Podcast
Questions and Answers
What does 'Advertising agency or Agent' refer to?
What does 'Advertising agency or Agent' refer to?
What is the main objective of the 'Consumer Act of the Philippines'?
What is the main objective of the 'Consumer Act of the Philippines'?
Who is the 'advertiser' according to the Act?
Who is the 'advertiser' according to the Act?
What does the 'Consumer Act of the Philippines' aim to provide to consumers?
What does the 'Consumer Act of the Philippines' aim to provide to consumers?
Signup and view all the answers
What does the 'Consumer Act of the Philippines' seek to involve in the formulation of policies?
What does the 'Consumer Act of the Philippines' seek to involve in the formulation of policies?
Signup and view all the answers
Republic Act No. 7394 is also known as the 'Consumer Act of the Philippines'
Republic Act No. 7394 is also known as the 'Consumer Act of the Philippines'
Signup and view all the answers
The main objective of the 'Consumer Act of the Philippines' is to protect the interests of the consumer and promote their general welfare
The main objective of the 'Consumer Act of the Philippines' is to protect the interests of the consumer and promote their general welfare
Signup and view all the answers
An 'Advertising agency or Agent' refers to a service organization creating, conducting, or giving counsel on promotional campaigns for any advertiser
An 'Advertising agency or Agent' refers to a service organization creating, conducting, or giving counsel on promotional campaigns for any advertiser
Signup and view all the answers
The 'advertiser' according to the Act is the client of the advertising agency or the sponsor of the advertisement
The 'advertiser' according to the Act is the client of the advertising agency or the sponsor of the advertisement
Signup and view all the answers
The 'Consumer Act of the Philippines' aims to provide protection against hazards to health and safety, but not against deceptive, unfair, and unconscionable sales acts and practices
The 'Consumer Act of the Philippines' aims to provide protection against hazards to health and safety, but not against deceptive, unfair, and unconscionable sales acts and practices
Signup and view all the answers
Study Notes
Advertising Agency or Agent
- Refers to a service organization involved in creating, conducting, or advising on promotional campaigns for advertisers.
- Agencies are responsible for developing marketing strategies and executing advertising initiatives.
Consumer Act of the Philippines
- Officially known as Republic Act No. 7394.
- Aims to protect consumer interests and promote general welfare.
- Provides specific protections against health and safety hazards.
- Does not cover protection against deceptive, unfair, and unconscionable sales acts and practices.
Advertiser Definition
- Described as the client of the advertising agency.
- Includes the sponsor of the advertisement responsible for the content being promoted.
Objectives of the Consumer Act
- Seeks to ensure consumer protection at all levels, promoting fair trade practices.
- Aims to establish meaningful consumer participation in the formulation of consumer welfare policies.
- Advocates for informing consumers about their rights and responsibilities.
Studying That Suits You
Use AI to generate personalized quizzes and flashcards to suit your learning preferences.
Description
Test your knowledge of Republic Act No. 7394, also known as the Consumer Act of the Philippines. This quiz will cover definitions and concepts related to advertising agencies, advertisers, and promotional campaigns as specified in the Act.