MASF-3100 Marine Tourism Hospitality PDF

1 1 /3 0 /2 0 2 4 MASF-3100 Marine Tourism Hospitality Thinesh Thangadurai Department of Marine Science and Fisheri...

1 1 /3 0 /2 0 2 4 MASF-3100 Marine Tourism Hospitality Thinesh Thangadurai Department of Marine Science and Fisheries College of Agricultural and Marine Sciences Sultan Qaboos University Sultanate of Oman 1 Previous lecture: 1) Origin of marine tourism - Increase in population size – Marine become a popular destination 2) Influence of Technology in Marine Tourism 1 What do they want (Tourist characteristics) Who are they? What do they want Tourism characteristics (Appropriate accommodation and so on) 2  1 1 /3 0 /2 0 2 4 Vertical Lecture 4 - How tourism function - Horizontal Lecture Road Map. Tourism and hospitality sector Operation management & Art of hospitality. Structure of tourist accommodation Examples 3 What is hospitality 2 4  1 1 /3 0 /2 0 2 4 Operation Management - Ensuring smooth day-to-day operations 1. Human Resource Management: Hiring, training, and managing staff 2. Customer Service: Providing high-quality guest experiences 3. Financial Management: Budgeting and optimising revenue streams 4. Marketing and Sales: Attracting and retaining customers 5. Strategic Planning: Adapting to market trends 6. Sustainability and Innovation: Reducing environmental impact 5 Human Resource Management: 3 6  1 1 /3 0 /2 0 2 4 Customer Service 7 4 8  1 1 /3 0 /2 0 2 4 The Art of Hospitality: How to Welcome Guests from Different Cultures Cultural Sensitivity in Hospitality Training and Education for Multicultural Hospitality Cultural Awareness in the Hospitality Industry Future Trends in Multicultural Hospitality Challenges of Welcoming Guests from Different Cultures Communication in Welcoming Guests 9 5 10  1 1 /3 0 /2 0 2 4 Tourism and hospitality sector The tourism and hospitality industry is vibrant and highly diverse. The sector is set to grow by 5% in the next three years. List of hospitality sectors. Hotels, bed & breakfasts, youth hostels, motels, homestay Pubs, clubs and bars Restaurants, cafes, coffee shops, snack bars and takeaways Contract catering Camping and caravan sites Conference facilities Fairs and amusements parks Museums and art facilities 11 The structure of the accommodation sector COMMERCIAL SECTOR NON-COMMERCIAL SECTOR 6 12  1 1 /3 0 /2 0 2 4 The structure of the accommodation sector COMMERCIAL SECTOR SERVICED SELF-CATERING Hotels Motels Caravan and campsites Private hotels Villas, apartments Motor Guest houses homes Farm houses Holiday centers, villages Cruise ships Hired yachts 13 The structure of the accommodation sector NON-COMMERCIAL SECTOR SERVICED SELF-CATERING Private caravans, Private camping 7 Youth hotels YMCAs Private yachts Home exchanges Second homes Educational institutes 14  1 1 /3 0 /2 0 2 4 Classifying of accommodation Categorization - separation of accommodation by type (hotels, motels) Classification – accommodation based on physical features (number of rooms) Ranking (Grading) – objective features of service (number of stars) 15 8 16  1 1 /3 0 /2 0 2 4 Hotels: Typically more extensive and more upscale establishments. Offer a wide range of amenities, such as room service, restaurants, gyms, pools, business centres, and concierge services. Located in cities, tourist areas, and business districts. Rooms are generally accessed through internal corridors. Designed for extended stays and catering to leisure and business travellers. Motels: Smaller and simpler than hotels. Primarily designed for motorists, often located along highways or on the outskirts of towns. Rooms are accessed directly from the parking lot, with doors facing the outside. Offer basic amenities like free parking and sometimes a tiny breakfast. Generally used for short stays, catering primarily to travellers passing through. 17 Some characteristics of hotels Localized (provide service only for residence or local residence nearby) Not uniform in demand (has tourists periodically) Offers special packages for off-season (in order to remain open) Service, atmosphere and guests play an important role 9 Different Design – distinguish from others 18  1 1 /3 0 /2 0 2 4 ONLINE BOOKING 19 Best hotel booking sites in 2023 HotelsCombined TripAdvisor Booking.com Kayak Google Hotels Trivago Agoda Priceline 10 20  1 1 /3 0 /2 0 2 4 Star Hotel Ranking The star classification system is a common one for rating hotels Higher star ratings indicate more luxury Depends on facilities and features (view, elevator, restaurant, shower, etc.) The lack of a unified global system for rating hotels Tourist (*), Standard (**), Comfort (***), First Class (****) and Luxury (*****) also 5+ * - all have shower/WC; ** - breakfast, credit cards; *** - open 14h, beverage, telephone; **** - open 24h, mini bar, internet, restaurant; ***** - page boy, personal greeting, internet in room, service 24h, reception hall 7* and 6* does not exist. 21 Star Hotel Ranking 11 22  1 1 /3 0 /2 0 2 4 Examples Sleeping bus, Germany Al Bustan Hotel, Muscat Ice hotel, Sweden Camp site, Germany Fiji underwater hotel 23 Unusual hotels Attrap Reves Hotel, France 12 24  1 1 /3 0 /2 0 2 4 Unusual hotels Hotel in a tree (Sweden) 25 Unusual hotels Hotel in the woods (Sweden) No WiFi 13 No electricity 26  1 1 /3 0 /2 0 2 4 Unusual hotels Boot hotel (New Zealand) 27 Unusual hotels Null start hotel in Switzerland Hotel inside nuclear bunker No hot water 14 15 euro/day 28  1 1 /3 0 /2 0 2 4 Unusual hotels Barbie hotel Costa Rica Hilton 105 euro/day 29 Unusual hotels Spain Futuristic view All rooms are different 15 30  1 1 /3 0 /2 0 2 4 Unusual hotels Das Park hotel (Austria) Minimal comfort Recycled sewage pipes 31 Unusual hotels Crane hotel the Netherlands 150m height 365 view 16 32  1 1 /3 0 /2 0 2 4 Unusual hotels Capsule hotel Tokyo, Japan Minimal space Cheap 30$ Finland airport like concept 33 Unusual hotels Creek cave haven hotel, USA Arkansas rock 17 34  1 1 /3 0 /2 0 2 4 Unusual hotels Crocodile hotel Northern territory australia 35 Summary Tourist and hospitality sector includes hotels, motels, guesthouses, and camps. Hospitality management covers operations, customer service, HR, finance, marketing, and strategic planning. Accommodation is categorized into commercial and non-commercial, with serviced and self-catering options. 18 Class, category, and grade (e.g., star ratings) are used to classify accommodations. Hotels are localised, offer unique atmospheres, and adapt to seasonal demand. 36