Innovation Solution - Clarify Your Concept and Proposal
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Questions and Answers

What is the main objective of the first 60-90 days after getting approval for your project?

  • To complete the development of the product
  • To secure funding for the project
  • To inspire a movement inside your organization (correct)
  • To plan the launch event
  • What is the primary goal of the teaser video?

  • To build excitement and captivate the audience (correct)
  • To provide detailed information about the project
  • To highlight the business value of the project
  • To emphasize the technical features of the product
  • What is recommended when making project announcements?

  • Make a public announcement to all stakeholders immediately
  • Only announce the project to the innovation team
  • Wait until the project is complete to make an announcement
  • Phase the project announcements to focus on key individuals (correct)
  • What is the purpose of the infographic posters?

    <p>To highlight the proposed metrics and business value in a visual way</p> Signup and view all the answers

    What is the recommended length of the teaser video?

    <p>Less than 2 minutes</p> Signup and view all the answers

    What is the recommended approach to creating a teaser video?

    <p>Make it from the customers' voice to emphasize their needs</p> Signup and view all the answers

    What is the outcome of creating a successful infographic poster?

    <p>People will hang it up in conference rooms or at their desk</p> Signup and view all the answers

    What is the primary focus of the first 60-90 days after getting approval for your project?

    <p>Inspiring a movement inside the organization</p> Signup and view all the answers

    What is the purpose of phasing project announcements?

    <p>To focus on key individuals who will be involved in building and developing the project</p> Signup and view all the answers

    What is the recommended approach to creating excitement during the first 60-90 days?

    <p>Build excitement by highlighting the business value</p> Signup and view all the answers

    What is the recommended way to start socializing the vision of an innovation initiative?

    <p>Giving a talk at lunch-and-learns and having evangelists do the same</p> Signup and view all the answers

    What should you do when colleagues start to show interest and leadership around the initiative?

    <p>Let go and allow others to take on responsibilities and champion the innovation</p> Signup and view all the answers

    What does letting go of the initiative mean?

    <p>Creating room for others to join the party and be co-creators and champions of the innovation</p> Signup and view all the answers

    What is the benefit of letting go of the initiative?

    <p>It gives others the opportunity to be co-creators and champions of the innovation</p> Signup and view all the answers

    What is the approach to innovation described in the passage?

    <p>Democratic, where innovation is by the people, for the people</p> Signup and view all the answers

    What is the mindset of experienced innovators towards challenges and setbacks?

    <p>They are resolved and unfettered by perpetual imperfection</p> Signup and view all the answers

    What is the attitude of innovators towards challenges and setbacks?

    <p>They dive in and tackle them with optimism and hope</p> Signup and view all the answers

    What is the result of letting go and allowing others to contribute to the innovation initiative?

    <p>The innovation grows rapidly and is driven by many people's contributions</p> Signup and view all the answers

    What is the core idea behind the phrase 'Letting Go to Grow'?

    <p>Letting go of control and allowing others to contribute to the innovation</p> Signup and view all the answers

    What is the overall tone of the passage towards innovation?

    <p>Optimistic and hopeful</p> Signup and view all the answers

    Study Notes

    Giving Your Pitch and Letting Go to Grow

    • Create a short, engaging talk to socialize the vision in a sticky way, and teach onboarded evangelists to give the pitch as well.
    • Letting go of the project allows others to join and be co-creators and champions of the innovation.
    • Letting go is an opportunity to create room for others to drive the innovation forward in new ways.

    Innovation Leadership

    • There are two forms of innovation leadership: dictators who command and control, and democratic, grassroots innovation movements.
    • No one person owns brilliant innovation; rather, everyone does, and trying to own it hinders growth.

    Overcoming Adversity and Driving Momentum

    • No innovation is without adversity, and experienced innovators understand that perfection doesn't exist.
    • Innovators are driven by perpetual imperfection and find hope, optimism, and camaraderie in challenges.

    Marketing and Executing Your Vision

    • Marketing tactics for helping your vision go viral include creating a teaser video, infographic posters, and phasing project announcements.
    • Focus on sharing the story of your innovation journey with key individuals who will be involved in building and developing it.
    • The goal of the teaser video is to build excitement and emphasize customer needs.

    Getting Started with Your Project

    • After getting approval for your project, focus on inspiring a movement inside your organization during the first 60-90 days.
    • Important activities during this period include creating a community of evangelists, phasing project announcements, and building excitement.

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    Description

    Innovation Solution This quiz helps you to grow your vision by learning marketing tactics, inspiring a movement, and describing innovation leadership styles. It also discusses the next steps after securing a green light for your initiative.

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