Podcast
Questions and Answers
What is the main reason for companies to engage in marketing?
What is the main reason for companies to engage in marketing?
- To persuade their target audience to take action (correct)
- To issue orders and instructions
- To educate and train their customers
- To entertain their customers
What is one of the main objectives of business communication?
What is one of the main objectives of business communication?
- To entertain customers
- To persuade target audience (correct)
- To issue orders and instructions
- To educate and train customers
What is the importance of a predetermined objective in marketing communication?
What is the importance of a predetermined objective in marketing communication?
- It motivates and integrates the customers
- It helps to create an effective marketing communication strategy (correct)
- It receives suggestions from the audience
- It entertains the target audience
What does every successful marketing communication plan help in controlling?
What does every successful marketing communication plan help in controlling?
Which factor of marketing communications is highlighted as one of the objectives of business communication?
Which factor of marketing communications is highlighted as one of the objectives of business communication?