IHM 104 Philippine Culture and Tourism Geography 2021-2022 PDF

International Hospitality Management IHM 104 Philippine Culture and Tourism Geography Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas  Republic of the Philippines...

International Hospitality Management IHM 104 Philippine Culture and Tourism Geography Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas  Republic of the Philippines BATANGAS STATE UNIVERSITY BatStateU Pablo Borbon Rizal Avenue, Batangas City COLLEGE OF ACCOUNTANCY, BUSINESS, ECONOMICS AND INTERNATIONAL HOSPITALITY MANAGEMENT University Vision A premier national university that develops leaders in the global knowledge economy. University Mission A university committed to producing leaders by providing a 21st century learning environment through innovations in education, multidisciplinary research, and community and industry partnerships in order to nurture the spirit of nationhood, propel the national economy, and engage the world for sustainable development. Course Title: Philippine Culture and Tourism Geography Course Code: IHM 104 Semester: FIRST Year: 2021-2022 Instructor: Ms. Fatima Rose H. Rosas Course Description: This course is designed to provide students with a solid understanding of the management philosophy and techniques required to manage and direct lodging operations. The student will learn the function and responsibility of each operating department and how all departments work together. Intended Learning Outcome: Upon completion of this course, the students should be able to: Identify and explain the interactions of tourism with the culture, economy, and ILO1 environmental of domestic destinations. Identify domestic tourism and explain their impact on tourism management and in ILO2 promoting cultural understanding. Locate various regions, major cities, natural wonders, historic sites, and other tourism ILO3 attractions, both man-made and natural. Describe how the physical environment in specific regions affect the ability of humans to ILO4 live there and influences inbound and outbound travel. Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas Introduction Mabuhay first year tourism students! Tourism is the worldwide industry to travel, hotels, transportation, entertainment and all other products and services. As future tourism professionals we have to embrace the deeper concepts and knowledge that involves in the operation, research and development of tourism and hospitality industry. In this course entitled Philippine Culture and Tourism Geography we’ll explore the domestic tourism focusing in Philippine setting tourism market, the different motivation to travel, types of tourist and attractions in the Philippines. Furthermore every chapter presents comprehensive coverage of the different provinces/capital, culture, tradition, sightseeing attractions, gatsronomic features, and geographical profile. This will help you to appreciate the value of different areas in the Philippines as tourist destination and local travelers. You are expected to be resourceful in understanding the topics and profound in researching and completing the given task. Looking forward to creative presentation and communicate effectively the knowledge and skill acquired in this course. Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas  Chapter I Introduction to Domestic Tourism Learning Objectives: Upon completion of the chapter, the student will be able to:  Discuss the definition of tourism and domestic tourism;  Identify the motivations to travel  Distinguish the Traveling for Pleasure  Determine the difference between domestic tourism and international tourism Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas Chapter I nature of these will largely Introduction to Domestic Tourism determine the destinations chosen and the activities enjoyed. Tourism has turned out to be an economic booster contributing to the 2) The businesses providing tourist economic development of many goods and services. Business countries over the last few decades. people see tourism as an When we think of tourism, we think opportunity to make a profit by primarily of people who are visiting a supplying the goods and services particular place for sightseeing, visiting that the tourist market demands. friends and relatives, taking a vacation, and having a good time. They may 3) The government of the host spend their leisure time engaging in community or area. Politicians various sports, sunbathing, talking, view tourism as a wealth factor in singing, taking rides, touring, reading, or the economy of their jurisdictions. simply enjoying the environment. If we Their perspective is related to the consider the subject further, we may incomes their citizens can earn from include in our definition of tourism this business. Politicians also people who are participating in a consider the foreign exchange convention, a business conference, or receipts from international tourism some other kind of business or as well as the tax receipts collected professional activity, as well as those from tourist expenditures, either who are taking a study tour under an directly or indirectly. The expert guide or doing some kind of government can play an important scientific research or study. role in tourism policy, development, promotion, and implementation. These visitors use all forms of transportation, from hiking in a 4) The host community. Local people wilderness park to flying in a jet to an usually see tourism as a cultural and exciting city. Transportation can include employment factor. Of importance to taking tricycle from the mountainside or this group, for example, is the effect standing at the rail of a superferry of the interaction between large looking across the blue sea. Whether numbers of international visitors and people travel by one of these means or residents. This effect may be by car, motorcoach, camper, train, taxi, beneficial or harmful, or both. motorbike, or bicycle, they are taking a trip and thus are engaging in tourism. What is Tourism? Any attempt to define tourism and to Tourism involves the activities of people describe its scope fully must consider travelling and staying in a place away the various groups that participate in and from their home environment for leisure, are affected by this industry. Their business or other purposes. perspectives are vital to the development of a comprehensive Mathieson and Wall (1982) define definition. Four different perspectives of tourism as follows: tourism can be identified: "The temporary movement of people to destinations outside their usual places of 1) The tourist. The tourist seeks work and residence, the activities various psychic and physical undertaken during their stay in those experiences and satisfactions. The Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas destinations, and the facilities created to 3. Domestic tourism: Visits by cater to their needs." residents of a country to their own country United Nations World Tourism Organization Definitions 4. National tourism: Internal tourism plus outbound tourism (the resident The International Conference on Travel tourism market for travel agents, airlines, and Tourism Statistics convened by the and other suppliers) United Nations World Tourism Organization (UNWTO) in Ottawa, Traveler Terminology for Canada, in 1991 reviewed, updated, and International Tourism expanded on the work of earlier international groups. The Ottawa Underlying the foregoing Conference made some fundamental conceptualization of tourism is the recommendations