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Questions and Answers
What does communication primarily involve?
What does communication primarily involve?
According to Wilbur Schramm, communication aims to create commonness between individuals.
According to Wilbur Schramm, communication aims to create commonness between individuals.
True
Who was known for his contributions to rhetoric and models of communication?
Who was known for his contributions to rhetoric and models of communication?
Aristotle
The act of communication is defined as stimulating meaning in the mind of another through a _____ .
The act of communication is defined as stimulating meaning in the mind of another through a _____ .
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Match the following communication settings to their descriptions:
Match the following communication settings to their descriptions:
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Which of the following best describes communication according to Monroe et al. (1982)?
Which of the following best describes communication according to Monroe et al. (1982)?
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The setting in Aristotle’s model does not influence the message.
The setting in Aristotle’s model does not influence the message.
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What is the essence of communication according to Schramm?
What is the essence of communication according to Schramm?
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What did Aristotle emphasize about communication on ceremonial occasions?
What did Aristotle emphasize about communication on ceremonial occasions?
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The Claude Shannon and Warren Weaver Model includes the concept of 'noise' as a factor that interferes with communication.
The Claude Shannon and Warren Weaver Model includes the concept of 'noise' as a factor that interferes with communication.
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Who is considered the Father of Mass Communication?
Who is considered the Father of Mass Communication?
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The ________ is responsible for converting the message into signals in the Shannon-Weaver Model.
The ________ is responsible for converting the message into signals in the Shannon-Weaver Model.
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What is a potential result when 'noise' affects communication?
What is a potential result when 'noise' affects communication?
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Match the communication model with its key concept:
Match the communication model with its key concept:
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What is the Field of Experience used for in communication?
What is the Field of Experience used for in communication?
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In the Shannon-Weaver Model, what is the purpose of feedback?
In the Shannon-Weaver Model, what is the purpose of feedback?
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Communication breakdown occurs when there is no overlap in the ________ of the speaker and the listener.
Communication breakdown occurs when there is no overlap in the ________ of the speaker and the listener.
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The Field of Experience includes only knowledge gained through formal education.
The Field of Experience includes only knowledge gained through formal education.
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According to Schramm's model, what must overlap for effective communication to occur?
According to Schramm's model, what must overlap for effective communication to occur?
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According to Eugene White's model, communication is a __________ and continuous process.
According to Eugene White's model, communication is a __________ and continuous process.
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Match each model of communication with its key characteristic:
Match each model of communication with its key characteristic:
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What can cause 'semantic noise' in communication?
What can cause 'semantic noise' in communication?
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In the Osgood-Schramm model, encoding and decoding are automatic processes.
In the Osgood-Schramm model, encoding and decoding are automatic processes.
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Why is language choice important in communication?
Why is language choice important in communication?
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Study Notes
Definition of Communication
- Communication involves a dynamic process aimed at seeking and transmitting information, ideas, and emotions through symbolic means.
- It is the act of stimulating meaning in another's mind via a message.
James Humes Quote
- "The art of communication is the language of leadership."
Wilbur Schramm’s Perspective
- Communication seeks to establish "commonness" between sender and receiver, sharing ideas or attitudes.
- The essence of communication is aligning both the sender and receiver for a specific message.
Aristotle's Model of Communication
- Developed in 5 B.C., focuses on the interplay between the speaker, the message, the setting, and the audience.
- Three primary settings:
- Legal (courts)
- Deliberative (political assemblies)
- Ceremonial (significant celebratory speeches)
- Effective communication occurs when messages are tailored to the audience and occasion.
Shannon-Weaver Model (1949)
- Known as the "Telephone Model" due to its focus on message interference by "noise."
- Components include sender, encoder, channel, decoder, receiver, and feedback.
- Emphasizes the importance of a clear channel to ensure successful message delivery.
Wilbur Schramm’s Communication Model (1955)
- Introduces the concept of "Field of Experience," representing a person’s unique background and experiences.
- Successful communication requires overlap between the speaker's and the listener's fields of experience.
Osgood-Schramm Model
- Highlights the role of the interpreter in communication, affecting encoding and decoding processes.
- "Semantic noise" can occur when different interpretations are applied to the same message.
Eugene White’s Cyclical Model (1960)
- Proposes communication as a circular process with no clear beginning or end.
- Acknowledges that communication can start from various stages, illustrating its continuous nature.
Importance of Language in Communication
- Effective communication must consider the language known by the audience, as demonstrated by the example of a teacher delivering a lecture in an unfamiliar language.
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