Podcast
Questions and Answers
Controllable business factors are external to the company.
Controllable business factors are external to the company.
False
Management decides on the marketing mix which includes product, price, place, and people.
Management decides on the marketing mix which includes product, price, place, and people.
False
Uncontrollable business factors include economic and technological factors.
Uncontrollable business factors include economic and technological factors.
True
An organization's policies are solely influenced by external factors.
An organization's policies are solely influenced by external factors.
Signup and view all the answers
Business entities do not need to monitor the environment for survival and continuous operation.
Business entities do not need to monitor the environment for survival and continuous operation.
Signup and view all the answers
The business environment only consists of factors that a company can control.
The business environment only consists of factors that a company can control.
Signup and view all the answers
Competitors are business enterprises that offer different products than other companies in the market.
Competitors are business enterprises that offer different products than other companies in the market.
Signup and view all the answers
Firms that provide needed equipment and supplies to a company are known as distributors.
Firms that provide needed equipment and supplies to a company are known as distributors.
Signup and view all the answers
The demographic factor considers elements such as age, gender, and religion to analyze buying behavior.
The demographic factor considers elements such as age, gender, and religion to analyze buying behavior.
Signup and view all the answers
The economic environment factor affects the consumer's spending pattern but not their buying power.
The economic environment factor affects the consumer's spending pattern but not their buying power.
Signup and view all the answers
Distribution channels are considered part of the micro-environment of a company.
Distribution channels are considered part of the micro-environment of a company.
Signup and view all the answers
The company's public includes organizations that have no direct or indirect interest in the company.
The company's public includes organizations that have no direct or indirect interest in the company.
Signup and view all the answers
