by Filipinos on social media according to the survey results?

3.7 hours

Which Southeast Asian country had the highest penetration rate of internet usage according to the Nielsen survey?

Singapore

What was the time spent by Filipinos using mobile devices for internet access according to Figure 2?

3.2 hours

What percentage of the total market share did SMART Communications have in the given year?

53%

Which government entity placed about a thousand community eCenters across the country?

Commission on Information and Communications Technology

What is the aim of the community eCenters (CECs) established by the government?

To bridge the digital divide

Which media type has the highest daily exposure rate among 10- to 64-year-olds in the Philippines?

Television

What percentage of 10- to 64-year-olds in the Philippines are exposed to radio daily?

26.3%

Which media mix is suggested for reaching urban areas, youth, and higher income groups?

Television and social media

What is the main reason cited for school children being best reached via television in the Philippines?

High TV exposure among school children

Which age group of Filipinos has the highest exposure to radio according to the PSA (2015b) report?

Adults within the 10-64 age range

What percentage of Filipinos in Mega Manila read broadsheets based on the media factbook?

12%

What makes radio popular and pervasive in the Philippines?

Availability in remote communities

What percentage of Filipinos in National Urban areas read tabloids according to the data provided?

16.3%

The Philippines is known as the 'text capital of the world' mainly due to:

High mobile phone penetration rate

Test your knowledge about the communication media landscape in the Philippines, including statistics on internet penetration rates and user behavior. Explore how the Philippines compares to other Southeast Asian countries in terms of media consumption.

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