Business Communication Objectives and Purposes Quiz
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Questions and Answers

What is the main reason for companies to engage in marketing?

  • To persuade their target audience to take action (correct)
  • To issue orders and instructions
  • To educate and train their customers
  • To entertain their customers

What is one of the main objectives of business communication?

  • To entertain customers
  • To persuade target audience (correct)
  • To issue orders and instructions
  • To educate and train customers

What is the importance of a predetermined objective in marketing communication?

  • It motivates and integrates the customers
  • It helps to create an effective marketing communication strategy (correct)
  • It receives suggestions from the audience
  • It entertains the target audience

What does every successful marketing communication plan help in controlling?

<p>The performance and necessary remedial actions (D)</p> Signup and view all the answers

Which factor of marketing communications is highlighted as one of the objectives of business communication?

<p>Persuasion (D)</p> Signup and view all the answers

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