BTS NDRC 2021 - Nude By Nature Cosmetics PDF

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Uploaded by ThinnerFantasticArt7968

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2021

BTS NDRC

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Tags

marketing plan beauty products cosmetics business

Summary

This document is a past paper for the BTS NDRC 2021 exam, specifically focusing on the marketing strategy for a new Australian beauty brand, Nude by Nature. The document outlines a marketing plan targeting various customer demographics and emphasizes the product's natural ingredients and benefits.

Full Transcript

BTS NDRC 2021 – ANGLAIS Partie 2: Mise en situation NUDE BY NATURE : Make-Up That's Good For You Formulated with 100% natural ingredients, and without nasty synthetics and preservatives, Nude by Nature is more than cosmetic - it's good, from the inside out. Austral...

BTS NDRC 2021 – ANGLAIS Partie 2: Mise en situation NUDE BY NATURE : Make-Up That's Good For You Formulated with 100% natural ingredients, and without nasty synthetics and preservatives, Nude by Nature is more than cosmetic - it's good, from the inside out. Australia's No. 1 Mineral Make-Up Our promise is natural formulas that are high-performing and good for you Proudly cruelty-free and PETA certified At Nude by Nature we don’t believe in animal testing for the sake of beauty 100% naturally derived with no synthetics Discover our active natural ingredients that deliver results. Free of synthetics, silicones, and parabens. SITUATION: You are working for a Sephora store in London and you have been asked to promote this new Australian beauty brand, Nude by Nature, to the store customers on the store website. Prepare the arguments you could develop to attract customers to the brand, considering the following guidelines:  The type and age of the customers targeted  The assets of the products  The variety Think how you could make this advert attractive and efficient too.

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