Basic Models of Communication

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18 Questions

Aristotle's model of communication consists of 6 main elements.

False

Claude Shannon and Warren Weaver developed the Transmission Model of Communication.

True

Lasswell's Model of Communication is also known as the 'circular model.'

False

The speaker is one of the main elements in Aristotle's model of communication.

True

Basic Models of Communication help in optimizing communication channels.

True

Aristotle's model includes the element of 'Effect' to understand the impact of the message created.

True

Aristotle's model of communication explains communication in five steps.

False

According to Berlo's model of communication, the elements included in the message are content, structure, and code.

True

Lasswell's model of communication includes the element of culture in the receiver.

False

One of the cons of linear communication models is complexity.

False

According to Daniel Chandler's critique, one of the criticisms of the transmission model is that it allows for differing purposes.

False

The technical problem in communication models focuses on how accurately the message can be transmitted.

True

According to Aristotle, the three elements that improve communication are ethos, pathos, and logos.

True

Lasswell's communication model asks five questions including 'How?' and 'Where?'

False

The Shannon-Weaver model of communication highlights the importance of encoding and decoding messages.

True

According to Lasswell's model of communication, one of the important questions is 'What effect?'

True

Berlo's S-M-C-R model includes the elements: Sender, Encoder, Channel, Decoder, and Receiver.

True

Noise in communication can refer to static on a radio broadcast or spelling errors in written communication.

True

Study Notes

What is a Communication Model?

  • A communication model is a pictorial representation of the communication process, ideas, thoughts, or concepts through diagrams.
  • It helps us understand how communication can be carried out and consists of systematic representations of the process.

Importance of Communication Models

  • Understanding models of communication can help optimize communication channels, work on past mistakes, and plan efficiently in the future.

Basic Models of Communication

  • The Transmission Model (1949) is also known as the Standard View of Communication and is a linear model of communication.
  • It was developed by Claude Shannon and Warren Weaver.

Aristotle's Model of Communication

  • Aristotle's model consists of 5 main elements: speaker, speech, occasion, target audience, and effect.
  • These elements make up the framework of the communication process.

Berlo's Model of Communication

  • Berlo's model explains communication in four steps: source, message, channel, and receiver.
  • The elements included in the source are the sender's communication skills, attitude, and culture.
  • The elements included in the message are the content, structure, and code of the message.
  • The elements included in the channel are the senses of hearing, seeing, touching, smelling, etc.
  • The elements of the receiver are their attitude, knowledge, and culture.

Pros and Cons of Linear Communication Models

  • Pros: highly impactful, good at audience persuasion, simplicity, and quantifiability.
  • Cons: three levels of problems for communication, including the technical problem, semantic problem, and effectiveness problem.

Critique of the Transmission Model

  • Daniel Chandler critiques the transmission model by stating it assumes communicators are isolated individuals and does not allow for differing purposes.

Lasswell's Model of Communication

  • Lasswell's model attempts to understand a communication event by asking five important questions: who, what, which channel, to whom, and what effect.
  • This model was created to understand how to become a more effective and persuasive communicator.

Shannon-Weaver Model

  • The Shannon-Weaver model considers communication to occur in five parts: sender, encoder, channel, decoder, and receiver.
  • It stresses the importance of encoding and decoding messages for them to be transmitted and acknowledges the existence of noise in communication that could disrupt or alter a message.

Explore the concept of communication models through this quiz, which presents pictorial representations and systematic explanations of the communication process. Learn about the importance of communication models in understanding how communication can be effectively carried out.

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