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Maximizing Survey Response Rates Quiz
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Maximizing Survey Response Rates Quiz

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Questions and Answers

In the context of developing a measure from scratch, which type of scaling is characterized by different adjectives on the extremes?

  • Visual-analog scaling
  • Likert scaling
  • Semantic differential scaling (correct)
  • Ordinal scaling
  • What is the primary purpose of pilot testing a survey or instrument?

  • To obtain preliminary results for publication
  • To assess how well the questionnaire works prior to administration (correct)
  • To confirm the researcher's hypotheses
  • To generate data for a power calculation
  • Which type of survey design allows for rewording and reordering of questions?

  • Close-ended survey
  • Highly structured survey
  • Flexible survey (correct)
  • Fixed design survey
  • What is the main concern if a measure is valid but not reliable?

    <p>The measure may not be measuring the intended concept but is consistent</p> Signup and view all the answers

    What is the multitrait-multimethod matrix approach primarily used for?

    <p>To achieve relational approaches and measure multiple concepts</p> Signup and view all the answers

    What is the purpose of investigating hypotheses in future studies conducted in other regions of the country?

    <p>To improve the generalizability of the findings</p> Signup and view all the answers

    What is the main advantage of using a highly structured survey design?

    <p>Ensures consistency in question administration</p> Signup and view all the answers

    Which type of scaling is characterized by a scale with a series of statements and participants indicate their level of agreement?

    <p>Likert scaling</p> Signup and view all the answers

    What is the primary purpose of using the multitrait-multimethod matrix approach?

    <p>To achieve relational approaches and measure multiple concepts</p> Signup and view all the answers

    What is the main concern if a measure is reliable but not valid?

    <p>The measure is consistent but may not be measuring the intended concept</p> Signup and view all the answers

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