Podcast
Questions and Answers
What percentage of the total GDP did Tourism contribute to in 2013?
What percentage of the total GDP did Tourism contribute to in 2013?
What is one of the ways tourism can provide value to a destination socially?
What is one of the ways tourism can provide value to a destination socially?
What is the role of tourism in responding to natural disasters?
What is the role of tourism in responding to natural disasters?
How can tourism development affect local households?
How can tourism development affect local households?
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What is the environmental significance of tourism?
What is the environmental significance of tourism?
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What is one of the ways tourism can provide value to a destination economically?
What is one of the ways tourism can provide value to a destination economically?
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What is one of the benefits of tourism to women in the informal sector?
What is one of the benefits of tourism to women in the informal sector?
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What was the total GDP of the British Virgin Islands in 2013?
What was the total GDP of the British Virgin Islands in 2013?
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What was the primary reason for the establishment of the British Virgin Islands Tourist Board?
What was the primary reason for the establishment of the British Virgin Islands Tourist Board?
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What was the position of Mr. Richard Bathan, the first staff member of the British Virgin Islands Tourist Board?
What was the position of Mr. Richard Bathan, the first staff member of the British Virgin Islands Tourist Board?
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What is the vision of the British Virgin Islands Tourist Board?
What is the vision of the British Virgin Islands Tourist Board?
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What is one of the goals of the British Virgin Islands Tourist Board?
What is one of the goals of the British Virgin Islands Tourist Board?
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What was the year when the first Tourist Board Office was opened on Main Street?
What was the year when the first Tourist Board Office was opened on Main Street?
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What is one of the challenges that the British Virgin Islands Tourist Board aims to address?
What is one of the challenges that the British Virgin Islands Tourist Board aims to address?
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What is the mission of the British Virgin Islands Tourist Board?
What is the mission of the British Virgin Islands Tourist Board?
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Under which Act was the British Virgin Islands Tourist Board established?
Under which Act was the British Virgin Islands Tourist Board established?
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Study Notes
British Virgin Islands Tourist Board
- Established under Act Chapter 280, Ordinance 1969 as a Statutory Body to develop and promote the British Virgin Islands tourism product and market.
- First Tourist Board Office opened on Main Street in 1972 with Mr. Richard Bathan as the first staff member and Executive Secretary to the Board.
Vision and Mission
- Vision: Establish the British Virgin Islands as the premier tourism destination in the region with sustainable use of natural resources and unique qualities.
- Mission: Lead the Tourism sector with purpose, pride, and excellence, ensuring sustainability of the product and high-quality visitor experience.
Goals
- Increase economic contribution to the British Virgin Islands by:
- Attracting higher-spending visitors
- Increasing number of visitors, especially repeat visitors
- Provide a superior destination experience by developing and expanding product offerings
- Solve the issue of seasonality in the tourism cycle
- Adopt and promote a more sustainable approach to tourism development
- Build a close working relationship between the Tourist Board and business trade, product partners, and media
- Increase public awareness of tourism's importance to the British Virgin Islands economy
- Work as a proactive, effective, and efficient team of Tourism professionals
Contribution of Tourism to the Economy
- Tourism contributes significantly to the economy, providing:
- Increased and diversified economic activity
- Flow-on economic benefits to the community
- Stimulus for economic development and investment
- In 2013, tourism contributed US$277,896,000 to GDP, 30.35% of the total GDP of US$915,601,000
Social, Cultural, and Environmental Benefits
- Social/Cultural:
- Enhanced quality of life
- Community development
- Employment and income
- Conservation of cultural heritage
- Increased amenities and community pride
- Environmental:
- Awareness of environmental significance
- Conservation of natural and built environments
- Implementation of sustainable practices
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Description
Explore the role of tourism in the British Virgin Islands' economy and the establishment of the British Virgin Islands Tourist Board to promote tourism in the region.