Business Environment Introduction
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Questions and Answers

What are the controllable factors in a business environment?

  • Market coverage, distribution, company policies, employees' performance
  • Product, price, place, promotion (correct)
  • Demographic, economic, political, technological
  • Weather, socio-cultural, government, production level
  • Which of the following is an uncontrollable business factor?

  • Price
  • Demographic (correct)
  • Market coverage
  • Product
  • Who has the big influence in establishing company policies?

  • Customers
  • Competitors
  • Government
  • Management (correct)
  • What factors need to be closely monitored for a business entity to survive?

    <p>Economic conditions and government regulations</p> Signup and view all the answers

    What is responsible for organizing and controlling a company's employees?

    <p>Management</p> Signup and view all the answers

    Which part of the business environment requires necessary adjustments in marketing plans?

    <p>Internal factors</p> Signup and view all the answers

    What term is used to refer to the forces that are close to the company and affect its interaction with its market?

    <p>Microenvironment</p> Signup and view all the answers

    Which of the following is NOT part of a company's microenvironment?

    <p>Demographic Factor</p> Signup and view all the answers

    What term is used to describe organizations that assist a company in promoting, selling, or distributing products or services?

    <p>Market intermediaries</p> Signup and view all the answers

    Which external environment factor refers to existing laws, ordinances, or government restrictions that affect a business?

    <p>Political or Legal Factor</p> Signup and view all the answers

    What does the demographic factor in the external environment consider when it comes to consumers?

    <p>Age, gender, education, nationality, and religion</p> Signup and view all the answers

    In the business environment classification, what is considered uncontrollable and more challenging for a company to control?

    <p>Macro-environment</p> Signup and view all the answers

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