Importance of Tourism in the Economy

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A value proposition summarizes the benefits that a product or service provides to customers.

True

Unique selling proposition focuses on gathering information about customers to better serve their needs.

False

Setting prices in marketing ensures that the value and cost of goods and services offered will be at the level customers are willing to pay.

True

Product and Service Management involves strategies on following up sales, closing sales, and making repeat sales.

False Signup and view all the answers

Tourism is considered one of the leading industries of the future.

True Signup and view all the answers

The tourism industry does not contribute to the generation of jobs.

False Signup and view all the answers

Tourism products are built or produced to satisfy the core needs of the customer.

False Signup and view all the answers

Price in tourism includes only the cost of the product, not the profit the seller wishes to make.

False Signup and view all the answers

Place in tourism refers to where products and services are seen, made, sold, or distributed.

True Signup and view all the answers

Promotion in tourism only focuses on generating awareness, not interest, desire, or action.

False Signup and view all the answers

Human needs are considered a necessity and were invented by marketers.

False Signup and view all the answers

When backed by buying power, wants become demand in the tourism industry.

True Signup and view all the answers

Tourism products can be touched, smelled, tasted, felt, or heard before purchase.

False Signup and view all the answers

Tourism products can be separated from the consumer.

False Signup and view all the answers

The tourism experience is always the same regardless of when the product is availed.

False Signup and view all the answers

Tourism products can be stored and sold the next day if not consumed today.

False Signup and view all the answers

Seasonality in tourism only refers to the weather conditions.

False Signup and view all the answers

Competition in the tourism industry is not intensifying due to the emergence of new destinations.

False Signup and view all the answers

Importance of Tourism in the Economy

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Questions and Answers

A value proposition summarizes the benefits that a product or service provides to customers.

Unique selling proposition focuses on gathering information about customers to better serve their needs.

Setting prices in marketing ensures that the value and cost of goods and services offered will be at the level customers are willing to pay.

Product and Service Management involves strategies on following up sales, closing sales, and making repeat sales.

Tourism is considered one of the leading industries of the future.

The tourism industry does not contribute to the generation of jobs.

Tourism products are built or produced to satisfy the core needs of the customer.

Price in tourism includes only the cost of the product, not the profit the seller wishes to make.

Place in tourism refers to where products and services are seen, made, sold, or distributed.

Promotion in tourism only focuses on generating awareness, not interest, desire, or action.

Human needs are considered a necessity and were invented by marketers.

When backed by buying power, wants become demand in the tourism industry.

Tourism products can be touched, smelled, tasted, felt, or heard before purchase.

Tourism products can be separated from the consumer.

The tourism experience is always the same regardless of when the product is availed.

Tourism products can be stored and sold the next day if not consumed today.

Seasonality in tourism only refers to the weather conditions.

Competition in the tourism industry is not intensifying due to the emergence of new destinations.

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