on definitions of overall concept of traveler, defined as tourism, travelers, and tourists. The “any person on a trip between two or United Nations Statistical Commission more countries or between two or more adopted the UNWTO’s localities within his/her country of usual recommendations on tourism statistics residence.” All types of travelers on March 4, 1993. engaged in tourism are described as visitors, a term that constitutes the basic The UNWTO has taken the concept of concept of the entire system of tourism tourism beyond a stereotypical image of statistics. “holiday making.” The offi cially accepted definition is: “Tourism International visitors are persons who comprises the activities of persons travel for a period not exceeding twelve traveling to and staying in places outside months to a country other than the one their usual environment for not more in which they generally reside and than one consecutive year for leisure, whose main purpose is other than the business, and other purposes.” exercise of an activity remunerated from within the place visited. The term usual environment is intended to exclude trips within the area of usual Internal visitors are persons who travel residence, frequent and regular trips to a destination within their own country, between the domicile and the workplace, that is outside their usual environment, and other community trips of a routine for a period not exceeding twelve character. months. 1. International tourism All visitors are subdivided into two a. Inbound tourism: Visits to a further categories: country by nonresidents b. Outbound tourism: Visits by 1. Same-day visitors: Visitors who do residents of a country to another not spend the night in a collective or country private accommodation in the country visited—for example, a 2. Internal tourism: Visits by residents cruise ship passenger spending four and nonresidents of the country of hours in a port or day-trippers reference visiting an attraction Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas 2. Tourists: Visitors who stay in the country visited for at least one night—for example, a visitor on a two-week vacation There are many purposes for a visit—notably pleasure, business, and other purposes, such as family reasons, health, and transit. Motivations to Travel As future tourism practitioners must understand consumer motivation. History offers a glimpse of behaviors to study. Even the supposedly spiritually motivated medieval pilgrims were sometimes wont to succumb to temptations during the long journey. So, though crusaders ’ motivations might have been spiritual, they often succumbed to the need to increase immediate gratification. Thus, from Table 1: Requirements of a Sound Theory of Tourist ancient times until now, astute operators Motivation understand the importance of understanding the psychology of tourism. The earliest version of the travel - needs Such travel motivation studies include ladder retained Maslow’s ideas that consumer motivation, decision making, lower levels on the ladder have to be product satisfaction, overall acceptability satisfied before the individual moves to of holiday experiences, pleasure in the higher levels of the ladder. In this vacation environment, and interaction approach, travelers concerned with with the local inhabitants. developing and extending their relationships while traveling will also Theories or models in social science have needs in terms of safety and research typically summarize or physiological level factors but may not reorganize knowledge in an area. yet be particularly concerned with self - Occasionally a theory will provide a new esteem and self - development needs. perspective and foster prediction or specifications of future directions for In the travel - needs model, destinations human action and research. The area of are seen as settings where vastly tourist motivation requires a theoretical different holiday experiences are approach. The lists of motives need to possible. Thus, travelers ’ motives be summarized, connections need to be influence what they seek from a made with other areas of inquiry such as destination, and destinations will vary in destination image studies, and our their capacity to provide a range of current understanding needs to be holiday experiences. In short, travelers challenged and enhanced. Pearce (1992) do not visit a place with standard has outlined seven features that are objective destination features but necessary for a good theory of tourist instead journey to a location where they motivation. select activities and holiday experiences Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas from those on offer to suit their personal Cultural Motivators - include the desire psychological and motivational profile. to know more about certain country/places. The travel - needs model was formulated so that a dynamic, Interpersonal Motivators - pertain to multimotive account of travel behavior the desire to meet other people, visit could serve our understanding of friends or relatives, escape from routine, tourism. It acts as a blueprint for the from family and neighbors. assessment of tourist motives and requires individual tailoring to specifi c Status and Prestige Motivators - ego situations. That is, the context or setting needs personal development. included helps frame the way in which the travel - in this group are trips related to business, needs ladder questions are asked. and conventions, study and pursuit of hobbies education. Travel will enhance one's recognition and group reputation. Distinction Between Domestic Tourism And International Tourism 1.Destination Domestic Tourism: Local residents touring within the country without crossing the international borders. They travel different places of their own country. International Tourism:International visitors cross international boundaries of different countries for their visiting purpose. They travel foreign countries for pleasure, relaxation, adventure, business etc. 2. Nationality Domestic Tourism: Traveled by national citizens. International Tourism: Traveled by foreign citizens. Figure 1: Travel - career needs 3. Legal Documents And Formalities Four Basic Travel Motivators Domestic Tourism: Domestic visitors do not require legal documents and other Physical Motivators - include those formalities. related to physical rest, sport International Tourism: They need participation, beach recreation, relaxing verified legal documents like passport, entertainment and other motivations visa, traveler cheque, tour permit etc. connected with health. They also need border formalities. 4. Income Domestic Tourism: It promotes local business but it does not generate Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas additional revenue. It redistribute money International Tourism: Marketing within the country, activities are costly and hard to promote International Tourism: It generates huge and manage international tourism. foreign income to the country. It also helps balance of payment. 6. Benefit Domestic Tourism: It supports national 5. Promotion And Management unity and creates harmony. Domestic Tourism: It is simple to International Tourism: It supports to promote and manage domestic tourism. maintain international friendship. Marketing and promotional activities can be performed with less expenses. REFERENCE ….………………………………………………………………… Goeldner, C, ‘Tourism Principles, Practices, Philosophies, 11e”, 2009 Philippine Culture and Tourism Geography Module Batangas State University Instructor: Ms. F.R. Rosas