Questions and Answers
What is the main reason for companies to engage in marketing?
To persuade their target audience to take action
What is one of the main objectives of business communication?
To persuade target audience
What is the importance of a predetermined objective in marketing communication?
It helps to create an effective marketing communication strategy
What does every successful marketing communication plan help in controlling?
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Which factor of marketing communications is highlighted as one of the objectives of business communication?
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