Advertising Definitions and Concepts Quiz
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Questions and Answers

Which one of the following best defines advertising?

  • The act of preparing or giving counsel on promotional campaigns
  • The act of conceptualizing, presenting, or making available information about consumer products (correct)
  • The act of creating, conducting, producing, or implementing promotional campaigns
  • The act of disseminating or circulating advertising matter through any mass medium

    • What is the role of an advertising agency or agent?

  • To conceptualize, present, or make available information about consumer products
  • To prepare or give counsel on promotional campaigns
  • To disseminate or circulate advertising matter through any mass medium
  • To create, conduct, produce, or implement promotional campaigns (correct)

    • Who is considered the client of an advertising agency?

  • The consumer
  • The media
  • The public
  • The advertiser (correct)

    • What does agricultural purpose refer to?

    <p>The production and distribution of agricultural, fishery, and consumer products</p> Signup and view all the answers

    What is the definition of advertisement?

    <p>The act of disseminating or circulating advertising matter through any mass medium</p> Signup and view all the answers

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